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All Journal Aspirasi: Jurnal Ilmiah Administrasi Negara International Journal of Health, Medicine, and Sports
Putra, Bayu Dwi
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Dentistry Environmental Science Health Professions Law, Crime, Criminology & Criminal Justice Medicine & Pharmacology Nursing Public Health Social Sciences

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Level of Satisfaction, Service Quality, and Comfortable (Healthy) Atmosphere in Bajawa Flores, Tangerang: Grounded Theory Approach Hellen; Nurmala, Dian; Mongdong, Jenifer Angelica; Putra, Bayu Dwi
International Journal of Health, Medicine, and Sports Vol. 3 No. 1 (2025): International Journal of Health, Medicine, and Sports
Publisher : Corespub

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46336/ijhms.v3i1.185

Abstract

The cafe and coffee shop industry in Indonesia is experiencing rapid growth, especially among young people looking for a place to socialize. One shop that stands out is Bajawa Flores in Karawaci, Tangerang, which offers more than just coffee, but also a fun social experience with the slogan "fun parties with coffee". This research aims to analyze the level of service satisfaction and comfortable (healthy) atmosphere which influence customer loyalty in Bajawa Flores. Grounded Theory was chosen as a research approach because of its flexibility in adaptive data collection, both through in-depth interviews and direct observation of customer experiences. This research found that the atmosphere created, from interior design to live music, plays an important role in increasing customer satisfaction and loyalty. Food quality, service and overall atmosphere are the main factors influencing visitor satisfaction. In the midst of intense competition, Bajawa Flores needs to focus not only on customer satisfaction, but also on factors that build customer loyalty. This research is expected to provide useful recommendations for Bajawa Flores management to improve services and understand customer preferences and expectations, so that they can strengthen their business position and increase revenue.
OPTIMALISASI KEBIJAKAN MENUJU KABUPATEN PAMEKASAN BEBAS ASAP ROKOK Chandra, Ayu Adelia; Abdurahman, Abdurahman; Putra, Bayu Dwi
Aspirasi: Jurnal Ilmiah Administrasi Negara Vol 6, No 2 (2025): Aspirasi: Jurnal Administrasi Negara
Publisher : Universitas Madura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53712/aspirasi.v6i2.2841

Abstract

Penggunaan rokok di Indonesia masih menjadi masalah serius yang berdampak pada aspek kesehatan, sosial, dan ekonomi. Kabupaten Pamekasan sebagai salah satu daerah penghasil tembakau utama di Madura menghadapi tantangan besar dalam mengendalikan konsumsi rokok, terutama di kalangan usia produktif dan remaja. Artikel ini bertujuan untuk mengkaji urgensi dan strategi optimalisasi kebijakan zona bebas asap rokok di Kabupaten Pamekasan. Melalui pendekatan kualitatif deskriptif berdasarkan studi literatur, artikel ini menganalisis bahaya merokok bagi kesehatan, tantangan sosial-ekonomi, dan peran pemerintah daerah dalam implementasi kebijakan kawasan bebas rokok. Hasil penelitian menunjukkan bahwa meskipun kebijakan KTR sudah ada, implementasinya masih lemah akibat kurangnya penegakan hukum dan rendahnya kesadaran masyarakat. Oleh karena itu, strategi pengendalian holistik dan partisipatif seperti penguatan regulasi, pendidikan berbasis komunitas, dan pengembangan ekonomi alternatif bagi petani tembakau merupakan solusi yang perlu diprioritaskan. Dengan dukungan politik dan sosial yang kuat, Pamekasan dapat menjadi pionir kawasan bebas asap rokok berkelanjutan di Indonesia.
Co-Authors Abdurahman . Chandra, Ayu Adelia Hellen Mongdong, Jenifer Angelica Nurmala, Dian