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All Journal Jurnal Abdimas Indonesia Solusi Bersama : Jurnal Pengabdian Dan Kesejahteraan Masyarakat Jurnal Dedikasi Abdi Masyarakat
Febby Febriana
Unknown Affiliation
Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Physics Public Health Social Sciences Other

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Meningkatkan Motivasi dan Strategi Marketing Bagi Pengelola Wirausaha di Lingkungan Siswa/I SMA Global International School Ainun Afwaniah; Aap Alhapid; Fahmi Amirudin; Alqaf Bayu Pamungkas; Acep Noval; Febby Febriana; Bela Bela
jurnal ABDIMAS Indonesia Vol. 3 No. 2 (2025): Jurnal ABDIMAS Indonesia
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/jurai.v3i2.3150

Abstract

 The Community Service Program (PKM) was implemented with the primary objective of improving the motivation and skills of Global International School high school students in managing independent business units established within the school environment. This activity was designed as a practice-based entrepreneurial development effort, especially for students directly involved in school business activities. The program was implemented through a series of training sessions covering entrepreneurial motivation, digital and conventional marketing strategies, and sales practice simulations. The motivation training aimed to build an independent and resilient mindset in facing business challenges, while the promotional strategy training emphasized the importance of branding, the use of social media, and effective communication with consumers. During the implementation process, students were encouraged to actively participate, be creative, and directly apply the material learned through simulations and group discussions. Evaluation results showed that this activity successfully increased the enthusiasm and confidence of students in running their own businesses. They also began to understand the basic concepts of branding, targeted promotional strategies, and the importance of building relationships with consumers. The enthusiasm of the participants was very high, especially during the promotional and direct sales practice. Overall, this PKM activity had a positive impact on students' mental and technical readiness to face the business world. This program also has the potential to be further developed as the basis for a practice-based entrepreneurship curriculum, as well as a medium for character building, creativity, and student independence at the secondary education level.
Penguatan Tata Kelola Keuangan untuk Pendanaan UMKM (Pendekatan Praktis dan Inovatif) di KP. Ciwindu Desa Ciwarna Kec. Mancak Kabupaten Serang Febby Febriana; Riski Wisnu Prakoso; Harya Sunarya; Ainun Syahara; Dina Dina
Solusi Bersama : Jurnal Pengabdian dan Kesejahteraan Masyarakat Vol. 2 No. 4 (2025): November:Solusi Bersama : Jurnal Pengabdian dan Kesejahteraan Masyarakat
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62951/solusibersama.v2i4.2487

Abstract

The aim of Community Service Activities is to implement one of the Tri Darmas of Higher Education. Apart from that, it is hoped that with community service, the existence of universities can make a major contribution to the development and application of science to society. The methods used in this Community Service are expository, namely conveying material verbally and inquiry, namely learning that emphasizes critical and analytical thinking processes related to financial management skills, namely Strengthening Financial Governance for MSME Funding (Practical and Innovative Approach) in Kp. Ciwindu Village Ciwarna District. Mancak, Serang Regency. The results of community service obtained are increasing knowledge regarding the management of preparing financial reports and funding for MSMEs located at Kp. Ciwindu, Ciwarna Village, Kec. Mancak, Serang Regency, Banten Province. It is hoped that this training for the community will be able to prepare financial reports practically and increase financial literacy in the village environment.
Penguatan Tata Kelola Keuangan Untuk Pendanaan Umkm (Pendekatan Praktis Dan Inovatif) Di Kp. Ciwindu Desa Ciwarna Kec. Mancak Kabupaten Serang Febby Febriana; Riski Wisnu Prakoso; Dhini Rusminah; Harya Sunarya; Ainun Syahara; Dina
Jurnal Dedikasi Abdi Masyarakat Vol. 1 No. 1 (2025): Jurnal Dedikasi Abdi Masyarakat
Publisher : Program Studi Manajemen Universitas Pamulang Kampus Kota Serang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32493/jdam.v1i1.54115

