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Keputusan Pembelian Produk Air Minum Dalam Kemasan di Wilayah Jakarta Utara Tatiana, Yana; Andini, Dinda Ayu; Sulistyaningsih, Erny; Setyawati, Aswanti; Affiat, Muhammad Riza
Jurnal Manajemen Bisnis Transportasi dan Logistik Vol. 10 No. 1 (2024): Juni
Publisher : Institut Transportasi dan Logistik Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54324/j.mbtl.v10i1.1442

Abstract

Currently, there are many similar bottled drinking water products that have been competing with each other for several years and and become consumers' doubts in choosing several Aqua products and their competitors. There has been increasing competition among several companies, especially bottled drinking water, and companies have to improve product quality and maintain their brand image regarding consumer purchasing decisions. The aim of this research is to analyze how much influence product quality and brand image have on purchasing decisions for bottled drinking water products at PT Tirta Investama with the Aqua brand. This research uses a quantitative approach with multiple linear regression analysis tools. The number of samples in the North Jakarta area with a sample of 399 respondents using a cluster random sampling technique, namely people who consume the Aqua Company's bottled drinking water. From the research results, it was concluded that product quality and brand image each partially have a positive and significant effect on purchasing decisions. Meanwhile, simultaneously product quality and brand image have a positive and significant effect on purchasing decisions
Aktivitas Antibakteri Sabun Padat dari Ekstrak Air Rimpang Kunyit (Curcuma domestica) terhadap Staphylococcus aureus Mukarromah, Milda Lailatul; Wuryandari, Wahyu; Andini, Dinda Ayu; Wulandari, Tri Dewi Indah
Farmasains : Jurnal Ilmiah Ilmu Kefarmasian Vol. 12 No. 2 (2025)
Publisher : Universitas Muhammadiyah Prof. DR. HAMKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22236/farmasains.v12i2.16120

Abstract

Turmeric (Curcuma domestica) contains flavonoids and curcumin, which exhibit antibacterial properties, making it a suitable active ingredient for solid soap production. Solid soap must pass physical, chemical, and antibacterial activity assessments to ensure quality. This study evaluates the physical, chemical, and antibacterial properties of turmeric rhizome water extract-based solid soap against Staphylococcus aureus. The research was conducted experimentally, using turmeric rhizome water extract obtained through the maceration method. Antibacterial activity was assessed using the well diffusion method. The solid soap was formulated through saponification, incorporating thick extract (F1) and liquid extract (F2) of turmeric rhizome as active ingredients. Findings indicate that soap F1 has a solid texture, odourless, brown, and homogeneous, with a foam height of 13.63 cm±0.35, a moisture content of 7.52%±0.37, a pH of 10.03±0.05, a free alkali of 0.094%±0.008, and an inhibition zone diameter of 22.38 mm±0.58, classified as very strong antibacterial. Soap formulated F2 demonstrated comparable characteristics, with an 18.60 mm±0.96 inhibition zone, categorised as strong antibacterial. The soap F1 complies with pharmaceutical standards and effectively inhibits Staphylococcus aureus growth.