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Journal : Madani: Multidisciplinary Scientific Journal

Komunikasi Inklusif dan Representasi Gender Non-Biner di Indonesia: Kajian Sistematis atas Strategi Bahasa dan Media dalam Ruang Publik Nawaf, Azmi; Sazali, Hasan
Madani: Jurnal Ilmiah Multidisiplin Vol 3, No 5 (2025): Volume 3, Nomor 5, June 2025
Publisher : Penerbit Yayasan Daarul Huda Kruengmane

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.15752838

Abstract

The persistent bias in media representations of non-binary gender identities in Indonesia raises a critical question: to what extent are public media and language capable of fostering inclusive and equitable communication? This study seeks to examine how non-binary gender identities are constructed through language strategies in Indonesian media practices, and to evaluate the extent to which principles of inclusive communication are implemented or overlooked within public discourse. The primary objective of this research is to systematically analyze patterns of representation and linguistic strategies concerning non-binary identities, while critically assessing these practices through the lens of inclusive communication. Employing a Systematic Literature Review (SLR) with a qualitative approach, this study synthesizes relevant academic literature published between 2015 and 2025. The theoretical framework integrates Stuart Hall’s theory of representation, Judith Butler’s theory of gender performativity, and Foss and Pearson’s concept of inclusive communication. The findings reveal that media representations of non-binary identities in Indonesia remain predominantly stereotypical and exclusionary, reinforced by gender-biased language and a lack of institutional awareness regarding inclusivity. Mainstream media have yet to adopt gender-neutral editorial standards, with more affirming narratives primarily emerging from grassroots initiatives and alternative media spaces.
Strategi Penggunaan Instagram Reels dalam Meningkatkan Engagement Konten Dakwah di Kalangan Mahasiswa UINSU Nawaf, Azmi; Naad, Darul; Hambali, Muhammad; Sikumbang, Ahmad Tamrin
Madani: Jurnal Ilmiah Multidisiplin Vol 2, No 12 (2025): Januari
Publisher : Penerbit Yayasan Daarul Huda Kruengmane

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Abstract

The advancement of digital technology, particularly social media, has transformed the way dakwah is delivered, especially among the younger generation. This study focuses on the use of Instagram Reels as a platform to increase engagement with dakwah content among UINSU students. The problem addressed in this research is how appropriate strategies can be employed to attract audience attention and enhance involvement in dakwah content. Through a qualitative approach, data were collected from literature reviews and observations of UINSU students' use of Instagram Reels. The findings indicate that dakwah content presented in short video formats (15-30 seconds) with clear and creative messages effectively captures students' attention. Factors such as message relevance, interactivity, and creativity in content presentation play crucial roles in boosting engagement. Content addressing current issues relevant to students' daily lives, along with encouraging active audience participation, achieved higher interaction levels. Additionally, the timing of posts also significantly influences the success of attracting the audience. The conclusion of this study emphasizes that Instagram Reels holds substantial potential as an effective medium for dakwah to enhance engagement. Therefore, dakwah content creators are encouraged to implement strategies that focus on authenticity, relevance, and creativity to convey religious messages effectively in the digital era. This research is expected to provide insights for preachers and practitioners of dakwah in formulating more innovative and adaptive communication approaches tailored to the characteristics of the younger generation.