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All Journal KAIBON ABHINAYA : JURNAL PENGABDIAN MASYARAKAT Innovation, Technology, and Entrepreneurship Journal
Azmi, Afra Nabilah Taqiyyah
Unknown Affiliation
Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Engineering Social Sciences

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Challenges and Determinants of Digital Business Innovation Ideation: An Empirical Study of University Students’ Experience Sholihah, Masyithoh Annisaush; Azmi, Afra Nabilah Taqiyyah
Innovation, Technology, and Entrepreneurship Journal Vol 2 No 2 (2025)
Publisher : Universitas Muhammadiyah Magelang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31603/itej.14288

Abstract

This mixed‐methods study explores how undergraduate students in an Applied Digital Business program identify and develop innovation ideas, the barriers they encounter, and the institutional support they require. Survey and interview data reveal a consistent pattern: while most students recognise digital knowledge as critical for ideation, many struggle to transform concepts into validated prototypes, citing technical gaps and uncertainty over business‑model design. Technology trends and shifts in user behaviour emerge as the dominant catalysts for idea generation, yet diagnosing meaningful real‑world problems remains a central challenge. Qualitative insights highlight the need for structured mentoring, live market exposure, and interdisciplinary collaboration. The paper proposes three curricular interventions—studio‑based prototyping, an external mentor pool, and validation sandboxes with local SMEs—to bridge the ideation–execution divide. These findings enrich the discourse on student innovation capability and offer practical guidance for higher‑education programmes aiming to cultivate applied digital entrepreneurship.
Encouraging Self-Empowerment and Innovationfor Students' Entrepreneurial Potentialin Maahad Tahfiz Darul Fuqaha, Malaysia Suratman, Andriyastuti; Nursyamsiah, Siti; Muzakir, Mellisa Fitri Andriyani; Mansyur, Saddam Murtadho; Rifanandi, Rifai Iqbal; Rasipu, Muhammad Nur Alim; Azmi, Afra Nabilah Taqiyyah; Wulandari, Rifana
KAIBON ABHINAYA : JURNAL PENGABDIAN MASYARAKAT Vol. 8 No. 1 (2026)
Publisher : Universitas Serang Raya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30656/chwxez91

Abstract

This activity introduces entrepreneurship to children and adolescents at Maahad Tahfiz Anak Yatim Darul Fuqaha, Kajang, Selangor, Malaysia. With an interactive one-day training, participants are expected to develop a creative and optimistic entrepreneurial spirit. The material is delivered through simple storytelling, accompanied by icebreaking and questions and answers, thus triggering the participants' enthusiasm. As a result, the training succeeded in increasing the understanding and motivation of participants regarding the importance of entrepreneurship for future independence. However, it was found that children need continuous assistance to empower themselves optimally.The main challenge is to involve the role of adult companions, such as teachers or caretakers of the orphanage, to guide children to develop creativity and self-motivation. This training instills self-empowerment, a creative mindset, and a spirit of independent living. Through this training, children realize that the limitations of living in an orphanage are not a barrier to development. The focus is changing the mindset from job seekers to business opportunity creators. The implications of this activity include improving the quality of life of participants and the potential for scientific publications to share the results of the training with the broader community.
Co-Authors Andriyastuti Suratman, Andriyastuti Mansyur, Saddam Murtadho Muzakir, Mellisa Fitri Andriyani Rasipu, Muhammad Nur Alim Rifanandi, Rifai Iqbal Sholihah, Masyithoh Annisaush Siti Nursyamsiah Wulandari, Rifana