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Analysis of Raw Material Supply Chain Performance Assessment for Sustainable Marketing of Cassava Chips Miftah, Himmatul; Ananda, Agustia Rizka; Masithoh, Siti; Mubarakah, Syaima Lailatul; Pramartaa, Ikhsan Qodri; Kusumawati, Riny
Indonesian Journal of Social Research (IJSR) Vol 7 No 2 (2025): Indonesian Journal of Social Research (IJSR)
Publisher : Universitas Djuanda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30997/ijsr.v7i2.683

Abstract

One of the obstacles to fulfilling the demand for raw materials in the cassava chips industry is the inconsistency of quantity and quality, resulting in production imbalances; therefore, raw material supply chain management is needed. This study aims to analyze the performance of the raw material supply chain in the cassava chips industry. The research method is a survey through interviews with respondents. Determination of respondents using purposive and snowball sampling methods. The number of respondents was 44 people, consisting of industry players, intermediaries, and farmers. Data analysis used descriptive and quantitative analysis with the SCOR version 12 method. The results showed that the flow of the raw material supply chain in the cassava chips industry involves farmers and intermediaries (suppliers), cassava chips industry (manufacturers), agents (distributors), shops/resellers (retailers), and end consumers (customers). The average value of supply chain performance is 78%, including the good category. The lowest performance score is in the Plan process, at 65%; the source process is at 89%; the Make 71%; the return 74%; and the highest is the Deliver at 94%. Overall, the performance value is still not optimal, so improvements are needed in indicators that are still low by planning planting patterns, arranging planting schedules, sorting and standardizing raw materials, and improving raw material peeling techniques.
Strategy For Fulfilling Raw Materials Cassava (Manihot Esculenta) In The Cassava Chips Industry, Rancabungur District, Bogor Regency Ananda, Agustia Rizka; Miftah, Himmatul; Masithoh, Siti
JURNAL AGRIBISAINS Vol. 12 No. 1 (2026): Jurnal AgribiSains
Publisher : Universitas Djuanda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30997/jagi.v12i1.15868

Abstract

The cassava chips industry is one of the developing agricultural processing industries in Rancabungur District which plays an important role in the local economy. This research was motivated by the existence of obstacles in fulfilling the supply of cassava by several cassava chips industries in Rancabungur District. The aim of this research is to analyze strategies for fulfilling cassava in the cassava chips industry. The analytical method used is descriptive analysis which includes analysis of performance indicator inefficiencies as well as source and quantitative mapping analysis. The results of the research show that the performance indicators that require improvement are 13 of the 23 performance indicators. Cassava fulfillment strategies that can be formulated based on the results of the analysis are 6 strategies for improving the upstream supply chain and 7 strategies for improving the industrial supply chain system. The main strategies that can be focused more on fulfilling cassava raw materials include 2 strategies for improving the upstream supply chain and 5 strategies for improving the industrial supply chain system.