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All Journal Journal Analytica Islamica VISA: Journal of Vision and Ideas
Silitonga, Afrini Yuninda
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Religion Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Public Health Social Sciences

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Peran Mahasiswa dalam Pengabdian Masyarakat untuk Meningkatkan Tri Dharma Perguruan Tinggi di Desa Hulu Kecamatan Pancur Batu Silitonga, Afrini Yuninda; Septiani, Annisa Tri; Irhamna, Irhamna; Fathurrahman, Fathurrahman; Pasya, Nazwa; Ramadhani, Susan; Diva, Rangga; Sebayang, Khairunnisa; Kusniadi, Adjie Iqthiar; Nabila, Nur’aida; Ananda, Nadya Dwi
VISA: Journal of Vision and Ideas Vol. 4 No. 1 (2024): VISA: Journal of Vision and Ideas
Publisher : IAI Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/visa.v4i1.1293

Abstract

Higher education institutions has a significant contribution in improving the quality of human resources. Community service is one of the pillars of the Higher Education Tri Dharma, alongside education and teaching duties as well as research duties. This is stated in article 24, point 22 of Law No. 20 of 2003. This journal investigates the effectiveness of mutual cooperation activities, elderly gymnastics, and Yasin recitations in improving the implementation of the Higher Education Tri Dharma. Through participatory research, mutual cooperation activities have successfully created active engagement between higher education institutions and the community, improved community service, and provided opportunities for community service. Elderly gymnastics has been proven to have a positive impact on the physical health and well-being of the elderly, while Yasin recitations create a spiritual space that supports religious values in the higher education environment.
PUBLIC RELATIONS STRATEGY OF PT PLN (PERSERO) UP3 SIBOLGA IN BUILDING CORPORATE REPUTATION WITH STAKEHOLDERS Silitonga, Afrini Yuninda; Batubara, Abdul Karim
Journal Analytica Islamica Vol 15, No 2 (2026): ANALYTICA ISLAMICA
Publisher : Program Pascasarjana UIN Sumatera Utara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30829/jai.v15i2.29291

Abstract

This study shows that PT PLN (Persero) UP3 Sibolga's public relations strategy for managing stakeholders is implemented through an integrated communication approach that combines community engagement, digital media, and strategic partnerships. This approach has proven effective in building trust, enhancing a positive image, and strengthening the company's reputation. However, various obstacles such as customer complaints, hoaxes on social media, limited human resources, and low public understanding remain challenges that need to be overcome. Therefore, it is necessary to strengthen communication capacity, optimize digital media, and continuously improve public education to ensure more effective relationships with stakeholders and maintain the company's reputation
Co-Authors ABdul Karim Batubara, ABdul Karim Ananda, Nadya Dwi Diva, Rangga Fathurrahman Fathurrahman Irhamna Irhamna, Irhamna Kusniadi, Adjie Iqthiar Nabila, Nur’aida Pasya, Nazwa Ramadhani, Susan Sebayang, Khairunnisa Septiani, Annisa Tri