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All Journal International Journal Of Science, Technology & Management (IJSTM) Journal of Information System, Technology and Engineering Horizon: Indonesian Journal of Multidisciplinary
Amalia, Ima
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Aerospace Engineering Agriculture, Biological Sciences & Forestry Humanities Automotive Engineering Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Mechanical Engineering Social Sciences Transportation Other

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The Effect of Price and Location on Patient Satisfaction (Survey of Outpatient Patients of Tata Sehat Clinic in Bandung) Widiyanti, Maria; Oktini, Dede R; Amalia, Ima; Adwiyah, Rabiatul
Journal of Information System, Technology and Engineering Vol. 3 No. 2 (2025): JISTE
Publisher : Yayasan Gema Bina Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61487/jiste.v3i2.162

Abstract

In the healthcare industry, patient satisfaction is a major concern for healthcare providers, patient satisfaction is not only related to the quality of medical services provided but is also influenced by other factors such as price and location of healthcare services. This study aims to analyze the effect of Price and Location on Outpatient Satisfaction by taking a survey of Patients at the Tata Sehat Clinic in Bandung City. The data used in this study were taken from primary data, namely data directly taken by researchers by distributing questionnaires to patients of the Tata Sehat Clinic and secondary data, namely data on the number of patient visits from the Tata Sehat Clinic. Sampling was carried out using the non-probability sampling method with a total of 100 respondents. The independent variables in this study were price and location, while the dependent variable in this study was patient satisfaction. The results of the study using the T test (partial) showed that the price variable partially had a positive and significant effect on the patient satisfaction variable. The location variable also partially had a positive and significant effect on the patient satisfaction variable. The results of the study using the F test (simultaneous) showed that the price and location variables simultaneously had a positive and significant effect on the patient satisfaction variable. Multiple linear regression analysis obtained the following regression equation Y = 5.072 + 0.435X1 + 0.286X2. The results of the determination coefficient test (adjusted R square) value are0.521 this means that the price and location influences patient satisfaction by 52.1%, while the restby 47.9%influenced by other variables outside this research.
Implementing Green Marketing Communication Strategies to Build Corporate Reputation and Consumer Trust: A Qualitative Case Study Orientation in Manufacturing Companies in Tangerang City Inva Jaswita, Derizka; Aspiranti, Tasya; Amalia, Ima; Nurhayati, Nunung
International Journal of Science, Technology & Management Vol. 7 No. 1 (2026): January 2026
Publisher : Publisher Cv. Inara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46729/ijstm.v7i1.1409

Abstract

Environmental sustainability communication has become an essential corporate strategy, particularly within manufacturing sectors in emerging economies. This study explores how manufacturing companies in Tangerang City, Indonesia, implement green marketing communication strategies and how these strategies influence corporate reputation and consumer trust. Using a qualitative multiple-case study approach, data were collected through semi-structured interviews with 27 participants, including marketing managers, sustainability officers, consumers, NGO representatives, and government officials, supplemented with document analysis and field observations. Thematic analysis identified three dominant communication strategies: informational, emotional, and participatory green communication. The credibility of these strategies is shaped by transparency, message consistency, evidence-based claims, and alignment between communication and environmental practices. Findings reveal that firms adopting high-transparency green communication experience stronger reputation enhancement and improved consumer trust, while firms with inconsistent environmental performance face skepticism and accusations of greenwashing. A conceptual model is proposed describing the pathways through which green communication enhances trust and reputation. This study contributes to the literature by integrating signaling theory, green marketing theory, and trust theory to explain communication credibility in the context of developing countries. Practical implications are offered for manufacturers seeking to strengthen sustainability communication and legitimacy.
Integrasi Artificial Intelligence dalam Manajemen Strategi Syariah untuk Meningkatkan Keunggulan Kompetitif Organisasi Sunarto; Muhardi; Aspiranti, Tasya; Suwarsi, Sri; Amalia, Ima; Nu'man, A. Harits
HORIZON: Indonesian Journal of Multidisciplinary Vol. 4 No. 3 (2026): HORIZON: Indonesian Journal of Multidisciplinary
Publisher : Lembaga Intelektual Muda (LIM) Maluku

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54373/hijm.v4i3.6408

Abstract

This study aims to analyze the integration of Artificial Intelligence (AI) in sharia strategic management and its impact on organizational competitive advantage. The research method used is a literature review with a descriptive qualitative approach. Data were collected through a systematic search of reputable national and international journal articles published between 2022 and 2026, focusing on the themes of AI, strategic management, sharia-based organizations, and competitive advantage. Selected articles were then analyzed using content analysis techniques to identify patterns, key concepts, and the relationship between AI capabilities, sharia principles, and strategic management practices. The analysis results were synthesized thematically to formulate research findings and develop a relevant conceptual model. The findings indicate that AI integration can improve the effectiveness of strategic decision-making, operational efficiency, sharia compliance, service innovation, and the organization's ability to respond to the dynamics of the business environment. However, AI implementation needs to be supported by strong sharia governance, ethical data use, and human resource competency development. This research offers a conceptual model of AI-Driven Sharia Strategic Management as an integrative framework that connects AI capabilities, sharia values, and organizational competitive advantage, and provides theoretical and practical contributions to the development of sharia strategic management in the digital era.  
Co-Authors A. Harits Nu'man Adwiyah, Rabiatul Dede R Oktini Inva Jaswita, Derizka Muhardi Nunung Nurhayati Sri Suwarsi SUNARTO Tasya Aspiranti Widiyanti, Maria