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Ruwaida , Ruwaida
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Economics, Econometrics & Finance

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Pengaruh Disiplin Kerja dan Komunikasi Kerja Terhadap Kinerja Karyawan yang dimediasi oleh Komitmen Organisasi PT Kawan Menengah Atas Salma Thufailah, Khalda; Muksin, Abdullah; Ruwaida , Ruwaida; Sentosa, Endri
IKRAITH-EKONOMIKA Vol. 8 No. 3 (2025): IKRAITH-EKONOMIKA Vol 8 No 3 November 2025
Publisher : Universitas Persada Indonesia YAI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37817/ikraith-ekonomika.v8i3.5312

Abstract

ABSTRAKTujuan penelitian ini untuk meneliti Pengaruh Disiplin Kerja dan Komunikasi Kerja terhadap Kinerja Karyawan yang dimediasi oleh Komitmen Organisasi PT Kawan Menengah Atas. Menggunakan pendekatan kuantitatif dengan data dikumpulkan melalui observasi, wawancara beberapa karyawan dan pihak HRD untuk pra-servey, serta kuesioner yang disebarkan kepada seluruh populasi sebanyak 35 karyawan PT Kawan Menengah Atas, menggunakan teknik sampling jenuh. Analisis data dilakukan menggunakan metode Partial Least Square (PLS) dengan bantuan software SmartPLS versi 3.0. Hasil penelitian menunjukkan bahwa Disiplin kerja tidak berpengaruh terhadap komitmen organisasi. Disiplin kerja tidak berpengaruh terhadap kinerja karyawan. Komunikasi kerja berpengaruh positif dan signifikan terhadap komitmen. Komunikasi kerja berpengaruh positif dan signifikan terhadap kinerja karyawan. Komitmen organisasi tidak berpengaruh terhadap kinerja karyawan. Komitmen organisasi tidak memediasi pengaruh disiplin kerja dan komunikasi kerja terhadap kinerja karyawan. Dengan demikian, komunikasi kerja merupakan faktor penting yang berpengaruh langsung terhadap komitmen organisasi dan kinerja karyawan, sedangkan komitmen organisasi tidak berperan sebagai mediator. Berdasarkan hasil pengujian data, terdapat pengaruh Disiplin Kerja dan Komunikasi Kerja terhadap Kinerja Karyawan sebesar 68,2%, sedangkan sisanya sebesar 31,8% dipengaruhi oleh variabel lain di luar penelitian ini. Sementara itu, pengaruh Disiplin Kerja dan Komunikasi Kerja terhadap Komitmen Organisasi sebesar 63,8%, sedangkan sisanya sebesar 36,2% berasal dari variabel lain di luar penelitian ini.ABSTRACTThis study aims to examine the influence of Work Discipline and Work Communication on Employee Performance mediated by Organizational Commitment at PT Kawan Menengah Atas. A quantitative approach was used, with data collected through observation, interviews with several employees and the HR department for pre-survey purposes, as well as questionnaires distributed to the entire population of 35 employees using a saturated sampling technique. Data analysis was conducted using the Partial Least Square (PLS) method with the help of SmartPLS version 3.0 software. The results showed that Work Discipline had no effect on Organizational Commitment. Work Discipline also had no effect on Employee Performance. Work Communication had a positive and significant effect on Organizational Commitment. It also had a positive and significant effect on Employee Performance. Organizational Commitment did not influence Employee Performance. Furthermore, Organizational Commitment did not mediate the effects of Work Discipline or Work Communication on Employee Performance respecti. Thus, Work Communication is a key factor that directly affects both Organizational Commitment and Employee Performance, while Organizational Commitment does not serve as a mediating variable. Based on the results of data analysis, Work Discipline and Work Communication have an effect on Employee Performance by 68.2%, while the remaining 31.8% is influenced by other variables outside this study. Meanwhile, the influence of Work Discipline and Work Communication on Organizational Commitment is 63.8%, while the remaining 36.2% comes from other variables outside this study.
Pengaruh Kecerdasan Emosional, Kepemimpinan Transformasional, Dan Beban Kerja Terhadap Komitmen Organisasi Pada Karyawan Walikota Administrasi Jakarta Timur, Suku Dinas Cipta Karya, Tata Ruang Dan Pertanahan. Halwa , Salsabila; Endang, Rahayu; Trisnawati, Nana; Ruwaida , Ruwaida
IKRAITH-EKONOMIKA Vol. 8 No. 3 (2025): IKRAITH-EKONOMIKA Vol 8 No 3 November 2025
Publisher : Universitas Persada Indonesia YAI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37817/ikraith-ekonomika.v8i3.5319

