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The Influence of Promotions, Service Quality and Trust on Customers' Interest in Saving at BSI KCP Jambi Rimbo Bujang 1 Wuri Suhasti; Rina Istiqomawati; Andriyani Widiyastuti; Destia Dewi
International Journal of Scientific Multidisciplinary Research Vol. 2 No. 1 (2024): January 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ijsmr.v2i1.7955

Abstract

BSI KCP Jambi Rimbo Bujang 1 is the first sub-branch office established in Tebo Regency, Jambi. BSI is a combination of BNI Syariah, BRI Syariah and Mandiri Syariah since 2 years ago. The Bank Syariah Indonesia office in Tebo Regency serves BSI Bank customers to create new accounts, cash deposits, withdraw savings funds, check balances, apply for loans/credit and services, BSI ATMs for other BSI products. During its development, the growth in the number of customers was very slow even though many promotions had been carried out and the quality of service was also very good. This research aims to determine the influence of promotion, service quality and trust on interest in saving at BSI KCP Jambi Rimbo Bujang 1. The research method used is quantitative research. The data analysis technique uses multiple regression analysis with the t test and F test. Data was obtained by distributing questionnaires to 150 respondents using the Purposive Sampling Technique. The results of this research show that in part the promotion variable has a significant influence on interest in saving as evidenced by a value of 0.006 < 0.05 with a t value of 2.803 > t table 1.757, the service quality variable has a significant influence on interest in saving as evidenced by a significant value of 0.009 < 0, 05 with a tcount value of 2.663 > ttable 1.757, and the trust variable also has a significant influence on interest in saving as evidenced by a significant value of 0.001 < 0.05 with a tcount value of 4.299 > ttable 1.757. Simultaneously (at the same time) promotion, service quality and trust have an influence on interest in saving as shown by the value of Fcount > Ftable (56.112 > 2.67) with a significant value of 0.001 < 0.005
Influence of Religiosity, Income and Access to Information Media on Community Interest in Cash Waqaf in Magelang City Mujahid Quraisy; Rina Istiqomawati; Emma Widianti
International Journal of Scientific Multidisciplinary Research Vol. 2 No. 1 (2024): January 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ijsmr.v2i1.7957

Abstract

The city of Magelang with a majority Muslim population with a population of 109,373 Muslims out of a total population of 128,020 people. The economic activity that is most widely carried out in Magelang City is large trading businesses, which can open up quite potential opportunities in collecting cash waqf funds. This research aims to determine whether religiosity, income and access to information media influence the interest in giving cash waqf to the people of Magelang City. The research method used is quantitative research. The data analysis technique uses using the F and t tests in conjunction with multivariate linear regression analysis and dummy variables. Using the Purposive Sampling approach, 150 respondents were given questionnaires to complete in order to collect data. The study's findings suggest that interest in providing cash waqf is not significantly impacted by the income variable in part. As indicated by the sig value equal to 0.00 < 0.05 for the religiosity variable and the sig value equal to 0.00 < 0.05 for the information media access variable, interest in providing financial waqf is partially significant in relation to these variables. The variables of religiosity, income, and access to information media simultaneously and strongly influence desire in contributing cash waqf, as indicated by the findings of the F test as shown by the significance level of 0.00 < 0.05