Jusmin
Universitas Pendidikan Muhammadiyah Sorong

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Internasionalisasi dan Digitalisasi Branding Ecovillage Malagufuk Berbasis Sustainable Tourism Agus Setiawan; Endra Putra Raharja; Jusmin; Mersi Axelina
JURNAL Comunità Servizio : Jurnal Terkait Kegiatan Pengabdian kepada Masyarakat, terkhusus bidang Teknologi, Kewirausahaan dan Sosial Kemasyarakatan Vol. 7 No. 1 (2025): APRIL
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat (LPPM), Univesitas Kristen Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33541/cs.v7i1.6550

Abstract

Malagufuk Village is known for its potential as a conservation-based birdwatching ecotourism village in natural forests. Through its ecotourism potential, Malagufuk Village is increasingly visited by foreign tourists. Even though the graph shows an increase, researchers found various obstacles based on observations in the field. One of the problems experienced by local tour guides from Malagufuk Village is their low English language skills. This lack of English language skills has limited the ability of tour guides to provide information. tour guide, explaining the uniqueness and ecotourism potential of Malagufuk Village, as well as facilitating smooth interaction between tourists and local residents. The aim of this activity is to improve community welfare and independence through empowerment in the tourism sector. The methods in this activity consist of socialization, training, application of technology, mentoring and evaluation, as well as a desire program. The result of this activity is that the tour guide has weaknesses in speaking good English, then there is no optimization of digital branding. All obstacles found can be overcome with the solutions offered. All the people of Malagufuk Village, especially the administrators and tour guides, can speak English well and are able to carry out digital marketing effectively.
DIGITAL TRANSFORMATION OF EMPLOYEE SERVICES IN THE SORONG DISTRICT GOVERNMENT OF WEST PAPUA Frengki Fadan; Karmila Sinen; Jusmin
SOSIOEDUKASI Vol 15 No 1 (2026): SOSIOEDUKASI : JURNAL ILMIAH ILMU PENDIDIKAN DAN SOSIAL
Publisher : Fakultas Keguruan Dan Ilmu Pendidikan Universaitas PGRI Banyuwangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36526/sosioedukasi.v15i1.7215

Abstract

Research on the digital transformation of civil service services in the Local Government of Sorong Regency, Southwest Papua Province. Digital transformation is a strategic effort to improve the efficiency, transparency, and accountability of the governance of state civil apparatus (ASN) through the utilization of information and communication technology. This study employs a qualitative method with observations, literature studies, and interviews to understand the digital transformation process and the factors influencing its success. The results of the study indicate significant progress through the implementation of online personnel information systems such as SIMPEGDA and other supporting applications, which facilitate personnel administration and public services. However, challenges such as uneven internet infrastructure, the need for improved digital literacy among ASNs, and data security still need to be addressed. Recommendations focus on strengthening technology infrastructure and enhancing human resource competencies to support optimal digital staffing services. The improvement of human resource competencies requires regular training and mentoring in staffing for civil servants (ASN) to be able to operate digital applications and systems effectively. The digital transformation of staffing services in Sorong Regency is not only an instrument for improving the performance of apparatus but also an important part of realizing an effective, professional, and competitive regional government in the digital era.