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All Journal Sewagati: Jurnal Pengabdian Masyarakat Indonesia Al-Qolamuna : Journal Komunikasi dan Penyiaran Islam
Muhammad Hasbi Maulana
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Religion Social Sciences Other

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Strategi Manajemen Media Massa Lembaga Pers Mahasiswa Studi Kasus Pada LPM Dinamika Uinsu nazlia octaviani; Muhammad Hasbi Maulana; Nurtia Asty Rahman; Afwan Syahril Manurung
Al-Qolamuna: Journal Komunikasi dan Penyiaran Islam Vol. 2 No. 1 (2025): Komunikasi dan Penyiaran Islam
Publisher : 4

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71242/yfxynb97

Abstract

LPM Dinamika merujuk pada suatu lembaga Pers kampus yang menggunakan  media digital dalam  penyebaran informasinya. Adanya Perkembangan teknologi yang tumbuh kian melesat, menjadikan media sosial sebagai wadah pemberitaan. Penelitian ini berguna untuk mengupas terkait kegiatan manajemen media yang diaplikasikan oleh LPM Dinamika. Adapun diantaranya terkait strategi, implementasi, dampak dan tantangan dalam proses manajemen Media massa. Penelitian ini menggunakan pendekatan kualitatif deskriptif. Dalam perkuatan data digunakan metode wawancara dengan pihak LPM Dinamika. Data tambahan diperoleh dari buku, dokumen, artikel jurnal, dan sumber lain. Hasil penelitian ini menunjukkan bahwa terdapat Divisi Desain Grafis dengan sub Divisi media digital yang bertanggung jawab dalam proses manajemen media. Proses Manajemen sesuai dengan teori George R.Terry dengan melakukan perencanaan hingga pengawasan. Penelitian ini juga mendapati tantangan hambatan dalam proses produksi seperti kendala waktu dan talent pengisi konten. Selain itu ada juga hambatan yakni intervensi dari pihak luar yang mengharuskan penurunan pada berita tertentu. Abstract LPM Dinamika refers to a campus press organization that uses digital media in disseminating information. The development of technology that is growing rapidly, making social media a forum for news. This research is useful for exploring media management activities applied by LPM Dinamika. These include strategies, implementation, impacts and challenges in the mass media management process. This research uses a descriptive qualitative approach. In strengthening the data, the interview method is used with LPM Dinamika. Additional data is obtained from books, documents, journal articles, and other sources. The results of this study indicate that there is a Graphic Design Division with a digital media subdivision that is responsible for the media management process. The management process is in accordance with George R. Terry's theory by planning to supervision. This research also found challenges in the production process such as time constraints and content talent. In addition, there are also obstacles, namely interventions from outside parties that require a decrease in certain news.
Peran Kuliah Kerja Nyata dalam Penguatan Moderasi Beragama di Tingkat Desa: Analisis Pengalaman Mahasiswa UINSU di Desa Susuk, Kecamatan Tiganderket, Kabupaten Karo Muhammad Mitra; Sahan Irvando; Muhammad Hasbi Maulana; Zahrani Fatni Hapsah; Diva Viola Natasya Hasibuan; Ade Widya; Siti Ardianti
SEWAGATI: Jurnal Pengabdian Masyarakat Indonesia Vol. 4 No. 4 (2025): Desember: Jurnal Pengabdian Masyarakat Indonesia
Publisher : BADAN PENERBIT STIEPARI PRESS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/sewagati.v4i4.3308

Abstract

This study explores the implementation of religious moderation through the Community Service Program (KKN) by UINSU students in Susuk Village, Tiganderket Subdistrict, Karo Regency. Religious moderation is seen as a strategic response to radicalism, intolerance, and exclusivism, particularly in rural areas with limited access to religious literacy. Using a qualitative case study with a constructivist paradigm, data were collected through observation, in-depth interviews, and documentation. The analysis employed the Miles and Huberman model with triangulation of sources, methods, and time. Findings show that religious moderation was implemented through educational, religious, and social activities, such as teaching, literacy promotion, anti-bullying campaigns, Quranic recitation, religious study groups (wirid), health services (posyandu), and MSME empowerment. Key supporters included village officials, religious leaders, schools, and community members. Challenges included limited facilities, short program duration, and differing community perceptions of moderation. The KKN program significantly impacted students by enhancing social competence and practical understanding of religious moderation, while also fostering tolerance, moderate religious education, and social cohesion in the community. This demonstrates that KKN is an effective tool for promoting wasathiyah Islamic values at the grassroots level.
Co-Authors Ade Widya Diva Viola Natasya Hasibuan Manurung, Afwan Syahril Muhammad Mitra nazlia octaviani Nurtia Asty Rahman Sahan Irvando Siti Ardianti Zahrani Fatni Hapsah