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Word Formation Patterns of Technological Neologisms in English Digital Media: A Morphological Analysis Based on O’Grady and Guzman Ahmadi, Yusril; Syamsurijjal; Syahid, Agus
Lexeme : Journal of Linguistics and Applied Linguistics Vol. 7 No. 2 (2025): JULY 2025
Publisher : Universitas Pamulang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32493/ljlal.v7i2.49715

Abstract

This study examines the formation of neologisms in English-language digital media, focusing on the technology news platforms TechCrunch and Wired. Using O’Grady & Guzman (1996) morphological framework, this study identifies five main word formation processes: compounding, word blending, derivation, acronyms, and conversion. These processes are analyzed qualitatively through 10 neologisms extracted from both media. TechCrunch and Wired were selected due to their central role in documenting and popularizing technological innovations and terminology. The findings show that derivation and compounding are the most dominant patterns, indicating that morphological creativity in a technology-driven context is highly dependent on simplicity and clarity. These results highlight the dynamic relationship between linguistic innovation and technological development, suggesting that neologisms not only reflect lexical changes but also serve as tools to accommodate emerging digital realities.
Positive Politeness Strategies Used by the Main Character in the Movie It Ends with Us Dewi, Baiq Kartika Purnama; Syamsurijjal; Sudewi, Ni Ketut Putri Nila; Syahid, Agus; Miswaty, Titik Ceriyani
Lexeme : Journal of Linguistics and Applied Linguistics Vol. 7 No. 2 (2025): JULY 2025
Publisher : Universitas Pamulang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32493/ljlal.v7i2.51604

Abstract

This study analyzes the use of positive politeness strategies employed by the main character, Lily Bloom, in the film It Ends With Us (2024). Grounded in the politeness theory proposed by Brown and Levinson (1987), this qualitative descriptive research aims to (1) identify the types of positive politeness strategies used by or directed toward Lily Bloom and (2) examine which strategies are dominant and how they influence interpersonal relationships and the storyline’s progression. The data were drawn from selected dialogues involving Lily and were analyzed using content analysis techniques. The findings reveal that Lily uses various positive politeness strategies, including giving compliments, using inclusive pronouns, expressing gratitude, offering assistance, and showing empathy. The most frequent strategies include giving compliments, inclusive language, and expressions of gratitude. These strategies not only illustrate Lily’s attempt to build solidarity and closeness with others but also reflect her emotional resilience and interpersonal sensitivity in navigating complex social dynamics. The study contributes to the field of pragmatics by highlighting how politeness strategies serve as both linguistic and narrative tools in contemporary film discourse.