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All Journal Jotika Journal in Management and Entrepreneurship Journal Social Civilecial
Aliyan, Lisana Sidqin
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Economics, Econometrics & Finance Environmental Science Law, Crime, Criminology & Criminal Justice Social Sciences

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The Impact of Digitalization on Traditional Handicraft Markets Among the Toraja Community Yusrijal, Yusrijal; Aliyan, Lisana Sidqin; Rina, Rina
Journal Social Civilecial Vol. 3 No. 1 (2025): Journal Social Civilecial
Publisher : Journal Social Civilecial

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71435/610846

Abstract

Digitalization is explored as an area of interest concerning its effects on changing the traditional handicraft market in which the Toraja community operates in terms of economic potential, cultural core values as well as social relations. The usage of digital tools in increasing the opportunities of the market for Toraja artisans’ results in higher livelihoods as well as investments on the community. Still, there is a flip side of it, which refers to issues of cultural significance, since the artisans have had to alter the more local, cultural connotations of their art, to suit international markets. This paper fills the existing literature by discussing how information access influence’s cultural identity maintenance and pointing to the economic inequity resulting from the unequal distribution of digital resources and skills. Moreover, new generations of artisans joined handicraft business, thus, combining generations knowledge and experience with masterpieces of outstanding technologies. Such dynamics point to the need for a equilibrium between market needs and cultural values in a given society in as the artisans adapt to the digital markets. Participants were sampled through cultural probes followed by fortnightly interviews with the artisans, giving the study rich data regarding digitalisation, culture and community transformation. The study indicates that if individuals and indigenous cultures learn modern practices of Using the digital interfaces and the market fairness, digitization contributes positively towards the economic sustainability and cultural retention within the traditional society.
PERAN MEDIA DIGITAL MENGADVOKASI MASYARAKAT DALAM KONFLIK TAMBANG DI KABUPATEN BANTAENG Aliyan, Lisana Sidqin; Anshar, Muhammad
Jotika Journal In Management and Entrepreneurship Vol. 5 No. 1 (2025): Agustus
Publisher : Jotika English and Education Center

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Abstract

Penelitian ini mengkaji peran media digital dalam mengatasi konflik masyarakat pada tambang di Kabupaten Bantaeng. Jenis penelitian ini adalah kepustakaan (Lybrary Research). Penelitian ini menggunakan pendekatan kualitatif dengan landasan ilmu komunikasi, khususnya pada dimensi komunikasi partisipatif dan komunikasi konflik. Hasil penelitian menunjukkan bahwa media digital memainkan peran signifikan dalam memperkuat suara masyarakat. Platform daring seperti media sosial dan petisi online menjadi sarana utama dalam menyampaikan aspirasi, mendokumentasikan pelanggaran, serta membangun solidaritas publik. Masyarakat kini dapat menyusun narasi tandingan terhadap klaim perusahaan atau pemerintah, dan secara aktif mengadvokasi perubahan melalui jaringan virtual yang luas.
Co-Authors Muhammad Anshar Rina Rina Yusrijal, Yusrijal