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All Journal Jurnal Abdi Insani Jurnal Ilmu Manajemen
Ningsih, Nofita
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Agriculture, Biological Sciences & Forestry Civil Engineering, Building, Construction & Architecture Computer Science & IT Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Social Sciences

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PENGEMBANGAN AGROFORESTRY MELALUI PELATIHAN PEMBUATAN MIKROORGANISME LOKAL DAN ECO ENZYM MENDUKUNG PERTANIAN BERKELANJUTAN KEPADA PETANI HUTAN DESA TAMBAKSARI PURWODADI PASURUAN Mamilianti, Wenny; Habibi, Muhammad Afryzal; Munawaroh, Azkiyatul; Hamdani, Mohammad; Qoyum, Nyla; Ningsih, Nofita; Hadi, Muhammad Sofiyan; Mufsida, Siska Amelia Tafsilatul; Habibi, Muhahhad Afryzal; Rizqi, Muhammad Faris; Wibisono, Agung; Ubaidillah, Akhmad Roychan
Jurnal Abdi Insani Vol 12 No 9 (2025): Jurnal Abdi Insani
Publisher : Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/abdiinsani.v12i9.2865

Abstract

Tambaksari village's natural resources, such as coffee plants, other forest plants, bananas, and spices, provide benefits for agricultural sustainability and forest preservation. The existing livestock potential also benefits plant growth. However, farmers' knowledge and skills in making and utilizing these resources are still lacking, as evidenced by the underutilization of livestock manure and the resulting pollution. The purpose of this community service is to improve the knowledge and skills of forest farmers in making biocomposers from local resources. The methods used are training, demonstration/practice, mentoring, and activity evaluation. The results of the activity show an increase in participants' knowledge and skills in making biocomposers. The increase in knowledge and skills was 77% for MOL production and 87% for eco-enzyme production. During the mentoring stage, participants responded that 100% of participants responded that they were willing to apply the technology provided in the training. The training on making MOL and eco-enzyme for Tambaksari village forest farmers increased their knowledge and skills in making MOL and Eco-enzyme.
Employer Branding as a Strategic Differentiation for Key Positions in the Telecommunications Industry Ningsih, Nofita; Wendra; Supian, Kamisah
Jurnal Ilmu Manajemen Vol. 15 No. 1 (2025): Jurnal Ilmu Manajemen
Publisher : Universitas Muhammadiyah Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32502/jim.v15i1.883

Abstract

In the competitive talent war, employer branding has become an important strategy to attract and retain talent for key positions, especially in the highly dynamic and competitive telecommunications industry. This research aims to design an employer branding strategy for key positions in PT XYZ, focusing on how employer branding influences the decision of talents in key positions to be interested in joining and staying in the company. Using a descriptive qualitative method, data was collected through interviews, document analysis, surveys to employees and candidates for key positions. This research utilizes Moesly & Schimdt's employer branding framework in the steps of building a strong employer branding. The research findings show that employer branding efforts, especially those that emphasize career development opportunities, building authentic EVP values, developing talent communities, digital recruitment platforms and increasing employee engagement in employer branding programs play an important role in attracting and retaining talent in key positions. The proposed strategies include EVP internalization, cross-unit collaboration, talent community development and strengthening the employer branding platform. This study contributes to the academic discourse on strategic human resource management especially employer branding and offers practical recommendations for companies that want to become employers of choice in the telecommunications industry.
Co-Authors Habibi, Muhahhad Afryzal Habibi, Muhammad Afryzal Hadi, Muhammad Sofiyan Mohammad Hamdani, Mohammad Mufsida, Siska Amelia Tafsilatul Munawaroh, Azkiyatul Qoyum, Nyla Rizqi, Muhammad Faris Supian, Kamisah Ubaidillah, Akhmad Roychan Wendra Wenny Mamilianti Wibisono, Agung