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All Journal JURNAL LENTERA AKUNTANSI Journal of Information System, Technology and Engineering conomics Learning Experience & Social Thinking Education Journal
Suntoro, Bambang
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Computer Science & IT Economics, Econometrics & Finance

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Analysis Of the Effect of Work Process Digitalization, Employee Experience, and Ethical Leadership on Employee Performance in Technology Start-Up Companies Nugraha, Jefri Putri; Nurdiani, Tanti Widia; Abubakar, Faisal; Kamaluddin, Santrio; Suntoro, Bambang; Violin, Vivid
Journal of Information System, Technology and Engineering Vol. 3 No. 2 (2025): JISTE
Publisher : Yayasan Gema Bina Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61487/jiste.v3i2.143

Abstract

This study aims to analyze the influence of work process digitalization, employee experience, and ethical leadership on employee performance in technology start-up companies in Indonesia. In the digital era, start-up companies are required to continue to innovate and adapt quickly to technological changes, so the role of work process digitalization becomes increasingly crucial. In addition, individual work experience and ethical leadership are also believed to play an important role in driving employee performance. This study uses a quantitative approach with a survey method, involving 100 respondents who work in various technology start-up companies. The analysis technique used is Partial Least Square Structural Equation Modeling (PLS-SEM). The results of the study show that work process digitalization has a positive and significant effect on employee performance. Employee experience also shows a positive effect, although not as strong as the digitalization variable. Meanwhile, ethical leadership has the most significant influence in shaping employee behavior and work motivation. This finding strengthens the results of previous studies, which state that an ethical and digital work environment can drive employee productivity and loyalty. The implications of this study underline the importance of start-up companies adopting digital strategies and focusing on developing ethics-based leadership in their HR management.
PENGARUH PROFITABILITAS, HARGA SAHAM DAN UKURAN PERUSAHAAN TERHADAP KEBIJAKAN DIVIDEN Kurniawan, Andrie; Winardi, Muhammad Aziz; Suntoro, Bambang; Hernawan, Iman
JURNAL LENTERA AKUNTANSI Vol. 8 No. 1 (2023): JURNAL LENTERA AKUNTANSI, MEI 2023
Publisher : POLITEKNIK LP3I JAKARTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34127/jrakt.v8i1.871

Abstract

This study aims to analyze the effect of profitability, stock price, and company size on dividend policy in manufacturing companies listed on the Indonesia Stock Exchange. The research method used is descriptive and multiple linear regression. The data used are annual financial statements that have been audited from 2017 to 2021. The results show that there is no significant effect between profitability and company size on dividend policy. There is a significant influence between stock prices and dividend policy. Firm size has no significant effect on dividend policy. A company's dividend policy is affected by a complex set of factors, including profitability, share price, and company size. Company management needs to consider stock prices as an important factor in making dividend policy decisionsKey words: Profitability, Share Price, Company Size, Dividend
PENGARUH BAURAN PEMASARAN TERHADAP KEPUTUSAN PEMBELIAN TABUNGAN EMAS DI PT PEGADAIAN CABANG RENGASDENGKLOK Suntoro, Bambang; Nurhayati
Economics Learning Experience & Social Thinking Education Journal Vol 4 No 1 (2024): ELESTE : Economics Learning Experience & Social Thinking Education Journal
Publisher : LPPM GICI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58890/eleste.v4i1.212

Abstract

Tujuan dari penelitian ini adalah untuk mengetahui dan menganalisis Pengaruh Bauran Pemasaran Terhadap Keputusan Pembelian Di PT.Pegadaian Cabang Rengasdengklok. Metode penelitian berupa penelitian kuantitatif. Model analisis data yang digunakan adalah analisis regresi linier berganda. Pemilihan sampel dilakukan dengan cara purposive sampling. Adapun sampel tersebut berjumlah 100 responden. Hasil uji F menunjukkan bahwa secara simultan variabel produk, harga, promosi, dan tempat secara serempak berpengaruh positif dan signifikan terhadap keputusan pembelian dengan hasil analisis yaitu nilai Fhitung (45,962) > Ftabel (2,467). Hasil uji t menunjukkan bahwa variabel produk menunjukkan hasil analisis thitung (-3,488) dan variabel promosi menunjukkan hasil analisis thitung (6,513) dimana ttabel (1,985) maka secara parsial kedua valiabel tersebut berpengaruh positif dan signifikan terhadap keputusan pembelian di PT.Pegadaian Cabang Rengasdengklok. Adapun variabel harga dan tempat tidak berpengaruh positif dan signifikan terhadap keputusan pembelian di PT.Pegadaian Cabang Rengasdengklok. Variabel yang dominan mempengaruhi keputusan pembelian di PT.Pegadaian Cabang Rengasdengklok adalah promosi.
ANALISIS STRATEGI PEMASARAN PADA BIMBA AIUEO UNIT JATIWANGI novianti, dini listia; Suntoro, Bambang
Economics Learning Experience & Social Thinking Education Journal Vol 5 No 2 (2025): ELESTE : Economics Learning Experience & Social Thinking Education Journal
Publisher : LPPM GICI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58890/eleste.v5i2.409

Abstract

Strategi pemasaran adalah rencana menyeluruh yang dirancang untuk mencapai tujuan pemasaran melalui pemahaman pasar, kebutuhan konsumen, keunggulan kompetitif, dan penggunaan sumber daya secara optimal. Strategi ini berfungsi sebagai panduan bagi perusahaan dalam memasarkan produk atau jasa kepada target pasar yang tepat. Penelitian ini bertujuan untuk mengetahui analisis strategi pemasaran pada biMBA AIUEO. Metode peneltian ini menggunakan metode deskriptif dengan pendekatan kualitatif jenis studi kasus, teknik pengumpulan datanya dilakukan secara tragulasi (gabungan observasi, wawancara, dokumentasi), data yang diperoleh cenderung dat kualitatif, analisis data, bersifat induktif/kualitatif. Teknis analisa data penelitian ini menggunakan IFAS & EFAS analisis swot (Internal Strategic Factor Analysis Summery) sedangkan EFAS (Eksternal Strategic Factor Analysis Summery) yaitu tabel yang disusun untuk digunakan sebagai alat analisa yang menyajikan kondisi eksternal perusahaan untuk menentukan faktor opportunities dan threats yang dimiliki perusahaan SWOT singkatan dari Strength(kekuatan), Weakness(kelemahan), Opportunity(peluang), Threat(ancaman) Analisa SWOT berisi evaluasi faktor internal perusahaan berupa kekuatan, kelemahannya dan faktor eksternal berupa peluang dan tantangan. Strategi. Hasil penelitian ini adalah Strategi pemasaran yang dilakuykan oleh sekolah biMBA AIUEO memiliki 3 strategi yaitu 1. Menyebar brosur via online dan ofline, 2. Mengadakan acara diluar sekolah, 3. Memberikan diskon pendaftaran.
Co-Authors Andrie Kurniawan Faisal Abubakar Hernawan, Iman Jefri Putri Nugraha Kamaluddin, Santrio Muhammad Aziz Winardi, Muhammad novianti, dini listia Nurdiani, Tanti Widia Nurhayati Violin, Vivid