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Sosialisasi Pembentukan Unit Penjaga Pantai untuk Menjaga Kebersihan Pesisir Pantai Budi Sun Resort Rosalina Andriyani Ebang Pareira; Paulus Nong Wisang; Romualdus Paulus Sogen
Solusi Bersama : Jurnal Pengabdian dan Kesejahteraan Masyarakat Vol. 2 No. 1 (2025): Februari: Solusi Bersama : Jurnal Pengabdian dan Kesejahteraan Masyarakat
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62951/solusibersama.v2i1.1218

Abstract

The beach is an ecosystem that has an important role in human life, both as a natural resource, tourist attraction, and habitat for various marine biota. However, in reality, beach cleanliness currently does not receive special attention, so there is still rubbish in the beach environment, which often disturbs the beauty of the beach at Budi Sun Resort. This causes damage to the coastal environment and many coastal ecosystems even become extinct. This community service has three objectives, namely, 1) making participants aware of the importance of keeping the beach environment clean as a step to save the coastal ecosystem, and 2) forming a beach guard unit 3) cleaning the beach environment with the participants. This service method has two stages, namely the preparation stage and the implementation stage. The result of this service is the formation of a beach guard unit to maintain the cleanliness of the beach environment as a step to save the coastal ecosystem. Apart from that, it was proven that participants were enthusiastic when taking part in real activities and actions to clean the beach environment. However, assistance is still needed to recycle waste. This community service activity went according to plan and smoothly
Building the Future of Tourism: Stakeholder Synergy in the Sustainability Transition in Sikka Regency, East Nusa Tenggara Province Wisang, Paulus Nong; Rosalina Andriyani Ebang Pareira
International Journal of Economics, Business and Innovation Research Vol. 4 No. 02 (2025): International Journal of Economics, Business and Innovation Research( IJEBIR)
Publisher : Cita konsultindo

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Abstract

Sustainable tourism development in the transdisciplinary era demands strategies that are not only environmentally friendly but also community-oriented. The sustainability transition has become a key issue in efforts to achieve sustainable development goals, particularly in the context of regional tourism. This study explores stakeholder engagement in the sustainability transition, analyses their perceptions, and designs a collaborative model for the implementation of sustainable tourism. Adopting a qualitative approach based on critical discourse analysis, this research gathers data from policy documents, reports, media articles, and in-depth interviews with local government officials, tourism industry actors, local communities, and NGOs. The findings indicate that the local government has initiated sustainability transition discourse through the revision of the tourism master plan. Although stakeholders exhibit a positive perception of sustainability, significant challenges remain, particularly in rural destinations that receive limited attention. Hence, this study proposes a stakeholder collaboration model that emphasises cross-sectoral synergy as a strategic step towards achieving sustainable tourism in Sikka Regency. This model is expected to enhance community participation, strengthen local capacities, and ensure that tourism development aligns with sustainability principles.
pdf Pengaruh Green Product dan Brand Imageterhadap Purchase Intention BudiSun Resort Maumere Dimas Realino; Yohanes Pieter Pedor Parera; Rosalina Andriyani Ebang Pareira
Jurnal Projemen UNIPA Vol. 11 No. 3 (2024): September : Jurnal Projemen UNIPA
Publisher : Universitas Nusa Nipa Maumere

