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All Journal Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan International Journal of Economics and Management Research
Cheesya Siska Adhiati
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

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The Role of Digital Learning Platforms in Improving Employee Competence in the Creative Industry in Semarang Cheesya Siska Adhiati; Hendrajaya Hendrajaya; Samtono Samtono
International Journal of Economics and Management Research Vol. 3 No. 3 (2024): December : International Journal of Economics and Management Research
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/ijemr.v3i3.508

Abstract

Digital transformation has changed the paradigm of human resource development in creative industries that require adaptive and innovative competencies. This study aims to analyze the role of digital learning platforms in enhancing employee competencies in Semarang's creative industry. Using a qualitative approach with instrumental case study design, the research involved 18 employees and 6 HR/L&D managers from five creative industry companies. Data were collected through in-depth interviews, participatory observation, and document analysis during April-September 2024, then analyzed using grounded theory. Findings show that digital learning platforms increased employee competencies by an average of 42% within 6 months through learner-centered learning transformation, content personalization, and collaborative ecosystem formation. Critical success factors include organizational support, content relevance, user experience, continuous feedback systems, and workflow integration. Platform implementation yielded 3.2x ROI with 28% productivity increase and 35% revision rate decrease. The research contributes to developing a theoretical framework integrating constructivism, TAM, social learning, and connectivism for creative industry contexts. Practical implications include design principle recommendations for digital learning platforms that accommodate unique creative industry characteristics.
Peran Praktik Manajemen SDM Modern dalam Meningkatkan Motivasi dan Produktivitas Karyawan: (Studi pada Perusahaan Sektor Umum di Indonesia) Asnawi Hidayat; Jaelani Jaelani; Sunarmi Sunarmi; Cheesya Siska Adhiati
Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan Vol. 4 No. 1 (2025): : Jurnal Ekonomi, Manajemen Pariwisata Dan Perhotelan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jempper.v4i1.6129

Abstract

Employee productivity is a strategic factor for companies in facing increasingly competitive business competition. Various studies show that modern human resource management (HR) practices have a significant effect on employee motivation and performance. This study aims to analyze the relationship between HR practices, work motivation, and productivity in public sector companies in Indonesia. The study used mixed methods by involving 180 respondents through surveys and in-depth interviews with HR practitioners. Quantitative analysis was performed using descriptive statistics, Pearson correlation, and linear regression. The results showed that work motivation was in the high category (mean = 4.12) and had a strong relationship with productivity (r = 0.71; p < 0.01). Qualitative findings identified the main obstacles to increasing motivation, namely low management support, limited training budgets, and suboptimal internal communication. This research emphasizes the importance of the role of strategic HR in creating a work environment that is able to increase employee motivation and productivity. This study contributes to strengthening the literature on Indonesian HR management and provides practical implications for companies in designing performance improvement interventions.
Co-Authors Asnawi Hidayat Hendrajaya Hendrajaya Jaelani Jaelani Samtono Samtono Sunarmi