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All Journal Jurnal Pengabdian Masyarakat dan Riset Pendidikan International Journal of Technology and Education Research Journal of Advanced Research in Social Sciences and Humanities
Ajeng Iva Dwi Febriana
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Humanities Decision Sciences, Operations Research & Management Education Languange, Linguistic, Communication & Media Mathematics Physics Social Sciences Other

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Social Construction of the Reality of MSME Actors in KSBI Jakarta Regarding President Prabowo’s Free Food Program Made Wilantara; Misnan; Novianty Elizabeth Ayuna; Ajeng Iva Dwi Febriana
Journal of Advanced Research in Social Sciences and Humanities Volume 10, Issue 1, March 2025
Publisher : Journal of Advanced Research in Social Sciences and Humanities

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26500/JARSSH-10-2025-0103

Abstract

Aim: To analyze how Micro, Small, and Medium Enterprises (MSMEs) members of the Komunitas Sukses Berjamaah Indonesia (KSBI) Jakarta form their social construction of the free meal program initiated by President Prabowo. Methodology: Using a descriptive qualitative approach based on the social construction theory of Peter L. Berger and Thomas Luckmann, this study describes how the reality of the national program is interpreted, understood, and responded to by MSMEs in the context of the local community economy. The current research adopted situational analysis, literature studies, and observations of community narratives and approaches. Findings: It was found that MSMEs view the free meal program not just as a food policy but as an economic opportunity, a symbol of the state’s concern for the common people, and an accessibility challenge. This social construction is formed through three main stages: externalization in the form of a narrative of expectations for participation in procurement; objectivation through the dissemination of opinions and discussions in the KSBI forum, and internalization in the form of a collective attitude towards the potential for empowerment or exclusion. This study concludes that the meaning of the free meal program is greatly influenced by economic experience, closeness to government networks, and the community’s existence as a space for articulating shared meaning. Implications/Novel Contribution: The study bring unique policy directions for governments and administrators by understanding this social construction, the government and stakeholders can design a more inclusive approach to involving local MSMEs in national-scale programs.
Muhammad Sinen's Political Communication Strategy In Maintaining Electability Towards The 2024 Simultaneous Regional Elections (case Study: Muhamad Sinen as Elected Mayor of Tidore City, North Maluku Province) Masita Jainudin; Made Wilantara; Ajeng Iva Dwi Febriana
International Journal of Technology and Education Research Vol. 3 No. 03 (2025): July - September, International Journal of Technology and Education Research (
Publisher : International journal of technology and education research

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63922/ijeter.v3i03.2229

Abstract

The implementation of political communication strategies requires the need for the right approach so that political messages can be effectively accepted by the public, especially in areas with complex social, cultural, and political dynamics. This research aims to analyze the political communication strategies carried out by Muhammad Sinen in building an image, shaping public opinion, and strengthening political support in the City of Tidore Islands. The research method used is a qualitative approach with case studies, where data is obtained through in-depth interviews, observations, documentation, and literature review involving informants from various circles, including community leaders, success teams, and the general public. The results of the study show that the communication strategies used, such as face-to-face communication, the use of social media, social activities, and communication based on local wisdom, have proven to be effective in expanding the reach of political messages and strengthening closeness with the community. The obstacles faced include limited communication infrastructure, resistance from some groups, and local political dynamics that often change. The integration of local cultural values such as family, mutual cooperation, and respect for traditional leaders strengthens communication strategies so that they are more persuasive, inclusive, and able to build public trust. The findings of this study prove that the combination of modern communication media and local cultural values can increase the effectiveness of political communication strategies and strengthen the community's support base.
Pengaruh Komunikasi Organisasi Terhadap Kepuasan Kerja Karyawan: Penelitian Atik Sekianti; Kardinah Indrianna Meutia; Reni Armiati; Adevy Vanie; Ajeng Iva Dwi Febriana
Jurnal Pengabdian Masyarakat dan Riset Pendidikan Vol. 4 No. 2 (2025): Jurnal Pengabdian Masyarakat dan Riset Pendidikan Volume 4 Nomor 2 (October 202
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jerkin.v4i2.4329

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh komunikasi organisasi terhadap kepuasan kerja karyawan melalui metode studi literatur. Kepuasan kerja karyawan merupakan salah satu faktor penting yang memengaruhi kinerja, retensi, dan keterikatan karyawan terhadap organisasi. Komunikasi organisasi, baik internal maupun eksternal, berperan sebagai sarana utama dalam menyampaikan informasi, membangun pemahaman bersama, serta menciptakan hubungan kerja yang harmonis. Studi literatur ini dilakukan dengan mengumpulkan, menyeleksi, dan menganalisis penelitian-penelitian terkini yang relevan, khususnya penelitian yang diterbitkan pada tahun 2025, yang membahas hubungan antara komunikasi organisasi dan kepuasan kerja karyawan. Hasil kajian menunjukkan bahwa komunikasi organisasi memiliki pengaruh positif dan signifikan terhadap kepuasan kerja karyawan. Komunikasi yang efektif, terbuka, dan dua arah mampu meningkatkan rasa dihargai, kejelasan peran, serta keterikatan emosional karyawan terhadap organisasi. Selain itu, komunikasi organisasi juga memperkuat pengaruh variabel lain, seperti work-life balance dan pengembangan sumber daya manusia, dalam membentuk kepuasan kerja. Temuan ini menegaskan bahwa komunikasi organisasi merupakan determinan utama kepuasan kerja yang berperan dalam menciptakan lingkungan kerja yang kondusif dan meningkatkan kinerja karyawan secara berkelanjutan. Penelitian ini memberikan kontribusi konseptual dengan mensintesis temuan penelitian terdahulu dan mengidentifikasi celah penelitian yang dapat dijadikan dasar pengembangan kajian empiris selanjutnya. Hasil studi literatur ini diharapkan menjadi referensi bagi manajemen organisasi dalam merancang strategi komunikasi yang efektif untuk meningkatkan kepuasan kerja karyawan.
Co-Authors Adevy Vanie Atik Sekianti Kardinah Indrianna Meutia Made Wilantara Masita Jainudin Misnan Novianty Elizabeth Ayuna Reni Armiati