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Research on Market Competition and Firm Performance: A Systematic Literature Review (2020–2024) Khairil Anwar; Tussi Sulistyowati; Pardomuan Pardosi; Agtovia Frimayasa; Novy Fitria
Indonesia Journal of Engineering and Education Technology (IJEET) Vol. 3 No. 1 (2025): Indonesia Journal of Engineering and Education Technology (IJEET)
Publisher : AKADEMI TEKNIK ADI KARYA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61991/ijeet.v3i1.123

Abstract

This paper employs a systematic literature review (SLR) rooted in the PRISMA methodology to investigate the interaction between market competition and firm performance based on 2020-2024 peer-reviewed articles published on the Web of Science database. Out of the original 105 articles, 24 empirical studies were selected based on strict filtering criteria and then analyzed according to methodology, region, theory, and main findings. Evidence shows that market competition has a tendency to enhance firm performance but with different impacts depending on internal factors of the firm, including capital structure, managerial quality, governance, and leadership, as well as external factors like institution quality and industry circumstances. These include agency theory, resource-based perspective, dynamic capabilities, contingency theory, and upper echelons theory. Implications highlight the need for leadership and governance convergence with the demands of the market and investments in dynamic capabilities to be competitive, especially in innovation-driven and scarcity environments. Future research will have to examine longitudinal effects across business cycles, the potential of digitalization, and use mixed methods or meta-analyses to enhance insight by industry and region.
A Systematic Literature Review on Employee Performance through Innovative Work Behavior Pardomuan Pardosi; Tussi Sulistyowati; Khairil Anwar; Agtovia Frimayasa; Irwin Sukrisno Sugeng
Indonesia Journal of Engineering and Education Technology (IJEET) Vol. 3 No. 1 (2025): Indonesia Journal of Engineering and Education Technology (IJEET)
Publisher : AKADEMI TEKNIK ADI KARYA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61991/ijeet.v3i1.127

Abstract

This study employs a qualitative descriptive method through a systematic literature review of 29 empirical studies published between 2018 and 2025, spanning various countries and sectors, to explore how leadership styles influence innovative work behavior (IWB) and employee performance. The findings show that leadership, especially transformational, ambidextrous, relational, and adaptive, significantly enhances IWB, which in turn mediates improvements in employee performance. In addition to leadership, individual factors like creative self-efficacy and work engagement, and organizational aspects such as innovation culture and supportive HR systems, also contribute meaningfully to the development of IWB and performance. Digitalization further enriches this dynamic by facilitating innovation through technology adoption and digital literacy, though its effectiveness depends on moderating factors such as leadership support, psychological safety, and employee digital readiness. These findings indicate a synergistic process in which leadership, organizational culture, individual capability, and digital transformation combine to foster innovation and performance. Implications suggest the need for integrated leadership development, innovation-driven HR practices, and digital capability enhancement. Future research should include longitudinal and cross-cultural designs, consider emerging work patterns like hybrid and remote work, and adopt advanced data analytics to capture the complex interactions among variables shaping IWB and employee outcomes.
Generational Differences in Purchase Intentions: A Systematic Review of Influencing Factors and Theoretical Frameworks Tussi Sulistyowati1; Pardomuan Pardosi; Khairil Anwar; Agtovia Frimayasa; Irwin Sukrisno Sugeng
Indonesia Journal of Engineering and Education Technology (IJEET) Vol. 3 No. 1 (2025): Indonesia Journal of Engineering and Education Technology (IJEET)
Publisher : AKADEMI TEKNIK ADI KARYA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61991/ijeet.v3i1.128

Abstract

This study is a qualitative descriptive study based on an SLR using the SPAR-4-SLR protocol to comprehend the contribution of generational differences to consumer purchase intentions. The review incorporates quantitative studies published between 2020 and 2024 and discusses the shopping behavior of Baby Boomers, Generation X, Millennials (Generation Y), and Generation Z. Out of a total of 2,945 Scopus documents, 29 articles were selected through a systematic study identification, data extraction, and thematic analysis based on three research questions. The findings reveal that Generation Z is impacted most by emotional connection, fear of missing out (FOMO), and sustainability values; Millennials by digital engagement, experiential consumption, and personal attitudes; Generation X by product quality and brand trust; and Baby Boomers by product performance and long-term trust. Mediating and moderating forces such as consumer trust, environmental awareness, digital engagement, and self-efficacy also explain these generational differences. Several conceptual models—spanning behavioral, psychological, and social realms—describe the intricacy of purchase intentions and the influence of technology and generational identity. The study presents managerial implications for marketers and companies in creating specific strategies, products, and communication for each generation. Future studies need to look at cultural and contextual variations, observe generational behavior longitudinally, and examine the influence of the newest and newest technologies, like virtual reality and AI-powered sites, on the choice of consumers.