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New Media Insights from Indonesia in the 2024 Election: Wawasan Media Baru dari Indonesia dalam Pemilu 2024 Juli, Asmaul Khusna Tri Wulan; Iskandar, Rayhan Rizq; Abadi, Totok Wahyu
House of Wisdom: Journal on Library and Information Sciences Vol. 1 No. 2: July
Publisher : Universitas Muhammadiyah Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21070/how.v1i1.12

Abstract

This research delves into how new media, especially social platforms, shapes positive perceptions, with a focus on politicians vying for the presidency in Indonesia's 2024 election. Using bibliometric analysis, data from 2014-2023 in the Crossref database were examined, revealing 1000 papers with 244 citations. VOSviewer software visualized the impact of new media on candidates' public image, highlighting areas for further research. The study underscores social media's crucial role in political branding and its influence on voter perception, crucial for candidates' success. Highlight: New media's impact on political image. Bibliometric analysis of Crossref data. Role of social media in political campaigns. Keyword: New media, Social media, Political branding, 2024 presidential election, Public perception.
VIDEO PROFIL SEBAGAI MEDIA PROMOSI DIGITAL SD MUHAMMADIYAH 1 CANDI LABSCHOOL UMSIDA Juli, Asmaul Khusna Tri Wulan; Iskandar, Rayhan Rizq; Faizin, Moch. Nur; Rochmaniah, Ainur
MAJU : Indonesian Journal of Community Empowerment Vol. 3 No. 1 (2026): MAJU : Indonesian Journal of Community Empowerment, January 2026
Publisher : Lembaga Pendidikan dan Penelitian Manggala Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62335/maju.v3i1.2280

Abstract

The development of digital technology encourages educational institutions to optimize visual-based promotional media in building the image of the institution and reaching the wider community. SD Muhammadiyah 1 Candi Labschool UMSIDA (SD Mica) has used social media as a means of information, but it does not have a conceptual promotional media to display the school's identity in its entirety. Therefore, this community service activity aims to strengthen the school's digital promotion through the creation of profile videos that represent the vision and mision, superior programs, facilities, and inclusion education system. The implementation method includes the stages of video production consisting of pre-production, production, and post-production. The results of the service activities are in the form of school profile videos that are ready to be published through digital media and used as a means of promotion, especially in new student admission activities.