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Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh produk ramah lingkungan (Green Product) dan citra merek (brand image) terhadap niat beli (purchase intention) di BudiSun Resort Maumere. Dalam era kesadaran lingkungan yang semakin meningkat, konsumen cenderung mempertimbangkan faktor keberlanjutan dalam keputusan pembelian mereka. Oleh karena itu, penting untuk memahami bagaimana atribut produk ramah lingkungan dan citra merek dapat memengaruhi niat beli konsumen. Metode penelitian yang digunakan adalah kuantitatif dengan pendekatan survei. Populasi dalam penelitian ini adalah pelanggan yang pernah menginap di BudiSun Resort Maumere. Teknik pengambilan sampel menggunakan purposive sampling dengan kriteria responden yang berusia di atas 18 tahun dan pernah menginap di resort tersebut. Jumlah sampel yang digunakan dalam penelitian ini sebanyak 200 responden, sesuai dengan rekomendasi Hair et al. (2019) untuk analisis dengan regresi linier berganda. Instrumen penelitian berupa kuesioner yang terdiri dari variabel Green Product, brand image, dan purchase intention, yang diukur menggunakan skala Likert 5 poin. Pengujian hipotesis dilakukan dengan metode regresi linier berganda menggunakan software SPSS 25. Hasil penelitian menunjukkan bahwa Green Product memiliki pengaruh positif dan signifikan terhadap Purchase Intention. Demikian pula, Brand Image yang kuat berkontribusi secara signifikan terhadap Purchase Intention BudiSun Resort Maumere. Green Product dan Brand Image secara simultan berpengaruh siginifikan terhadap Purchase Intention. Temuan ini mengindikasikan bahwa strategi pemasaran yang berfokus pada aspek keberlanjutan dan penguatan citra merek dapat meningkatkan daya tarik bisnis pariwisata ramah lingkungan. Implikasi dari penelitian ini memberikan wawasan bagi pengelola BudiSun Resort Maumere dalam merancang strategi pemasaran yang lebih efektif dengan menekankan aspek keberlanjutan dan membangun citra merek yang positif di mata konsumen.
Kewirausahaan Pariwisata sebagai Motor Penggerak Desa Wisata: Studi Kasus Desa Wisata Egon Buluk, Kabupaten Sikka, Provinsi Nusa Tenggara Timur Rosalina Andriyani Ebang Pareira; Michael Rudolfus Sawu
Jurnal Projemen UNIPA Vol. 12 No. 2 (2025): Mei: Jurnal Projemen UNIPA
Publisher : Universitas Nusa Nipa Maumere

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Abstract

Community-based tourism is intended to make the community both the subject and the object of tourism development. High community participation reflects the success of community-based tourism development. This study aims to propose a development direction to encourage social change in the context of regional tourism. The scope of analysis includes the development of tourism product components and the level of local community participation. A qualitative method with a case study approach was used to examine community-based tourism development. Data collection techniques included observation, in-depth interviews, and literature review. Data analysis was conducted using qualitative thematic analysis. This study found that community-based tourism development has not progressed significantly, local community participation remains low, and there is a lack of synergy among stakeholders. This study contributes to the theoretical framework for the future direction of community-based tourism development.
The Influence of The Ethnocentrism Paradox on Super Priority Tourism Development in Indonesia Muhammad Ade Kurnia Harahap; Rosalina Andriyani Ebang Pareira; Musran Munizu; Yudha Adytya Pertywy; Heppi Syofya
Reslaj: Religion Education Social Laa Roiba Journal Vol. 6 No. 4 (2024): Reslaj: Religion Education Social Laa Roiba Journal
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/reslaj.v6i4.2015

Abstract

This research aims to determine (1) the paradoxical influence of ethnocentrism in fostering multicultural identity as an attraction for super priority destinations; and (2) the paradoxical influence of ethnocentrism increases local tourists' interest in visiting super priority destinations. This research is qualitative-descriptive research. The results of this research show that (1) the ethnocentrism paradox has a positive influence on the development of super-priority tourism through multicultural identity, the government can take advantage of a society's ethnocentrism attitude at the right level to introduce local culture and customs, through tourist visits to local residential areas which generally still maintain tribal customs or through performances that introduce local regional arts in super priority destination areas in Indonesia; and (2) the paradox of ethnocentrism has a positive effect on local tourists' interest in traveling to super-priority destinations, tourists who have a high ethnocentrism attitude become more concerned about the existence of super priority destinations as domestic tourism.