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All Journal Jurnal Penelitian Pendidikan IPA (JPPIPA) Jurnal Ilmiah Raflesia Akuntansi
Nurlaely, Nurlaely
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Agriculture, Biological Sciences & Forestry Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Economics, Econometrics & Finance Education Materials Science & Nanotechnology Physics

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Analisis Dampak Kehadiran Pertashop Pada Penjualan Bensin Eceran Di Warung Kelontong Di Kecamatan Trenggalek, Kabupaten Trenggalek Muslikah, Fitri Erna; Nurlaely, Nurlaely; Rahayu, Budi; Sustiyatik, Enni
Jurnal Ilmiah Raflesia Akuntansi Vol. 9 No. 1 (2023): Jurnal Ilmiah Raflesia Akuntansi
Publisher : Politeknik Raflesia Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53494/jira.v9i1.495

Abstract

— This study aims to determine the impact of the presence of Pertashop retail outlets on the sales of gasoline at local convenience stores in Trenggalek District, as well as the factors and strategies implemented in response to these changes. This research is a descriptive qualitative study. Field data indicate that the presence of Pertashop has a negative impact (viewed as competition) on convenience stores as micro-enterprises (UMKM) located within 1 kilometer of Pertashop. On the other hand, convenience stores located more than 1 kilometer away view Pertashop positively, as it becomes a source for purchasing Pertamax gasoline in bulk. However, overall sales changes are mainly influenced by the general increase in gasoline prices (leading Pertamax users to switch to cheaper gasoline) and the occurrence of major events in the surrounding area. To cope with these changes, the most common strategy is to display gasoline racks at the front (roadside) to make them easily visible from the road. Most stores have already put up signs indicating they sell gasoline, but offering various sizes and providing lighting is still not widely adopted by these business owners.
Strategi Pemasaran Produk Tabungan Siklus Menggunakan Metode Analisis Swot Dalam Meningkatkan Jumlah Nasabah Pada PT. Bank Pembangunan Daerah Jawa Timur Tbk Cabang Kediri Laksono, Yanis; Nurlaely, Nurlaely; Susyatik, Enni; Rahayu, Budi
Jurnal Ilmiah Raflesia Akuntansi Vol. 9 No. 1 (2023): Jurnal Ilmiah Raflesia Akuntansi
Publisher : Politeknik Raflesia Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53494/jira.v9i1.496

Abstract

This research aims to identify the product marketing strategy for Siklus Savings to increase the number of customers at PT. Bank Pembangunan Daerah Jawa Timur, Kediri Branch. This type of research is qualitative, which requires answers through literature review and interviews with informants, specifically employees of Bank Jatim, Kediri Branch. The analytical method used is descriptive analysis with a SWOT analysis approach, which is a method of identifying and analyzing existing data to provide a clear picture of the strengths, weaknesses, opportunities, and threats faced by Bank Jatim, Kediri Branch, in increasing the number of customers. From the results of this study, it can be concluded that to increase the number of customers, it is necessary to formulate strategies for selecting and targeting markets using Segmentation, Targeting, and Positioning. The SWOT analysis concludes that the strengths of Bank Jatim include its brand image, strategic location, and government support. The weakness lies in the customers' lack of knowledge about mobile banking. The opportunity for Bank Jatim is its accessible office locations, while the threat is the high number of competitors.
The Impact of Science-Based Education on Colostrum Provision Behavior Among Postpartum Mothers: A Case Study in Aceh Province, Indonesia Idawati, Idawati; Yuliana, Yuliana; Harahap, Meliani Sukmadewi; Nurlaely, Nurlaely
Jurnal Penelitian Pendidikan IPA Vol 11 No 5 (2025): May
Publisher : Postgraduate, University of Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/jppipa.v11i5.10998

Abstract

Maternal and toddler health issues are one of the main indicators of a nation's health; one way to reduce infant mortality is to provide the best food, namely breast milk (ASI), especially colostrum. Colostrum is the first milk from a yellowish liquid produced several days after birth. This study aimed to determine the effect of science education for postpartum mothers on providing colostrum to infants in the obstetrics room of Tgk. Chik Ditiro Regional Hospital, Aceh Pidie Regency. The methodology of this study is quantitative research with an analytical research design and a cross-sectional approach. The sample of this study was 30 mothers who gave birth in the obstetrics room. The research instrument used was a questionnaire/direct interview with respondents. Data were analyzed univariately and bivariate using the chi-square test. The study's results showed a relationship between knowledge, attitudes, practices, or actions and maternal behavior in terms of providing colostrum. Science education for postpartum mothers is very important to improve mothers' understanding of the importance of colostrum for babies. Based on several previous studies, it was found that science education in the form of counseling can significantly increase the knowledge and tendency of mothers to provide colostrum to their babies after birth. The study highlights the value of targeted science-based education in maternal health literacy, supporting science education integration into community health practices
Co-Authors Budi Rahayu, Budi Harahap, Meliani Sukmadewi Idawati Idawati Laksono, Yanis Muslikah, Fitri Erna Sustiyatik, Enni Susyatik, Enni Yuliana Yuliana