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All Journal Frasa: English Education and Literature Journal Proceeding of International Conference Health, Science And Technology (ICOHETECH)
Jeana Rachel, Angelika
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Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Education Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Medicine & Pharmacology Social Sciences

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Analysis Of Skywalkers English Lesson Marketing Strategy Pratiwi, Feriska; Jeana Rachel, Angelika; Rachma Firdaus, Intan; Gustav Gloor, Hanzl
Proceeding of the International Conference Health, Science And Technology (ICOHETECH) 2023: Proceeding of the 4th International Conference Health, Science And Technology (ICOHETECH)
Publisher : LPPM Universitas Duta Bangsa Surakarta

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Abstract

This study aims to determine the application of Skywalkers English Lesson marketing strategy to find the right marketing strategy in the marketing mix, including 4P (product, price, promotion, place) at Skywalkers English Lesson tutoring institution to reach the target market. Using a descriptive qualitative approach, it can answer the problems that researchers have found and analyze the phenomena that occur in Primagama accompanied by SWOT Analysis to review the strengths and opportunities owned by the organization and then utilize as much as possible to reduce the weaknesses and threats
THE ANALYSIS OF MAXIM VIOLATION IN ALL THE BRIGHT PLACES THE MOVIE Setiawati, Beta; Jeana Rachel, Angelika; Dzaky Kamaluddin, Ahnaf; Sholiyah, Sholiyah; Nur Rochmah, Alyssa
FRASA: ENGLISH EDUCATION AND LITERATURE JOURNAL Vol. 5 No. 2 (2024): Vol. 5 No. 2 September 2024
Publisher : Universitas Duta Bangsa Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47701/frasa.v5i2.3981

Abstract

This research analyzes maxim violation in the film All the Bright Places (2020). This movie talks about mental health, family, and relationships. The purpose of this research is to find what maxim violations are used in the movie All the Bright Places. The research method used is Descriptive Qualitative by using Grace Theory. The researcher analyzes the data thoroughly, with observations to find data results with explanations that will be compiled in the form of conversational dialogue. This study identifies the maxim violations of quality, quantity, relevance, and manner in the dialog between the main characters, Theodore Finch and Violet Markey. In this study, 9 violations of maxim quality, 3 violations of maxim quantity, 13 violations of maxim relevance and 6 violations of maxim manner were found.
Analysis Of Skywalkers English Lesson Marketing Strategy Pratiwi, Feriska; Jeana Rachel, Angelika; Rachma Firdaus, Intan; Gustav Gloor, Hanzl
Proceeding of the International Conference Health, Science And Technology (ICOHETECH) 2023: Proceeding of the 4th International Conference Health, Science And Technology (ICOHETECH)
Publisher : LPPM Universitas Duta Bangsa Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study aims to determine the application of Skywalkers English Lesson marketing strategy to find the right marketing strategy in the marketing mix, including 4P (product, price, promotion, place) at Skywalkers English Lesson tutoring institution to reach the target market. Using a descriptive qualitative approach, it can answer the problems that researchers have found and analyze the phenomena that occur in Primagama accompanied by SWOT Analysis to review the strengths and opportunities owned by the organization and then utilize as much as possible to reduce the weaknesses and threats
Co-Authors Dzaky Kamaluddin, Ahnaf Gustav Gloor, Hanzl Nur Rochmah, Alyssa Pratiwi, Feriska Rachma Firdaus, Intan Setiawati, Beta Sholiyah, Sholiyah