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All Journal JURNAL PENDIDIKAN TAMBUSAI Journal of Moral and Civic Education Academia Open
Agnesia, Ovilly
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Education Medicine & Pharmacology Public Health Social Sciences

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Analisis Kualitas Informasi Ulasan Pelanggan Grand Rocky Hotel Bukittinggi Pada Google Review Terhadap Kepercayaan Pelanggan Agnesia, Ovilly; Elida, Elida
Jurnal Pendidikan Tambusai Vol. 9 No. 2 (2025): Agustus
Publisher : LPPM Universitas Pahlawan Tuanku Tambusai, Riau, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jptam.v9i2.30849

Abstract

Ulasan daring pelanggan menjadi referensi penting dalam pengambilan keputusan konsumen, terutama dalam industri perhotelan. Namun, keberadaan ulasan palsu menimbulkan risiko terhadap kredibilitas informasi dan tingkat kepercayaan pelanggan. Penelitian ini bertujuan untuk menganalisis pengaruh kualitas informasi dalam ulasan pelanggan Grand Rocky Hotel Bukittinggi di Google Review terhadap kepercayaan pelanggan. Metode penelitian yang digunakan adalah kuantitatif asosiatif dengan sampel sebanyak 100 responden yang dipilih menggunakan teknik sampling insidental. Instrumen penelitian disusun berdasarkan indikator Mahat (2020) untuk kualitas informasi dan Weitzl (2017) untuk kepercayaan pelanggan, serta diuji validitas dan reliabilitasnya. Teknik analisis data meliputi analisis deskriptif, korelasi Pearson Product Moment, uji-t, dan regresi linear sederhana. Hasil penelitian menunjukkan bahwa kualitas informasi ulasan tergolong baik dan tingkat kepercayaan pelanggan tinggi. Ditemukan hubungan yang signifikan antara kedua variabel, dengan kontribusi sebesar 58,51%. Setiap peningkatan satu poin kualitas informasi diprediksi meningkatkan kepercayaan sebesar 14,43%. Penelitian ini memperkuat pentingnya pengelolaan kualitas ulasan daring dalam membangun kepercayaan dan loyalitas pelanggan.
Integrasi Sosial-Budaya Komunitas Tionghoa di Kota Padang: Studi tentang Adaptasi Lokal dan Perpaduan Budaya dengan Masyarakat Minangkabau Agnesia, Ovilly; Elida, Elida; Faridah, Anni; Kasmita, Kasmita
Journal of Moral and Civic Education Vol 10 No 1 (2026): Journal of Moral and Civic Education
Publisher : Jurusan Ilmu Sosial Politik Fakultas Ilmu Sosial Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/88514121012026948

Abstract

The Chinese community represents one of the ethnic groups with a long-standing history of socio-cultural interaction with the Minangkabau society in Padang City. This study aims to examine the process of socio-cultural integration of the Chinese community within the Minangkabau society, particularly in relation to local adaptation and cultural assimilation in everyday social life. This research employs a descriptive qualitative approach. Data were collected through participant observation and in-depth interviews with key informants, including the Secretary General of HTT Central Padang, local Minangkabau community members, and individuals from the Chinese community. In addition, document analysis of relevant historical and cultural records was conducted to support the findings. The results indicate that the Chinese community in Padang City has undergone a strong process of cultural localization through intensive interaction with the Minangkabau society. Cultural assimilation is reflected in the use of local language in daily communication, intermarriage practices, and adaptation to local social and cultural norms. One notable form of integration is observed in wedding ceremonies, where the Chinese community accommodates the provision of halal food as a form of respect for Minangkabau cultural values. Despite these adaptations, the Chinese community continues to preserve its cultural identity amid contemporary socio-cultural dynamics. The findings suggest that socio-cultural integration between the Chinese community and the Minangkabau society in Padang occurs harmoniously through processes of adaptation, tolerance, and mutual respect, ultimately enriching local cultural diversity.
Consumer Purchase Decisions of Halal-Certified Food Product: A Systematic Literature Review Agnesia, Ovilly; Faridah, Anni
Academia Open Vol. 11 No. 1 (2026): June
Publisher : Universitas Muhammadiyah Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21070/acopen.11.2026.13167

Abstract

General Background: Consumer decision-making in the food sector increasingly reflects ethical, cultural, and religious considerations beyond functional attributes. Specific Background: Halal-certified food products represent a growing global market segment, where certification signals compliance with Islamic principles, food safety, and product quality. Knowledge Gap: Existing studies remain fragmented, often focusing on isolated determinants and relying heavily on purchase intention rather than actual buying behavior, with limited attention to contextual and technological influences. Aims: This study aims to systematically review empirical research on consumer purchase decisions of halal-certified food products to identify key determinants, conceptual approaches, and research gaps. Results: The findings reveal that purchase decisions are shaped by interconnected factors including halal certification, trust and certification credibility, religiosity, product attributes such as taste and quality, health considerations, and socio-economic influences, with evidence indicating that product attributes can outweigh halal status in certain contexts. Consumer perceptions are multidimensional, encompassing religious compliance, trust, ethical values, and perceived quality, and are primarily measured using survey-based methods, with emerging approaches such as discrete choice experiments and willingness-to-pay analysis providing deeper insights. Novelty: This review synthesizes diverse empirical evidence into an integrated framework that categorizes determinants and highlights the multidimensional nature of consumer evaluations. Implications: The study underscores the need for behavior-focused, context-sensitive, and integrative research approaches to better capture real-world consumer decisions in halal food markets. Highlights• Identifies seven interconnected categories shaping purchasing choices in halal food markets• Reveals sensory attributes and perceived quality may surpass certification cues in specific contexts• Highlights methodological limitations and need for behavior-oriented research approaches KeywordsHalal Certified Food; Consumer Behavior; Purchase Decision; Halal Certification; Systematic Literature Review
Co-Authors Anni Faridah elida elida Kasmita Kasmita