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Pemanfaatan Kecerdasan Artifisial (AI) untuk Perancangan Pembelajaran dan Pembuatan Media Ajar Inovatif bagi Guru Adhitya, Wisnu Rayhan; Adhitya, Tiara Reizsa; Dody Hidayat
Prioritas: Jurnal Pengabdian Kepada Masyarakat Vol. 7 No. 01 (2025): EDISI MARET 2025
Publisher : Universitas Harapan Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35447/prioritas.v7i01.1166

Abstract

Digital transformation in the world of education requires teachers to adopt innovative technologies to improve the quality of learning. Generative Artificial Intelligence (AI) offers great potential to help teachers design learning and create more optimal and creative teaching media. However, teachers' understanding and skills in utilizing Generative AI tools are often still limited. This community service activity aims to improve the conceptual understanding and practical skills of teachers at the Ar-Rahman Medan Education Foundation in utilizing Generative AI to optimize learning design and create innovative teaching media. The implementation method of the activity includes an initial survey, a 2-day intensive workshop that includes material presentation, demonstration of AI tools (such as ChatGPT, Canva AI, Pictory AI), guided practice sessions (hands-on), discussions, and post-workshop assistance. Evaluation was carried out through pre-test, post-test, observation, product analysis, and satisfaction questionnaires. The results of the activity showed a significant increase in participants' conceptual understanding of Generative AI, as evidenced by an increase in the average post-test score of 0.00 compared to the pre-test. Participants also showed an increase in practical skills in using various AI tools to design learning components and produce innovative teaching media. The level of participant satisfaction with the implementation of the workshop was very high, with an average score. It was concluded that the training on the use of Generative AI was effective in improving teacher competence and answering the need for learning innovation in the digital era. It is recommended that there be a tiered training program and institutional support for the sustainability of implementation. Keywords: Generative Artificial Intelligence, Teacher Training, Learning Media, Educational Innovation, Learning Design
Pengaruh Kredibilitas Streamer dan Fitur Interaktif terhadap Niat Beli Konsumen di Live Commerce Marketplace Adhitya, Wisnu Rayhan; Adhitya, Tiara Reizsa
TIN: Terapan Informatika Nusantara Vol 6 No 6 (2025): November 2025
Publisher : Forum Kerjasama Pendidikan Tinggi (FKPT)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47065/tin.v6i6.8482

Abstract

The rapid growth of e-commerce and the popularity of live commerce have created a new competitive landscape for marketplaces in Indonesia, necessitating a deeper understanding of the factors that drive consumer purchase intention. This study aims to analyze the influence of two key elements: Streamer Credibility (the human element) and Interactive Features (the technological element) on Consumer Purchase Intention within the context of live shopping. This study employs a quantitative approach using a survey method, with data collected via an online questionnaire from 100 respondents who are active users of live shopping features on marketplace applications in Indonesia. Data were analyzed using path analysis with Smart-PLS software. The findings reveal that Interactive Features have a strong, significant, and positive influence on Consumer Purchase Intention (path coefficient = 0.730; T-statistic = 10.134). Conversely, and contrary to common assumptions, Streamer Credibility was found to have no significant direct influence on Purchase Intention (path coefficient = 0.006; T-statistic = 0.056). However, the study also found that Interactive Features significantly and positively influence Streamer Credibility perception. The study concludes that the technological aspect (Interactive Features) plays a more dominant role than the human aspect (Streamer Credibility) in directly driving consumer purchase intention within the live commerce ecosystem. This implies that for business practitioners, the main priority should be investing in a seamless and engaging interactive experience as a key strategy to boost sales.
Pengaruh Kemandirian, Motivasi, dan Kepribadian terhadap Pengembangan Karir Gen Z di PT Bilah Baja Makmur Abadi Jocelyne, Jocelyne; Rangkuti, Dhita Adriani; Shella, Shella; Adhitya, Tiara Reizsa
Jurnal Ilmiah Universitas Batanghari Jambi Vol 25, No 3 (2025): Oktober
Publisher : Universitas Batanghari Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/jiubj.v25i3.6382

Abstract

This study aims to analyze the influence of independence, motivation, and personality on the career development of Generation Z employees at PT Bilah Baja Makmur Abadi. This study used a quantitative approach and purposive sampling technique, with a sample of 67 Gen Z employees using a questionnaire. The results of multiple linear regression indicate that independence, motivation, and personality, both partially and simultaneously, have a significant influence on career development at PT Bilah Baja Makmur Abadi.