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All Journal Journal of Economics and Management Scienties Innovation, Technology, and Entrepreneurship Journal
Sholihah, Masyithoh Annisaush
Unknown Affiliation
Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Engineering Library & Information Science Social Sciences

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Challenges and Determinants of Digital Business Innovation Ideation: An Empirical Study of University Students’ Experience Sholihah, Masyithoh Annisaush; Azmi, Afra Nabilah Taqiyyah
Innovation, Technology, and Entrepreneurship Journal Vol 2 No 2 (2025)
Publisher : Universitas Muhammadiyah Magelang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31603/itej.14288

Abstract

This mixed‐methods study explores how undergraduate students in an Applied Digital Business program identify and develop innovation ideas, the barriers they encounter, and the institutional support they require. Survey and interview data reveal a consistent pattern: while most students recognise digital knowledge as critical for ideation, many struggle to transform concepts into validated prototypes, citing technical gaps and uncertainty over business‑model design. Technology trends and shifts in user behaviour emerge as the dominant catalysts for idea generation, yet diagnosing meaningful real‑world problems remains a central challenge. Qualitative insights highlight the need for structured mentoring, live market exposure, and interdisciplinary collaboration. The paper proposes three curricular interventions—studio‑based prototyping, an external mentor pool, and validation sandboxes with local SMEs—to bridge the ideation–execution divide. These findings enrich the discourse on student innovation capability and offer practical guidance for higher‑education programmes aiming to cultivate applied digital entrepreneurship.
Exploring the Digital Entrepreneurship Ecosystem in Indonesian Higher Education: Barriers, Enablers, and Strategic Empowerment Sholihah, Masyithoh Annisaush; Saputri , Isna Ajeng; Istiqomah, Nabila
Journal of Economics and Management Scienties Volume 8 No. 1, December 2025
Publisher : SAFE-Network

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37034/jems.v8i1.284

Abstract

This study explores the configuration of digital entrepreneurship ecosystems in Indonesian higher education institutions (HEIs), emphasizing barriers and enabling factors that shape students’ entrepreneurial engagement. Using an explanatory sequential mixed-methods design, the research integrates quantitative survey data (N = 173) and qualitative interviews to examine entrepreneurial readiness, innovation capacity, and institutional support structures. Findings indicate that students demonstrate high motivation and self-efficacy but face persistent constraints related to mentorship, funding, and technical access. The qualitative phase identifies six recurring challenges—ideation and market-fit, marketing skills, time management, mentoring gaps, technical limitations, and financial barriers—revealing a fragmented yet promising ecosystem. To address these issues, the study proposes the Strategic Empowerment Model for Digital Entrepreneurship (SEM-DE), a four-lever framework emphasizing structured ideation, continuous mentoring, skill-based clinics, and micro-grant schemes. This research contributes a contextualized and actionable model for strengthening university-based entrepreneurship ecosystems and informs policy directions toward inclusive, innovation-driven higher education in emerging economies.
Co-Authors Azmi, Afra Nabilah Taqiyyah Istiqomah, Nabila Saputri , Isna Ajeng