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p-Index From 2020 - 2025
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All Journal International Journal of Education, Vocational and Social Science International Journal of Economics, Business and Innovation Research
Saptianing
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Social Sciences Other

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Green Supply Chain Transformation and Its Impact on Environmental Performance in Semarang’s Culinary and Fashion SMEs Saptianing; Andi Setiawan; Suwardi; Nanang Adie Setyawan
International Journal of Education, Vocational and Social Science Vol. 4 No. 02 (2025): May, International Journal of Education, Vocational and Social Science( IJVESS
Publisher : Cita konsultindo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63922/ijevss.v4i02.1820

Abstract

Environmental concerns have become increasingly prominent, as numerous phenomena underscore the critical relationship between human sustainability and environmental preservation. This awareness has extended into the business sector, where consumers now expect companies to implement environmentally responsible strategies, especially amid growing health and ecological concerns. This study investigates the impact of transforming Green Supply Chain Management (GSCM) practices on the environmental performance of culinary and fashion MSMEs in Semarang City. Using purposive sampling, data were collected from 100 respondents representing local MSMEs. The research employed two analytical approaches within the Structural Equation Modeling (SEM) framework: Confirmatory Factor Analysis and Regression Weight Analysis. The findings reveal that the implementation of GSCM positively influences environmental performance and contributes to the long-term sustainability of MSME operations. This study offers practical implications for local MSMEs to integrate green practices into their supply chains while enhancing business continuity. Furthermore, the results provide valuable insights for local government authorities to develop supportive policies and programs that encourage sustainable business practices. Overall, this research highlights the strategic importance of GSCM as a tool for improving environmental performance and maintaining competitiveness in a globalized economy.
Leveraging TERM for Sustainable Entrepreneurial Growth in Higher Education Institutions Jati Nugroho; Rif’ah Dwi Astuti; Sri Wahyuni; Saptianing; Makmun Riyanto
International Journal of Economics, Business and Innovation Research Vol. 4 No. 04 (2025): International Journal of Economics, Business and Innovation Research( IJEBIR)
Publisher : Cita konsultindo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63922/ijebir.v4i04.2039

Abstract

Higher education institutions play a pivotal role in shaping the next generation of entrepreneurs. This article explores how the Techno-Entrepreneurial Relationship Marketing (TERM) model can be leveraged to foster sustainable entrepreneurial growth among students. Drawing on a mixed-methods study involving 150 student entrepreneurs in Central Java, the research examines the impact of TERM on marketing performance and competitive advantage. The study highlights the critical role of digital tools, entrepreneurial orientation, and proactive customer engagement in building resilient, market-oriented businesses. The findings reveal that students who effectively utilize digital technologies such as social media, customer relationship management (CRM) systems, and data analytics achieve superior marketing performance, customer loyalty, and long-term business sustainability. Moreover, the research emphasizes the importance of integrating TERM into educational curricula to prepare students for the challenges of a rapidly evolving digital economy. This paper concludes with practical recommendations for educators, policymakers, and student entrepreneurs on how to incorporate TERM into business training programs, thereby enhancing the digital competitiveness and entrepreneurial resilience of future business leaders. These insights are particularly relevant for institutions seeking to develop the next generation of innovative, tech-savvy entrepreneurs.
Co-Authors Andi Setiawan Astuti, Rif'ah Dwi Jati Nugroho Makmun Riyanto Nanang Adie Setyawan Sri Wahyuni Suwardi