Article Per Year (5 Year)
p-Index From 2020 - 2025
0.23
P-Index
This Author published in this journals
All Journal Proceedings of International Conference on Islamic Economic Finance and Social Finance
Efrida Nasution, Enni
Unknown Affiliation
Economics, Econometrics & Finance

Published : 1 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search

 1 
Marketing Strategy of Sambal Tari Crackers Business in Improving Family Economy According to Islamic Economic Perspective Harahap, Junda; Amsal Nasution, Muhammad; Maulana Harahap, Amhar; Jaleha, Siti; Efrida Nasution, Enni; Lubis, Aminah
Proceedings of International Conference on Islamic Economic Finance and Social Finance (ISSN: XXXX-XXXX) (ESSN: XXXX-XXXX) Vol. 6 No. 1 (2025): Proceedings of ICONIC SOF: Proceedings of International Conference on Islamic E
Publisher : Fakultas Ekonomi dan Bisnis Islam

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study aims to determine the business marketing strategy from an Islamic economic perspective and the marketing strategy of the dance chili crackers business in improving the family economy from an Islamic economic perspective in Neighborhood IV Sibuhuan Market. The research conducted by the author is field research (field research) which is directly related to the object under study. The method used in this research is descriptive qualitative method. While the object of research is the marketing strategy of Sambal Tari crackers in improving the family economy according to an Islamic economic perspective. Based on the results of research and discussion in this study, it can be concluded that business marketing strategies in the perspective of Islamic economics are: 1) Sambal Tari Crackers Business Owners in Neighborhood IV Sibuhuan Market have been true and honest while doing business, 2). They have explained frankly about the price of the merchandise sold, 3) have the nature of fathanah, namely all activities in the management of a company must be intelligent, by optimizing all the potential of the existing mind to achieve the desired goals of the company
Co-Authors Amsal Nasution, Muhammad Harahap, Junda LUBIS, AMINAH Maulana Harahap, Amhar Siti Jaleha