Rosyad Achmadi, Caesar
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Increasing Financial Literacy With “Moma” Money Management Learning Media In Vocational High Schools: Meningkatkan Literasi Keuangan Dengan Media Pembelajaran “Moma” Money Management Di Sekolah Menengah Kejuruan Saputri, Agatha; Nurrahman, Arief; Zylio Nugraha, R. Andro; Rosyad Achmadi, Caesar; Harfiansyah Makarim, Muhammad; Murti Sagoro, Endra
Jurnal Pendidikan Akuntansi Indonesia Vol. 23 No. 01 (2025): Jurnal Pendidikan Akuntansi Indonesia
Publisher : Universitas Negeri Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21831/jpai.v23i01.83973

Abstract

Financial literacy is one of the essential life skills that must be possessed by every individual, especially vocational students. However, financial learning media used in schools tend to be conventional and not interactive. Therefore, innovation is needed in the form of interactive learning media that can present relevant, interesting, and applicable learning experiences. This research is development research (R&D) that aims to improve the financial literacy of Vocational High School students through the development of "MOMA" Money Management learning media. The product feasibility test was conducted by material experts, media experts, teachers, and students. Data collection was done through interviews and questionnaires. The data collection instruments used were interview guidelines, expert validation questionnaires, teacher response questionnaires, and student response questionnaires. The feasibility of the learning media produced was analysed using the conversion of 5 quantitative categories. The result of this research is an android game-based learning media "MOMA" Money Management in learning financial literacy Vocational High School. The learning media “MOMA” is proven to be effective in improving students' understanding of the basic concepts of financial management. The learning media is considered feasible by material experts, media experts, teachers, and students. This media is also adaptive and easily accessible.  
Revolutionizing Shopping: The Role of Artificial Intelligence in Shaping Consumer Purchase Intentions in E-Retailing Rosyad Achmadi, Caesar; Makarim, M. Hafiansyah; R, Mardiana; Nugraha, R. Andro Zylio; Saputri, Agatha; Nurrahman, Arief
Jurnal Media Informatika Vol. 7 No. 1 (2026): Edisi Januari - Februari
Publisher : Lembaga Dongan Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55338/jumin.v7i1.7713

Abstract

Penelitian ini menganalisis peran artificial intelligence (AI) dalam membentuk purchase intention konsumen pada sektor e-retailing dengan meninjau pengaruh faith, consciousness, subjective norm dan AI ease of use. Penelitian ini menggunakan pendekatan kuantitatif melalui kuesioner daring dengan jumlah sampel 201 pengguna platform belanja berbasis AI di Indonesia. Data dianalisis menggunakan SEM-PLS. Hasil penelitian menunjukkan bahwa subjective norm, consciousness, dan faith berpengaruh signifikan terhadap purchase intention, dengan AI ease of use sebagai mediator utama. Purchase intention pelanggan di toko online dipengaruhi secara signifikan oleh persepsi kemudahan penggunaan teknologi AI. Temuan data mengungkapkan bahwa faith, consciousness, dan subjective norm tidak berdampak langsung terhadap purchase intention, namun dipengaruhi AI ease of use sebagai variabel mediasi. Pelanggan dengan tingkat kesadaran teknologi yang lebih tinggi dan dukungan sosial yang kuat cenderung menilai AI sebagai mudah digunakan, sehingga meningkatkan kecenderungan mereka untuk melakukan pembelian. Faith terhadap AI berperan sebagai faktor pendukung yang memperlancar adopsi teknologi, meskipun pengaruhnya relatif lebih lemah. Hasil ini menegaskan bahwa AI ease of use adalah faktor kunci dalam menghubungkan pengaruh psikologis dan sosial konsumen terhadap keputusan pembelian di toko online