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All Journal Quantitative Economics and Management Studies Journal of Artificial Intelligence and Digital Business
J., Syamsu
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Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Electrical & Electronics Engineering Engineering Mathematics

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Green Public Service Innovation: Integrating Environmental Values into Local Government Service Delivery Yasmeardi, F.; Rizke, Dian; Kosassy, Siti Mutia; J., Syamsu; Marwandizal, Marwandizal
Quantitative Economics and Management Studies Vol. 6 No. 3 (2025)
Publisher : PT Mattawang Mediatama Solution

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35877/454RI.qems3965

Abstract

This study explores the integration of environmental values into public service innovation commonly referred to as green public service innovation within the context of local government service delivery in Padang, West Sumatra. Amid escalating environmental challenges and the urgency of achieving Sustainable Development Goals (SDGs), local governments are increasingly expected to move beyond efficiency and adopt eco-conscious service models. This research employs a quantitative approach using Structural Equation Modeling–Partial Least Squares (SEM-PLS) to examine five key variables: organizational commitment, organizational culture, community participation, green leadership, and green public service innovation. The findings reveal that organizational commitment, organizational culture, and community participation all have significant direct impacts on green public service innovation. Furthermore, green leadership not only directly influences innovation but also plays a moderating role by strengthening the effect of organizational commitment on innovation outcomes. The results emphasize that green innovation in the public sector requires more than technology adoption it demands aligned leadership, an enabling institutional culture, and active community involvement. In Padang’s case, local wisdom and environmental awareness present opportunities for designing inclusive and contextualized green innovations. Strong leadership that embeds environmental values into strategic planning and operational systems significantly enhances institutional resilience and citizen trust. The research contributes to public administration literature by offering empirical support for the systemic relationships between organizational factors and sustainable service delivery. It also provides actionable insights for local governments seeking to institutionalize environmental values in public services.
Dari Narasi Visual ke Legitimasi Kebijakan: Persepsi Publik terhadap Program Makan Siang Gratis di Media Sosial J., Syamsu
RIGGS: Journal of Artificial Intelligence and Digital Business Vol. 4 No. 3 (2025): Agustus - October
Publisher : Prodi Bisnis Digital Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/riggs.v4i3.3143

Abstract

Media sosial kini memainkan peran strategis dalam membentuk persepsi publik terhadap kebijakan pemerintah. Penelitian ini bertujuan menganalisis bagaimana persepsi masyarakat terhadap Program Makan Siang Gratis (MBG) dikonstruksi melalui narasi visual di platform Instagram, serta bagaimana representasi tersebut berpengaruh terhadap legitimasi kebijakan. Penelitian ini menggunakan pendekatan kualitatif-deskriptif dengan metode etnografi digital, yang melibatkan observasi unggahan akun resmi pemerintah, analisis komentar publik, dan telaah literatur daring selama periode Februari–September 2024. Analisis data didasarkan pada tiga kerangka teoritis: Teori Representasi dan Visual Framing (Hall, 1997; Entman, 1993), Teori Persepsi Publik dan Legitimasi Kebijakan (Suchman, 1995), dan Teori Ruang Publik Digital (Habermas, 2006; Papacharissi, 2015). Hasil penelitian menunjukkan bahwa pemerintah memanfaatkan representasi visual yang menonjolkan nilai moral, seperti empati, kebersamaan, dan kepedulian sosial, guna membangun citra legitimasi positif. Namun, sebagian publik menunjukkan resistensi melalui komentar kritis dan counter-narratives yang menyoroti ketimpangan antara citra ideal dan kenyataan lapangan. Fenomena ini mengindikasikan bahwa legitimasi kebijakan di ruang digital bersifat negosiasional, afektif, dan partisipatif, di mana publik tidak hanya menjadi penerima pesan, tetapi juga produsen makna kebijakan. Penelitian ini menyimpulkan bahwa keberhasilan komunikasi kebijakan sosial di era digital bergantung pada kemampuan pemerintah membangun legitimasi afektif-visual yang autentik, transparan, dan partisipatif. Temuan ini memberikan kontribusi penting bagi pengembangan paradigma baru dalam kajian komunikasi kebijakan digital di Indonesia.
Co-Authors Kosassy, Siti Mutia Marwandizal, Marwandizal Rizke, Dian Yasmeardi, F.