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All Journal Jurnal Manajemen Riset Inovasi Sammajiva: Jurnal Penelitian Bisnis dan Manajemen
Yumita Sari Dianti
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

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Peran Inovasi Produk Dan Jaringan Bisnis Pada Perkembangan Usaha: Studi Pada Pembuatan Acy Family Resya Dwi Marselina; Riyan Ismayadi; Bagas Syabani Sabrawera; Ajeng Reni Razmayanti; Yumita Sari Dianti
Sammajiva: Jurnal Penelitian Bisnis dan Manajemen Vol. 2 No. 1 (2024): Maret : SAMMAJIVA : Jurnal Penelitian Bisnis dan Manajemen
Publisher : Sekolah Tinggi Agama Buddha Nalanda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47861/sammajiva.v2i1.781

Abstract

This research was conducted to find out how the role of product innovation and business networks in the development of the Acy Family business. Observation and interviews were the data collection techniques used in this study. The analysis method used is a descriptive qualitative analysis method, namely by collecting, processing and presenting data obtained when conducting research so that complete information is obtained about what is researched. Based on the results of the analysis that has been done, it can be concluded that product innovation and business networks play a very important role in the development of a business. Acy Family uses product innovation and business networks as tools to support its business development. With product innovation and an extensive business network, it will expand the market share of the business so that business income will increase which will have a good impact on the development of a business.
Analisis Kelayakan Bisnis Pada UMKM Mie Ngonah Agus Sutardi; Ajeng Reni Razmayanti; Meira Purnama Rizki; Rizky Syaifullah; Shapdani Anggara Priyadi; Yumita Sari Dianti
Jurnal Manajemen Riset Inovasi Vol. 2 No. 2 (2024): April: Jurnal Manajemen Riset Inovasi
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/mri.v2i2.2531

Abstract

This article or writing aims to find out "business feasibility analysis for Ngonah Noodle". The problem focuses on various aspects in measuring how feasible this ngonah noodle business is to be implemented. As is known, the city of Bandung is a city that has the nickname "culinary paradise". This is what underlies the habits of its people who really like culinary delights. The large number of MSMEs in the city of Bandung, especially in the food sector, makes the city of Bandung a destination for people outside the city for culinary delights. One of the culinary delights that is currently popular and sought after by many people is spicy noodles. Ngonah Mie UMK is an UMK that makes and innovates products from spicy noodles. This MSME not only produces processed spicy noodles but also various other types of food or snacks such as aci meatballs and dumplings. Ngonah Noodles UMKM has a good structure and system in all aspects that support its business. Even though it was founded not long ago, this ngonah noodle business is actually able to compete with competitors who sell similar products.
Co-Authors Agus Sutardi Ajeng Reni Razmayanti Bagas Syabani Sabrawera Meira Purnama Rizki Resya Dwi Marselina Riyan Ismayadi Rizky Syaifullah Shapdani Anggara Priyadi