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All Journal Journal of Educational Management Research Relevancia: Jurnal Pendidikan dan Pembelajaran
Muhammad Zaki Maulana
Universitas Nurul Jadid
Religion Humanities Education Languange, Linguistic, Communication & Media Mathematics Social Sciences Other

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Optimalisasi Media Publikasi dan Peran Kehumasan dalam Meningkatkan Perceived Quality serta Brand Association di Pondok Pesantren Nurul Jadid Muhammad Zaki Maulana; Misbahul Arifin; Ahmad Faidul Mannan
Relevancia: Jurnal Pendidikan dan Pembelajaran Vol. 2 No. 01 (2025): Relevancia: Jurnal Pendidikan dan Pembelajaran
Publisher : CV Edujavare Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70610/rjp.v2i1.726

Abstract

This study aims to analyze the optimization of publication media and public relations strategies in enhancing perceived quality and brand associations at the Nurul Jadid Islamic Boarding School. In the digital era, the role of publication media ranging from advertising to cyber public relations has become crucial in shaping the image of educational institutions. Employing a qualitative approach and a case study method, this research involved in-depth interviews with public relations staff, document analysis, and direct observation of public relations activities. The findings indicate that the effective use of publication media such as electronic Word of Mouth (e-WOM), sales promotions, and symbolic interaction via social media contributes significantly to enhancing perceived quality. Furthermore, public relations strategies focused on managing brand associations such as cultivating a positive corporate image and fostering brand loyalty among students and the community strengthen public trust in the institution. The study highlights the importance of integrating technology-based public relations strategies with ethical practices to foster harmonious relationships between the boarding school and the community. It recommends developing a symmetrical, two-way communication model to maximize the effectiveness of publication media in sustaining the positive image of the Nurul Jadid Islamic Boarding School.
Manajemen Edupreneurship untuk Meningkatkan Kinerja dan Keberlanjutan Pembiayaan di SMK Negeri 1 Glagah Banyuwangi Misbahul Arifin; Abdul Majid; Muhammad Zaki Maulana; Abdullah
Relevancia: Jurnal Pendidikan dan Pembelajaran Vol. 1 No. 02 (2024): Relevancia: Jurnal Pendidikan dan Pembelajaran
Publisher : CV Edujavare Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70610/rjp.v1i02.1068

Abstract

This research is motivated by the challenges of sustainable education financing in vocational high schools, which demand managerial innovation based on educational entrepreneurship. Edupreneurship is viewed as a strategic approach oriented not only toward strengthening student competencies but also toward improving school performance and the sustainability of education financing. This study aims to examine in depth how edupreneurship management is implemented to improve performance and financial sustainability at SMK Negeri 1 Glagah Banyuwangi. The research employed a qualitative case study approach. Data were collected through in-depth interviews, participant observation, and documentation studies, then analyzed using interactive qualitative data analysis techniques that included data reduction, data presentation, and conclusion drawing. The results indicate that edupreneurship management integrated with practical learning, production units, and teaching factories can improve school performance while simultaneously strengthening sources of sustainable education financing. Edupreneurship functions as a mutually reinforcing pedagogical and economic instrument within the school management system. The implications of this research emphasize the importance of strengthening institutional policies, school leadership, and curriculum integration as prerequisites for the success of edupreneurship in supporting sustainable vocational education financing.
From Strategy to Practice: A Roadmap for Implementing an Integrated Dormitory Curriculum for I’dadiyah Students in Islamic Boarding Schools Muhammad Zaki Maulana; Mohammad Rifai
Journal of Educational Management Research Vol. 4 No. 3 (2025)
Publisher : Al-Qalam Institue

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61987/jemr.v4i3.1236

Abstract

The purpose of this study is to explore strategic approaches for implementing and optimizing a dormitory-based curriculum while designing a practical learning roadmap for new I’dadiyah students. Unlike conventional education, the dormitory curriculum emphasizes not only academic achievement but also character building and essential life skills. Adopting a case study design with a qualitative approach, data were collected through observation, in-depth interviews, and document analysis related to the I’dadiyah dormitory program. The findings highlight the importance of synergy among administrators, educators, and students, supported by a structured learning roadmap. This roadmap outlines three key stages: adaptation, reinforcement of basic competencies, and personal development. By integrating holistic learning methods with continuous evaluation, the dormitory curriculum can be effectively optimized to foster both intellectual and moral growth. The study concludes by recommending the strengthening of monitoring and evaluation systems as well as the active engagement of all stakeholders. Such strategic implementation ensures that the dormitory curriculum functions not merely as an academic framework but as a transformative model for cultivating well-rounded, resilient, and capable students in the pesantren environment.
Humas Optimalisasi Media Publikasi Pendidikan dan Peran Kehumasan dalam Meningkatkan Perceived Quality serta Brand Association Pondok Pesantren Nurul Jadid Muhammad Zaki Maulana; Hasan Baharun
Relevancia: Jurnal Pendidikan dan Pembelajaran Vol. 3 No. 02 (2026): Relevancia: Jurnal Pendidikan dan Pembelajaran
Publisher : CV Edujavare Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70610/rjp.v3i02.725

Abstract

The rapid development of digital technology and Artificial Intelligence (AI) has transformed the learning paradigm in higher education. University students are required to possess digital literacy skills to effectively utilize technology in supporting independent learning. This article aims to analyze the influence of digital literacy on students’ self-directed learning in the AI era. The study employs a literature review method by examining various relevant journals, books, and research findings. The results indicate that digital literacy has a positive impact on students’ self-directed learning, as it enables them to access, evaluate, and utilize information effectively. Furthermore, the use of AI tools such as ChatGPT can enhance learning effectiveness when applied critically and ethically. Therefore, strengthening digital literacy has become an essential requirement in higher education to foster students who are independent, critical, and adaptable to technological advancements.
Co-Authors Abdul Majid Abdullah Abdullah Ahmad Faidul Mannan Baharun, Hasan Misbahul Arifin Mohammad Rifai