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All Journal Journal International Dakwah and Communication International Journal of Graphic Design
Fernandez, Carlos
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Arts Computer Science & IT Languange, Linguistic, Communication & Media Social Sciences Other

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The Impact of Technology on Islamic Workplaces Natsir, Imron; Flores, Josefa; Fernandez, Carlos
Journal International Dakwah and Communication Vol. 4 No. 2 (2024)
Publisher : Sekolah Tinggi Agama Islam Al-Hikmah Pariangan Batusangkar, West Sumatra, Indonesia.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55849/jidc.v4i2.768

Abstract

Technological advancements have significantly transformed workplace environments across various industries, including those operating within Islamic frameworks. The integration of digital tools, automation, and artificial intelligence (AI) in Islamic workplaces has reshaped organizational structures, work ethics, and employee interactions, raising questions about the compatibility of technology with Islamic business principles. Balancing efficiency, ethical considerations, and adherence to Islamic values presents both opportunities and challenges for organizations seeking to maintain Islamic ethical integrity in a rapidly evolving digital era. This study aims to examine the impact of technology on productivity, ethical work practices, and employee engagement in Islamic workplaces. A mixed-methods approach is employed, combining surveys distributed to employees in Islamic organizations and in-depth interviews with business leaders and Islamic scholars. Quantitative data measures changes in productivity and employee satisfaction, while qualitative data explores perceptions of ethical dilemmas, technological dependence, and alignment with Islamic work ethics. Findings indicate that while technology enhances operational efficiency and flexibility, concerns arise regarding digital distractions, ethical challenges in automation, and the erosion of traditional interpersonal workplace values. The study concludes that technology must be strategically implemented to support productivity without compromising Islamic ethical principles.  
Da’wah Management Strategy on Social Media to Attract the Millennial Generation Mahmudah, Siti; Martinez, Isabel; Fernandez, Carlos
Journal International Dakwah and Communication Vol. 5 No. 1 (2025)
Publisher : Sekolah Tinggi Agama Islam Al-Hikmah Pariangan Batusangkar, West Sumatra, Indonesia.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55849/jidc.v5i1.198

Abstract

The increasing reliance on social media has significantly changed how information is shared, including in the realm of Islamic preaching or da’wah. The millennial generation, who are digital natives, represents a key demographic for engaging in da’wah via social media platforms. This study explores the da’wah management strategies used by Islamic organizations and lecturers to attract and engage the millennial generation on social media. Using a qualitative research design, this study analyzes the strategies employed by Islamic organizations to effectively communicate religious messages through social media platforms such as Instagram, YouTube, and Twitter. The findings reveal that interactive content, visual storytelling, and the use of authenticity in messaging are the most effective strategies for engaging millennials. Content that resonates with the values, experiences, and interests of millennials significantly enhances their engagement with da’wah content. The study concludes that social media is a powerful tool for modern da’wah, especially for attracting and influencing the millennial generation. However, the research also highlights challenges such as the need for culturally relevant content and the ethical considerations of using digital platforms for religious outreach. The findings suggest that Islamic leaders should focus on strategic content creation that aligns with the values of younger audiences while maintaining authenticity in their message.
Designing with the Brain in Mind: A Neuroaesthetic Pedagogy Framework Fernández, Carlos; Nováková, Petra
International Journal of Graphic Design Vol. 4 No. 1 (2026): April | IJGD: International Journal of Graphic Design
Publisher : University of Science and Computer Technology

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51903/ijgd.v4i1.3199

Abstract

Contemporary graphic design education necessitates a deeper understanding of how aesthetic experience and cognitive processes shape creativity and empathetic comprehension in visual communication. Insights into how the brain perceptually and affectively interprets design can support the development of self-aware designers who respond more sensitively to human needs. Drawing on neuroaesthetics and design cognition, this study proposes an interdisciplinary approach that integrates creative pedagogy with the science of perception. This research introduces the Neuroaesthetic Pedagogy Framework (NPF) as an initial, exploratory framework that connects neurodesign principles with pedagogies of visual empathy and adopts an exploratory design-based research (DBR) methodology. Three iterative cycles were conducted as context-specific pedagogical interventions within a graphic design course, involving teaching experiments, reflective journals, and analyses of neuroaesthetic engagement. Thirty-eight undergraduate graphic design students participated over one semester, with observations focusing on cognitive and affective engagement in visual problem-solving activities. The findings suggest observable improvements in design cognition, particularly in visual reasoning and empathic decision-making, rather than statistically conclusive effects. The NPF indicates the potential to interconnect analytical and affective cognitive processes, supporting more emotionally informed design outcomes. This study concludes that the NPF demonstrates promise in bridging graphic design education and neuroscience by framing creative learning as an iterative process of aligning perception, cognition, and empathy, while highlighting the emerging importance of neuroaesthetic literacy in graphic design pedagogy.
Co-Authors Flores, Josefa Imron Natsir, Imron Martinez, Isabel Nováková, Petra SITI MAHMUDAH