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All Journal Jurnal Al-Ijtimaiyyah
Syifaurrahmah, Syifaurrahmah
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Religion Humanities Social Sciences

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SOCIETY AND SOCIAL MEDIA: PUBLIC OPINION ON THE PHENOMENON OF USTAD SOLMED AS A SYMBOL OF “RICH AND RELIGION” Sari, Fitri Meliya; Nurdin, Hanifah; Situmeang, Marini Kristina; Putri, Sukma Ari Ragil; Syifaurrahmah, Syifaurrahmah
JURNAL AL-IJTIMAIYYAH Vol. 11 No. 1 (2025)
Publisher : Universitas Islam Negeri Ar-Raniry Banda Aceh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22373/al-ijtimaiyyah.v11i1.25723

Abstract

This study analyzes the "Rich and Religious" image of Ustad Solmed as either a controversy or an inspiration through netizen comments on Instagram. This research reveals the dynamics of social media as a space for the production of imagery and social symbols that influence public perception. Using a qualitative approach and sentiment analysis, the study shows that netizens, as a normative majority, highlight the importance of balancing worldly affairs and the hereafter. Ustad Solmed's image is viewed negatively by netizens due to a worldly lifestyle deemed inconsistent with his status as a preacher. In the concept of social reception, acceptance or rejection of the balance between wealth and religiosity affects public perception of material and religious success. If society accepts this balance, a new symbol will emerge in religious practice, influencing religion-based economic life.
Co-Authors Fitri Meliya Sari Marini Kristina Situmeang Nurdin, Hanifah Putri, Sukma Ari Ragil