Gabir, Maria Naomilan Yahelga
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Pelatihan Penciptaan Brand Destinasi Wisata Masyarakat Sekitar Destinasi Melalui Penulisan Narasi Dan Video Di Kabupaten Timor Tengah Utara Robot, Marselus; Margareta, Karus Maria; Jama, Karolus Budiman; Ande, Andreas; Rimo, Imelda Hendriani Eku; Madu, Aleksius; Gabir, Maria Naomilan Yahelga; Nggadung, Gregorius
Jurnal Nasional Pengabdian Masyarakat Vol. 6 No. 2 (2025): Jurnal Nasional Pengabdian Masyarakat
Publisher : Training & Research Institute - Jeramba Ilmu Sukses

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47747/jnpm.v6i2.3034

Abstract

The narrative of geotourism destinations in TTU Regency is an effort to move tourist attractions from the eyes to the mind. Thus, tourist attractions are not merely a pleasure for the eyes (visual effects), but enter the cognitive memory (knowledge) of tourists. The narrative of tourist destinations makes tourist attractions not only memorable, but also known. If tourist attractions rely on visual effects (beauty), then only leave an impression. Meanwhile, tourist attractions that are promoted and compared through literacy produce messages (knowledge) about the tourist destination. Therefore, the impressions and messages obtained by tourists are the result of a combination of beauty through the eyes and beauty through the mind. Recognizing the partner's problem, the Community Service team of Nusa Cendana University strives to promote special destinations (geotourism) in TTU Regency through training in writing short narratives and videos. This effort is an effort to spread the potential of geotourism. 1) Providing material on tourism branding. 2) Training in compiling destination narratives. 3) Training in making short videos related to the destination.