Abstract

Tujuan dari kegiatan Pengabdian Kepada Masyarakat adalah untuk mewujudkan salah satu aspek dari Tri Dharma Perguruan Tinggi. Selain itu, kegiatan ini diharapkan dapat memberikan kontribusi signifikan dalam pengembangan dan penerapan ilmu pengetahuan kepada masyarakat. Metode yang diterapkan dalam kegiatan ini mencakup ekspositori, yang merupakan penyampaian materi secara verbal, dan inquiry, yang menekankan pada kemampuan berpikir kritis dan analitis dalam konteks ilmu manajemen keuangan, dengan fokus pada Penguatan Tata Kelola Keuangan untuk Pendanaan UMKM (Pendekatan Praktis dan Inovatif) di Kampung Ciwindu, Desa Ciwarna, Kecamatan Mancak, Kabupaten Serang. Hasil dari kegiatan ini menunjukkan peningkatan pemahaman masyarakat mengenai cara mengelola dan menyusun laporan keuangan serta mengelola pendanaan untuk UMKM di Kampung Ciwindu, Desa Ciwarna, Kecamatan Mancak, Kabupaten Serang, Provinsi Banten.Pelatihan ini diharapkan dapat membantu masyarakat dalam menyusun laporan keuangan dengan cara yang lebih praktis dan meningkatkan literasi keuangan di lingkungan desa.
Pelatihan Penyusunan Rencana Bisnis dan Analisis Keuangan Bagi Siswa-Siswi Sekolah Menengah Kejuruan SMK Al- Khaeriyah Arifin, Muhamad; Hidayatul Muarifin; Febby Febriana; Ainun Azizah; Alifia Rahmadilla Febrianti; Yunita Aulia
Jurnal Dedikasi Abdi Masyarakat Vol. 1 No. 3 (2025): Jurnal Dedikasi Abdi Masyarakat
Publisher : Program Studi Manajemen Universitas Pamulang Kampus Kota Serang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32493/jdam.v1i3.55984

Abstract

Kegiatan Pengabdian kepada Masyarakat (PKM) ini bertujuan untuk meningkatkan kompetensi kewirausahaan dan literasi keuangan siswa SMK Al-Kheriyah melalui pelatihan penyusunan rencana bisnis dan analisis keuangan sederhana. Permasalahan utama yang dihadapi mitra meliputi rendahnya pemahaman siswa dalam menyusun business plan, keterbatasan kemampuan analisis keuangan usaha, serta minimnya pengalaman praktik kewirausahaan yang aplikatif. Metode pelaksanaan kegiatan menggunakan pendekatan partisipatif dan aplikatif dengan model learning by doing, yang diwujudkan melalui workshop, simulasi, diskusi kelompok, serta pendampingan. Hasil kegiatan menunjukkan adanya peningkatan signifikan pemahaman siswa terhadap kewirausahaan dan analisis keuangan, yang ditunjukkan oleh kenaikan nilai rata-rata pre-test sebesar 50% menjadi 85% pada post-test. Selain itu, siswa mampu menghasilkan dokumen rencana bisnis sederhana dan menunjukkan peningkatan kepercayaan diri dalam mempresentasikan ide usaha. Kegiatan ini memberikan implikasi positif terhadap penguatan karakter wirausaha siswa dan dapat direplikasi pada sekolah menengah kejuruan lainnya.. Kata Kunci: Pelatihan Kewirausahaan, Rencana Bisnis, Analisis Keuangan, Literasi Keuangan, Siswa SMK.
Co-Authors Aap Alhapid Acep Noval Ainun Afwaniah Ainun Azizah Ainun Syahara Alifia Rahmadilla Febrianti Alqaf Bayu Pamungkas Bela Bela Dhini Rusminah Dina Dina Dina Fahmi Amirudin Harya Sunarya Hidayatul Muarifin Muhamad Arifin, Muhamad Prakoso, Riski Wisnu Yunita Aulia