Abstract

ABSTRAKPenelitian ini bertujuan untuk meneliti Pengaruh kecerdasan emosional, kepemimpinan transformasional, dan beban kerja terhadap komtimen organisasi pada karyawan walikota administrasi Jakarta timur, suku dinas cipta karya, tata ruang dan pertanahan. Penelitian ini mengumpulkan metode data melalui wawancara dan kuesioner. Analisis statistic dilakukan menggunakan program SmartPls versi 3. Populasi karyawan sebanyak 50 karyawan, 10 karyawan digunakan untuk prasurvei dan 40 karyawan digunakan untuk survei, Teknik yang digunakan yaitu sampel jenuh semua populasi karyawan di gunakan.ABSTRACTThis study aims to investigate how organizational commitment is affected by emotional intelligence, transformational leadership, and workload among staff members of the East Jakarta administration's mayor's office, as well as the sub-department of human rights, land, and spatial planning. Questionnaires and interviews are the methods used in this study to collect data. The SmartPls version 3 software was used to perform statistical analysis. 50 employees made up the employee population; 10 employees participated in the pre-survey, and 40 employees participated in the survey
Pengaruh Kesadaran Merek, Kualitas Produk dan Ulasan Pelanggan Online Terhadap Minat Beli Sunscreen Azarine Pada Platform Shopee Apriliawati, Gandes; Ruwaida , Ruwaida; Trisnawati, Nana; Endang Suryani, Rahayu; Anri Widyayani , Fransisca
IKRAITH-EKONOMIKA Vol. 8 No. 3 (2025): IKRAITH-EKONOMIKA Vol 8 No 3 November 2025
Publisher : Universitas Persada Indonesia YAI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37817/ikraith-ekonomika.v8i3.5322

Abstract

ABSTRAKPenelitian ini menunjukkan bahwa terdapat beberapa keluhan dan keraguan dari konsumen terkait minat beli, kesadaran merek, kualitas produk, dan ulasan pelanggan online terhadap produk sunscreen Azarine pada platform Shopee di wilayah Pisangan Baru. Oleh karena itu, penelitian ini bertujuan untuk mengetahui pengaruh kesadaran merek, kualitas produk, dan ulasan pelanggan online terhadap minat beli sunscreen Azarine pada platform Shopee di wilayah Pisangan Baru, Jakarta Timur. Jumlah sampel yang digunakan sebanyak 190 orang menggunakan metode non probability sampling yaitu teknik Probability Sampling dengan menggunakan kriteria konsumen berusia minimal 17 tahun serta pernah membeli dan mengetahui produk sunscreen Azarine dalam enam bulan terakhir di wilayah Pisangan Baru. Pengolahan data dilakukan menggunakan software SmartPLS 3. Hasil dari penelitian menunjukkan bahwa Kesadaran Merek berpengaruh positif dan signifikan terhadap Minat Beli produk sunscreen Azarine pada platform Shopee di wilayah Pisangan Baru, Kualitas produk berpengaruh positif dan signifikan terhadap Minat Beli produk sunscreen Azarine pada platform Shopee di wilayah Pisangan Baru, dan Ulasan Pelanggan Online berpengaruh positif dan signifikan terhadap Minat Beli produk sunscreen Azarine pada platform Shopee di wilayah Pisangan Baru. Secara simultan, ketiga variabel tersebut memberikan konstribusi sebesar 58% terhadap Minat Beli, sedangkan sisanya sebesar 42% dipengaruhi oleh variabel lain diluar model penelitian ini seperti variabel Harga, Promosi, Kepercayaan Merek, atau Kepuasan Pelanggan.ABSTRACTThis study indicates that there are several complaints and concern from consumers related to purchase intention, brand awareness, product quality, and online customer review regarding Azarine sunscreen products on the Shopee platform in the Pisangan Baru area. Therefore, this research aims to examine the influence of brand awareness, product quality, and online customer review on the purchase intention of Azarine sunscreen on the Shopee platform in Pisangan Baru, East Jakarta. The sample consisted of 190 respondents selected using a non-probability sampling method, specifically purposive sampling, with the criteria of consumers aged at least 17 years who have purchased and are familiar with Azarine sunscreen products within the past six monts in thePisangan Baru area. Data processing was conducted using SmartPLS 3 software. The results of the study show that Brand Awareness has a positive and significant influence on the Purchase Interest of Azarine sunscreen products on Shopee in the Pisangan Baru area, Product Quality also has a positive and significant influence on the Purchase Interest of Azarine sunscreen products on Shopee in the Pisangan Baru area, and Online Customer Reviews likewise have a positive and significant influence on the Purchase Interest of Azarine sunscreen products on Shopee in the Pisangan Baru area. Simultaneously, the three variables contribute 58% to Purchase Interest, while the remaining 42% is influenced by other variables outside this research model, such as price, Promotion, Brand Trust, or Customer Satisfaction.
Co-Authors Anri Widyayani , Fransisca Apriliawati, Gandes Endang Suryani, Rahayu Endang, Rahayu Halwa , Salsabila Muksin, Abdullah Salma Thufailah, Khalda Sentosa, Endri Trisnawati, Nana