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All Journal Jurnal Pengabdian kepada Masyarakat Nusantara Economic Reviews Journal
Ulandari, Komang
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Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Industrial & Manufacturing Engineering Social Sciences

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Program Edukasi Probiotik di PT Yakult untuk Meningkatkan Kesehatan Anak dan Remaja Ulandari, Komang; Sariani, Ni Luh Putu
Jurnal Pengabdian kepada Masyarakat Nusantara Vol. 6 No. 3 (2025): Edisi Juli - September
Publisher : Lembaga Dongan Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55338/jpkmn.v6i3.4239

Abstract

Masalah kesehatan pencernaan pada anak dan remaja seringkali diabaikan, padahal dampaknya sangat penting terhadap pertumbuhan dan perkembangan mereka. Probiotik, sebagai mikroorganisme hidup yang bermanfaat, dapat membantu menjaga keseimbangan mikrobiota usus dan memperkuat sistem kekebalan tubuh. Program edukasi probiotik ini dipilih karena pentingnya meningkatkan pemahaman tentang manfaat probiotik dan cara penggunaannya. Tujuan dari pengabdian ini adalah untuk meningkatkan pengetahuan peserta mengenai probiotik dan kesehatan pencernaan melalui edukasi yang efektif. Metode pengabdian meliputi presentasi materi, demonstrasi produk, dan diskusi interaktif, diikuti oleh 50 peserta yang terdiri dari anak-anak dan remaja. Hasil dari kegiatan ini menunjukkan peningkatan pengetahuan yang signifikan, dengan rata-rata nilai pre-test naik dari 26 poin menjadi 90 poin pada post-test, dan median nilai meningkat dari 20 poin menjadi 100 poin. Peningkatan ini menggambarkan keberhasilan program dalam meningkatkan pemahaman peserta tentang probiotik. Hasil ini menegaskan pentingnya program edukasi ini sebagai langkah efektif dalam memperbaiki pengetahuan kesehatan pencernaan di kalangan anak dan remaja.
Korelasi Experience Marketing, Emotional Engagement, dan Brand Image Terhadap Re-Visit Intention di The Allure Ubud Villa Ulandari, Komang; Maheswari, Anak Agung Istri Agung; Basmantra, Ida Nyoman; Sari, Putu Ratna Juwita
Economic Reviews Journal Vol. 4 No. 4 (2025): Economic Reviews Journal
Publisher : Masyarakat Ekonomi Syariah Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56709/mrj.v4i4.975

Abstract

This research endeavor seeks to elucidate the partial and simultaneous impacts of experiential marketing, emotional marketing, and brand equity on the likelihood of re-invitation. The population under investigation consisted of 93 patrons who had previously resided at The Allure Ubud Villa. The methodologies employed for data analysis encompassed Validity Testing, Reliability Testing, Classical Assumption Testing, Multiple Linear Regression Analysis, Coefficient of Determination Testing, F-Testing, and t-Testing. The findings indicated that experiential marketing exerted a positive and statistically significant influence on re-invitation, emotional marketing similarly demonstrated a positive and statistically significant effect on re-invitation, and brand equity also exhibited a positive and statistically significant influence on re-invitation. The recommendation proffered by the researcher is that The Allure Ubud Villa should enhance the competencies of its staff in delivering amicable service, by providing training, always providing good service, complete facilities, so that later guests who stay are truly immersed in the experience during their stay, always supervise employees in providing service, so that employees strive to provide the best service, and strive to build emotional attachment to guests who stay, by always providing and paying attention to guests.
Co-Authors Basmantra, Ida Nyoman Maheswari, Anak Agung Istri Agung Sari, Putu Ratna Juwita