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All Journal Digital Bisnis: Jurnal Publikasi Ilmu Manajemen Dan E-commerce Jurnal Pengabdian Masyarakat Nian Tana Jurnal Kemitraan Masyarakat
Theresia Yunita
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Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Health Professions Languange, Linguistic, Communication & Media Public Health

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WORKSHOP PRA JABATAN PENGURUS OMK PAROKI KATEDRAL ST. YOSEPH MAUMERE Maria Modesta Missi Mone; Theresia Yunita
JPMNT JURNAL PENGABDIAN MASYARAKAT NIAN TANA Vol. 3 No. 3 (2025): Juli: Jurnal Pengabdian Masyarakat Nian Tana
Publisher : Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59603/jpmnt.v3i3.1035

Abstract

Workshop Pra Jabatan Pengurus Orang Muda Katolik diselenggarakan sebagai sarana pembekalan awal bagi para calon pengurus agar memiliki pemahaman, keterampilan, serta sikap dasar yang diperlukan dalam menjalankan tanggung jawab organisasi. Kegiatan ini bertujuan untuk memperkuat identitas OMK Paroki Katedral St. Yoseph Maumere dalam iman Katolik , menumbuhkan jiwa kepemimpinan yang berlandaskan nilai-nilai Kristiani, serta mengembangkan kemampuan manajerial dan komunikasi yang efektif. Melalui pendekatan partisipatif berupa diskusi, simulasi, dan kerja kelompok, OMK diajak untuk mengalami proses pembelajaran yang kontekstual sekaligus membangun kebersamaan. Hasil yang diharapkan adalah terciptanya pengurus Orang Muda Katolik Paroki Katedral St. Yoseph Maumere yang kompeten, berintegritas, serta siap mengemban misi pelayanan di tengah Gereja dan masyarakat. Workshop ini menjadi fondasi penting untuk mendukung keberlanjutan dan dinamika organisasi Orang Muda Katolik dalam menjawab tantangan zaman.
Analisis SWOT Untuk Pengembangan Strategi Bisnis UMKM Oleh-Oleh Berbasis Tenun Ikat di Toko Jayabaru Maumere Emilianus Eo Kutu Goo; Noventus Sodi; Theresia Yunita; Chatarina Elvinda; Maria Novita Sari; Barnabas Kevin Keli; Petrus Viktorius Nong Viki Keitimu
Jurnal Kemitraan Masyarakat Vol. 2 No. 4 (2025): Desember : Jurnal Kemitraan Masyarakat
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/jkm.v2i4.2644

Abstract

Micro, Small, and Medium Enterprises (MSMEs) play a strategic role in Indonesia's economic development, particularly in developing products based on local wisdom. Toko Jayabaru is an MSME that markets Maumere's signature souvenirs made from traditional ikat woven fabric, facing various challenges and opportunities amid business and tourism dynamics. This study aims to identify internal and external factors affecting Toko Jayabaru's performance and formulate appropriate business development strategies through SWOT analysis. The research employs a qualitative descriptive approach with data collection through in-depth interviews with the owner and management of Toko Jayabaru. Data analysis uses the SWOT framework (Strengths, Weaknesses, Opportunities, Threats) to identify the business's strategic position and formulate alternative development strategies. Toko Jayabaru's main strengths lie in strong local cultural identity, authentic product quality, and adequate business experience. Weaknesses include limited digital marketing, restricted production capacity, and lack of derivative product variations. Opportunities encompass Flores tourism sector growth, increasing interest in local products, and potential strategic collaborations. Main threats are competition from similar products, influx of imitation products, and dependence on tourism sector fluctuations. Recommended development strategies include strengthening branding through storytelling, diversifying woven derivative products, optimizing digital marketing, strategic collaboration with tourism stakeholders, enhancing human resource capacity, and implementing customer loyalty programs. Implementation of these strategies is expected to increase MSME competitiveness while preserving Maumere's local culture.
Strategi Komunikasi Perusahaan Umum Daerah (Perumda) Wairpu’an Kabupaten Sikka untuk Meningkatkan Produktivitas dan Kepuasan Kerja Maria Silvana Carcia; Anastasia Krisyanti; Maria Meliani; Patricia Matilda Tina; Theresia Yunita; Mario Marianus Frengki
Digital Bisnis: Jurnal Publikasi Ilmu Manajemen dan E-Commerce Vol. 4 No. 4 (2025): Desember : Digital Bisnis: Jurnal Publikasi Ilmu Manajemen dan E-Commerce
Publisher : Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30640/digital.v4i4.5482

Abstract

This study aims to analyze the organizational communication strategies implemented by PERUMDA Drinking Water Wairpu'an Sikka Regency in an effort to increase employee productivity and job satisfaction. Effective organizational communication is a fundamental element in building optimal performance, especially in public service companies that demand continuous cross-unit coordination. This research uses a qualitative descriptive method with data collection techniques through in-depth interviews and direct observation of company leaders and the organization's work environment. The results of the study show that PERUMDA Wairpu'an implements three main communication strategies, namely: (1) open communication through the implementation of open door policies and the implementation of regular coordination meetings; (2) clarity of the message with the use of simple, systematic language, and supported by visual media that is easy for employees to understand; and (3) speed of information delivery through early warning systems and emergency communication protocols. The implementation of this structured communication strategy has been proven to be able to create a conducive work climate, increase employee motivation and job satisfaction, and strengthen coordination and work effectiveness between units. This study recommends the development of an integrated communication system based on information technology and the implementation of effective communication training programs for all levels of the organization to support the sustainability of company performance.
Co-Authors Anastasia Krisyanti Barnabas Kevin Keli Chatarina Elvinda Emilianus Eo Kutu Goo Maria Meliani Maria Modesta Missi Mone Maria Novita Sari Maria Silvana Carcia Mario Marianus Frengki Noventus Sodi Patricia Matilda Tina Petrus Viktorius Nong Viki Keitimu