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All Journal Jurnal Administrasi Terapan
Vascolino Pattipeilohy
Jurusan Administrasi Niaga, Politeknik Negeri Ambon
Economics, Econometrics & Finance Social Sciences

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SISTEM PENGELOLAAN ARSIP PADA UD. DEWI KOTA AMBON Vera Paulin Kay; Vascolino Pattipeilohy
Jurnal Administrasi Terapan Vol. 2 No. 2 (2023): September
Publisher : P3M Politeknik Negeri Ambon

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31959/jat.v2i2.2093

Abstract

The archival system was developed with the aim of facilitating the storage and retrieval of information that is considered important to an organization. Archives have an important role in various agencies but this has not received attention at UD. Dewi where the files in the office are arranged irregularly and only arranged in several folders divided into folders of incoming mail and outgoing mail folders left piled on the table and placed in the file cabinet. This makes letters that are not archived properly easily scattered and lost. The purpose of this writing is that all archival management activities are good and in accordance with archival rules and provide input on good archival management procedures at UD. Goddess.The analytical method used in this study is Qualitative analysis, which is an analytical technique that describes problems based on theory, theory and severe expert opinions. The results of this study show that the archives at UD. The goddess has not complied with existing procedures, because the files in the office are arranged irregularly, and only arranged in several folders divided into incoming mail folders and outgoing mail folders and left piled on the table and placed in the filing cabinetConclusion of this writing Archive structuring system at UD. Dewi is not good because it is not in accordance with existing procedures and archive storage facilities are also inadequate because they only use one cabinet and folder to be stored and some are placed on the employee's desk. Employees who handle archives should attend archival training so that they better understand the arrangement of good archives.Keywords: Archive Setup
Peran Brand Image Dan Persepsi Harga Terhadap Keputusan Pembelian Produk Body Lotion Di Kota Ambon Rika Mahra Tjira; Victor R Pattipeilohy; Stevanus. J. Gomies; Vascolino Pattipeilohy
Jurnal Administrasi Terapan Vol. 3 No. 2 (2024): SEPTEMBER
Publisher : P3M Politeknik Negeri Ambon

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31959/jat.v3i2.2883

Abstract

This study aims to analyze the influence of brand image and price perception on the purchase decision of Scarlett Whitening body lotion products in Ambon City. Scarlett Whitening body lotion has received various complaints that diminish consumer comfort and satisfaction, such as the product not providing as much benefit as competitors in a similar price range. A sample of 100 respondents was selected using non-probability sampling with a purposive sampling approach. Data was collected through a survey by distributing questionnaires to consumers. The analytical method used was multiple linear regression analysis with the assistance of SPSS software version 22.0. The results of the study show that hypothesis one produced a t-count value of 2.064 and a table distribution value at a 5% significance level of 1.661, yielding a t-count > t-table result, or 2.064 > 1.661, with a significance level of less than 0.05 (0.042 < 0.05). For hypothesis two, a t-count of 7.857 was obtained with a table value of 1.661, resulting in t-count > t-table, or 7.857 > 1.661, with a significance level also less than 0.05 (0.000 < 0.05). Based on the study's findings, it can be concluded that both brand image and price perception variables have a positive and significant influence on purchase decision. Brand image has a significant positive effect on purchase decision for Scarlett Whitening body lotion products in Ambon City. Price perception has a stronger influence on purchase decision for Scarlett Whitening body lotion products in Ambon City compared to brand image.
Co-Authors Rika Mahra Tjira Stevanus. J. Gomies Vera Paulin Kay Victor R Pattipeilohy