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Product Innovation Transformation and Process Efficiency through the Strategic Role of Business Information Systems in Technology Startups in the Digital Era Prakosos, Riyan Dwi Yulian; Wakhidah, Esti Nur; Sinatria, Ridhwan; Maulida, Juwita Dien; Makarim, Nabil
Technology and Society Perspectives (TACIT) Vol 3 No 1 (2025): March 2025
Publisher : PT. LITERASI SAINS NUSANTARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61100/tacit.v3i1.250

Abstract

The digital era has driven technology startups to adopt business information systems to enhance product innovation and operational process efficiency. This study aims to analyze the strategic role of business information systems in driving innovation transformation and optimizing business processes in technology startups. Using a literature review method with a qualitative approach and descriptive analysis, this study examines 17 articles obtained from Google Scholar from the 2019–2025 period. The findings indicate that the implementation of data analytics, artificial intelligence, and cloud computing-based business information systems enables startups to develop more innovative products and improve supply chain efficiency as well as internal management. Case studies of Gojek, Tokopedia, Ruangguru, and Qasir confirm that business information systems assist startups in data-driven decision-making, enhancing customer experience, and optimizing resources. However, challenges such as limited resources and organizational readiness remain obstacles to the optimal implementation of business information systems. This study provides implications for startups, investors, and policymakers in designing more effective technology adoption strategies to support the growth of the startup industry.
The Role of Civic Engagement and E-Government in Enhancing Accountability and Transparency in Metropolitan City Management Prakosos, Riyan Dwi Yulian; Suherlan
ADMAN: Journal of Contemporary Administration and Management Vol 3 No 2 (2025): August 2025
Publisher : PT. LITERASI SAINS NUSANTARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61100/adman.v3i2.284

Abstract

This study aims to analyze the role of civic engagement and e-government in improving accountability and transparency in metropolitan city management. The method employed is a literature review with a qualitative approach and descriptive analysis. Data were collected from Google Scholar and other credible and relevant websites, covering publications from 1989–2025. From an initial pool of 40 articles, a rigorous selection process based on relevance, methodological quality, and source credibility yielded 31 articles for further analysis. The findings indicate that civic engagement serves as a participatory mechanism that strengthens the legitimacy of public policies, while e-government functions as a digital infrastructure that expands information access, accelerates communication, and facilitates real-time public oversight. The integration of these two elements has been shown to enhance metropolitan governance accountability and transparency, supported by the Participatory Governance Theory, Technology Acceptance Model, Accountability Theory, and Transparency Theory. Case studies in Jakarta, Surabaya, Seoul, and New York confirm that successful implementation depends heavily on inclusive system design, public digital literacy, and the government’s commitment to openness. This research offers a theoretical contribution to the development of smart governance concepts and provides practical implications for urban policymakers seeking to establish governance that is responsive, open, and trustworthy.
Strategic Significance: Unveiling the Dominant Role of Social Media as a Primary Marketing Tool in Digital Business Strategies Prakosos, Riyan Dwi Yulian; Ukar, Kurweni; Astutik, Wahyuni Sri
ADMAN: Journal of Contemporary Administration and Management Vol 2 No 1 (2024): April 2024
Publisher : PT. LITERASI SAINS NUSANTARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61100/adman.v2i1.137

Abstract

The advancement of digital technology has fundamentally altered the way companies operate. Amidst this transformation, social media has emerged as one of the key forces driving change. The aim of this research is to uncover the dominant role of social media as a primary marketing tool in digital business strategies. The methodology of this research is a qualitative literature review drawing data from Google Scholar from 2012 to 2024. The study findings indicate that social media not only enables businesses to directly connect with their audience but also facilitates deep interactions, strengthens brands, provides valuable insights, and fosters beneficial collaborations. With its ability to create emotional connections, build strong brand identities, and optimize consumer experiences, social media has become an inevitable force in the modern marketing landscape.