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All Journal Jurnal Media Akademik (JMA) INTERDISIPLIN: Journal of Qualitative and Quantitative Research Interkoneksi: Journal of Computer Science and Digital Business Al-Abqori: Journal of Islamic Thought Studies
Najla Shafaa Kamila
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Religion Humanities Computer Science & IT Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences Other

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Trade Wars in Global Politics: An Analysis of Propaganda and Its Impact on International Relations and the Global Economy Najla Shafaa Kamila; Devah Sukmawati; Umar Gibran Asshiddiqi
INTERDISIPLIN: Journal of Qualitative and Quantitative Research Vol. 2 No. 3 (2025)
Publisher : Penerbit Hellow Pustaka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61166/interdisiplin.v2i3.78

Abstract

Trade wars have become a global phenomenon that affects international relations and the global economy. This article aims to analyze the propaganda used in trade wars and their impact on international relations and the global economy. This study uses content analysis methods and case studies to analyze the data. The results of the study show that propaganda is used as a tool to influence public opinion and strengthen the country's position in the trade war, thus causing international relations tensions, a decline in global trade, and economic instability.  
Implementation Of Marketing Aspects In Management Information Systems In E-Commerce Strategy Of Hybrid And Virtual Sales At Star Skincare In Surabaya (Perak, Pabean Cantian District) Najla Shafaa Kamila; Abdur Rohman
Interkoneksi: Journal of Computer Science and Digital Business Vol. 3 No. 1 (2025): June
Publisher : Penerbit Hellow Pustaka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61166/interkoneksi.v3i1.24

Abstract

The development of an increasingly demanding era brings various types of technology. Almost all fields of human work that use information and communication technology that change people's lives require very fast and accurate information exchange. Star Skincare is a skincare sales company based in Surabaya. Nowadays skin care has grown rapidly in society. In this case, the e-commerce strategy has a huge impact on the rights of the distributor. Star Skin Care's skincare sales marketing strategy uses a hybrid sales system and virtual sales. The purpose of this study is to evaluate how the e-commerce sales system at Star Skin Care currently works. Then the customer's perspective can be restored so that recovery can be achieved in terms of the services carried out and the creation of customer satisfaction.The method used in this study is qualitative to describe and explain the state being studied. The existence of hybrid and virtual delivery systems makes it easier for people to obtain information when transacting.
PENTINGNYA KESIAPAN DIGITAL UMKM SYARIAH: PELUANG DAN TANTANGAN DALAM EKOSISTEM EKONOMI DIGITAL Najla Shafaa Kamila; Refani Nafisara; Deva Sukmawati; Ida Farida; Kamelia Khasanah; Moh Az Fahani Zain; Hawa Gazani
Jurnal Media Akademik (JMA) Vol. 3 No. 9 (2025): JURNAL MEDIA AKADEMIK Edisi September
Publisher : PT. Media Akademik Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62281/gaw93m11

Abstract

Perkembangan ekonomi digital telah membawa perubahan signifikan. Namun, pemanfaatan digital secara optimal masih menghadapi berbagai tantangan di masyarakat. Penelitian ini bertujuan untuk menganalisis pentingnya kesiapan UMKM Syariah digital serta peluang dan tantangan terhadap pelaku ekonomi. Dengan menggunakan metode Systematic Literature Review (SLR), penelitian ini menemukan bahwa Memperluas akses pasar UMKM, memungkinkan produk UMKM syariah menjangkau konsumen lintas daerah bahkan internasional. Hasil penelitian ini juga menegaskan bahwa ekonomi digital memberikan kemudahan yang signifikan bagi pelaku ekonomi. Fokus utama penelitian mencakup peran teknologi finansial (fintech) dalam mendukung pelaku pasar, terutama Usaha Mikro, Kecil, dan Menengah (UMKM), dalam mengadopsi gaya hidup baru yang berbasis pada teknologi pembayaran digital. Penelitian ini memberikan kontribusi penting dalam memperdalam pemahaman tentang pentingnya kesiapan digital UMKM syariah dalam ekosistem digital, serta bagaimana hal tersebut mempengaruhi pelaku ekonomi dan perubahan perilaku konsumen di era digital saat ini.
PENGARUH MAKRO EKONOMI TERHADAP PERTUMBUHAN EKONOMI DI INDONESIA Putri Firda Febrianti; Maratus Solihah; Najla Shafaa Kamila; Fathur Rohman; Achmad Budi Susetyo
Jurnal Media Akademik (JMA) Vol. 3 No. 12 (2025): JURNAL MEDIA AKADEMIK Edisi Desember
Publisher : PT. Media Akademik Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62281/e1azde18

Abstract

Pertumbuhan ekonomi Indonesia pada periode 2020–2025 mengalami dinamika yang signifikan akibat berbagai guncangan ekonomi, baik yang bersumber dari faktor domestik maupun global. Perubahan kondisi makroekonomi seperti inflasi, suku bunga, dan nilai tukar rupiah menjadi faktor penting yang memengaruhi stabilitas dan kinerja pertumbuhan ekonomi nasional. Penelitian ini bertujuan untuk menganalisis pengaruh variabel makroekonomi terhadap pertumbuhan ekonomi di Indonesia dalam jangka pendek dan jangka panjang. Metode yang digunakan dalam penelitian ini adalah Autoregressive Distributed Lag (ARDL) dengan memanfaatkan data time series bulanan periode 2020–2025 yang bersumber dari Badan Pusat Statistik (BPS) dan Bank Indonesia. Metode ARDL dipilih karena mampu mengestimasi hubungan jangka pendek dan jangka panjang secara simultan serta dapat digunakan pada data dengan tingkat integrasi yang berbeda. Hasil penelitian diharapkan mampu memberikan gambaran empiris mengenai peran variabel makroekonomi terhadap pertumbuhan ekonomi Indonesia serta menjadi bahan pertimbangan bagi pemerintah dan otoritas moneter dalam merumuskan kebijakan ekonomi yang efektif dan berkelanjutan.
Implementation of the Halal Certification Acceleration Policy to Increase the Competitiveness of the Indonesian Halal Industry Najla Shafaa Kamila; Refani Nafi Sara; Deva Sukmawati; Moh. Az Fahani Zain; Ersya Faraby
Al-Abqori: Journal of Islamic Thought Studies Vol. 1 No. 4 (2025)
Publisher : Penerbit Hellow Pustaka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61166/abqori.v1i4.38

Abstract

Indonesia aspires to become the world's leading producer and exporter of halal products, but the implementation of policies to accelerate halal certification still faces various challenges, especially among UMKM. The main obstacles include limited resources, low halal literacy, certification costs, and a process that is considered complicated. As a result, Indonesia remains a major importer of halal products despite its high domestic and global market potential. This study aims to analyze the implementation of the halal certification acceleration policy in order to improve the competitiveness of the halal industry in Indonesia. The method used is qualitative with a literature review approach based on secondary data. The results of the study show that the acceleration of certification is not fully proportional to the increase in the competitiveness of Indonesian halal product exports.
Co-Authors abdur rohman Achmad Budi Susetyo Deva Sukmawati Devah Sukmawati Ersya Faraby FATHUR ROHMAN Hawa Gazani Ida Farida Kamelia Khasanah Maratus Solihah Moh Az Fahani Zain Moh. Az Fahani Zain Putri Firda Febrianti Refani Nafi Sara Refani Nafisara Umar Gibran Asshiddiqi