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All Journal Finger : Jurnal Ilmiah Teknologi Pendidikan Aktual : Jurnal Pengabdian Kepada Masyarakat
Dari, Anggen
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Computer Science & IT Education Engineering Environmental Science Languange, Linguistic, Communication & Media Public Health Social Sciences Other

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Application of Digital-Based Marketing Strategies in Snack Businesses to Improve Student Entrepreneurship Spirit Novela, Erma; Dari, Anggen; Anggraini, Jessica Artsheila; Maharani, Puan Aisyah
FINGER : Jurnal Ilmiah Teknologi Pendidikan Vol. 2 No. 1 (2023): FINGER : Jurnal Ilmiah Teknologi Pendidikan
Publisher : CV. Media Inti Teknologi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58723/finger.v2i1.115

Abstract

The increasingly sophisticated development of technology causes   marketing trends to  continue to grow, where marketing shifts from conventional to the digital world. Digital marketing provides many conveniences ranging from offering products, wider marketing reach and lower marketing costs. This study aims to determine the application of digital-based marketing strategies in snack businesses to improve the entrepreneurial spirit of students. The research method used is qualitative discriptive. Data sources were obtained from interviews with informants, as well as questionnaires and observations.  The results showed that the application of digital-based marketing strategies in snack businesses can increase basreng sales three times more than direct marketing and is considered very attractive with a percentage of 60% with the coupon method and basreng products that are marketed have received a good response with a percentage of 80%.
Introduction of Quantum System, Step Potential and Barrier Potential to Class X Students of SMA Budi Utomo Bengkulu City Syafitri, Dini; Dari, Anggen; Setiawan, Iwan; Matrasulov, Jasur
Aktual: Jurnal Pengabdian Kepada Masyarakat Vol. 2 No. 1 (2024): Aktual: Jurnal Pengabdian Kepada Masyarakat January 2024
Publisher : CV Media Inti Teknologi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58723/aktual.v2i1.119

Abstract

Physics is a science that is very close to everyday life. However, physics learning is often a subject that is less attractive to students because it tends to be difficult to understand. This community service aims to introduce and provide an understanding of physics, especially quantum systems, including potential steps and potential barriers to students of SMA Budi Utomo Kota Bengkulu. Activities are carried out in 3 stages namely preparation, implementation, and evaluation stages. The community service method used in this study was socialization and material exposure with PPT instruments. The research was aimed at class X students with a total of 31 students at SMA Budi Utomo Kota Bengkulu.  Implementation This service activity was carried out in November 2023. The results showed that students can understand abstract physics material using simple language and examples in everyday life. It can be concluded that students will more easily understand abstract physics material if it is delivered effectively and involves active learning activities.
Co-Authors Anggraini, Jessica Artsheila Iwan Setiawan Maharani, Puan Aisyah Matrasulov, Jasur Novela, Erma Syafitri, Dini