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Building Repurchase Intention of Customers for Grab Transportation Services in Brosem Smes, Batu City With Customer Satisfaction as a Mediator Variable Lestari, Yogi Dwi; Sudarmiatin; Wardana, Ludi Wishnu
Asian Journal of Management Analytics Vol. 2 No. 4 (2023): October 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ajma.v2i4.6631

Abstract

The aim of this research is to determine effectiveness customer satisfaction in mediating service quality and customer value in building repurchase intention Grab transportation service for Brosem SMEs, Batu City. This research is quantitative descriptive. The population of this research is members of Brosem SMEs Kota Batu who use Grab transportation services with a sample of 76 respondents. Sample size guidelines using saturated samples. Data analysis in this research used descriptive statistical techniques and inferential statistical analysis with the SPSS application. The results of this research show that service quality proven to have no effect on customer satisfaction but it has been proven to have an effect on repurchase intention, either directly or through mediation customer satisfaction. Where as customer value proven to have a positive and significant effect on customer satisfaction and its influence on repurchase intention with mediation customer satisfaction. However customer value has no effect on repurchase intention directly.
Strategi Pemanfaatan E-Commerce untuk Meningkatkan Daya Saing Ekspor UMKM Craft di Indonesia Prasojo, Aji; Lestari, Yogi Dwi; Murwani, F. Danardana; Muchlis, Imam
Journal Creative Economics and Trading Halal Ecosystem Vol. 3 No. 02 (2025): Journal CETHE November 2025 [in Progress]
Publisher : GERASI INSAN NUSANTARA

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Abstract

Penelitian ini bertujuan untuk mengeksplorasi pemanfaatan e-commerce sebagai strategi peningkatan ekspor bagi pelaku UMKM craft di Indonesia. Dengan pendekatan kualitatif deskriptif, studi ini mengkaji bagaimana platform digital digunakan oleh CV. Palem Craft Kediri dalam memperluas pasar dan mengatasi hambatan ekspor, khususnya selama masa pandemi. Hasil penelitian menunjukkan bahwa e-commerce, melalui media sosial, marketplace, dan platform global seperti Amazon, memberikan kontribusi signifikan dalam memperluas akses pasar dan meningkatkan visibilitas produk lokal. Implikasi dari penelitian ini memberikan wawasan penting bagi UMKM lain dalam mengembangkan strategi ekspor berbasis digital secara berkelanjutan
PENGARUH UKURAN BANK, PROFITABILITAS, KEPEMILIKAN INSTITUSIONAL, UKURAN DEWAN PENGAWAS SYARIAH DAN UMUR PERUSAHAAN TERHADAP PENGUNGKAPAN ISLAMIC SOCIAL REPORTING (ISR) Lestari, Yogi Dwi
Journal of Economics and Policy Studies (JEPS) Vol. 1 No. 1 (2020): JEPS: Journal of Economic and Policy Studies
Publisher : UIN Sayyid Ali Rahmatullah

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (374.679 KB) | DOI: 10.21274/jeps.v1i1.3762

Abstract

The objective of this study was to measure the extent to which the disclosure of ISR has been applied to Islamic banks (sharia banks), to test and to analyze the factors that affect the disclosure of ISR is bank size, profitability, institutional ownership, size of the sharia supervisory board and age of the company. The data was analyzed by using linear regression of panel data (2016-2019, 10 Banks). According to the results of content analysis, the average disclosure of ISR on Islamic Banks in Indonesia reached 67% or it was adequate. The bank size, the size sharia supervisory board and age of the company had a significantly positive effect to the disclosure of ISR. Institutional ownership had a positive effect not significant to the disclosure of ISR while profitability had no significant effect to the disclosure of ISR.