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All Journal Jurnal Aplikasi Bisnis dan Manajemen (JABM) E-Journal Jurnal Standardisasi
Widia Citra Anggundari
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Engineering Industrial & Manufacturing Engineering Social Sciences Other

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Strategi dan Model Bisnis Usaha Kuliner Pascapandemi: Studi Kasus Rumah Makan XYZ Widia Citra Anggundari; Arif Imam Suroso; Budi Setiawan
Jurnal Aplikasi Bisnis dan Manajemen Vol. 9 No. 1 (2023): JABM, Vol. 9 No. 1, Januari 2023
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/jabm.9.1.239

Abstract

XYZ restaurant is a restaurant that serves the main menu of rice and chicken soup. In carrying out its business activities, XYZ restaurant faces various obstacles, such as the trend of a significant decline in turnover. Restaurant owners are forced to evaluate their business activities in light of the current conditions, namely the new normal. This study aims to design a business strategy and formulate a new business model for XYZ restaurant. The research was conducted using qualitative methods. The type of data collected consists of primary and secondary data, with data collection methods carried out through interviews, questionnaires, and literature studies. The approach is carried out through analysis of the business model canvas, analysis of internal and external environmental factors, the IE matrix, and the SWOT matrix. The results of this research are strategies that can be implemented by XYZ restaurants and the results of formulating a new business model for XYZ restaurants. The strategies that can be implemented are building effective relationships and communication with customers, optimizing the use of digital marketing, adding a variety of food and beverage menus, improving product and service quality, seeking and adding collaboration partners, clarifying employee SOPs, and improving the quality of human resources. In the new business model, there are nine elements added to the business model canvas. The XYZ restaurant is deemed to need to implement a strategy and make improvements to its business model so that it can survive amidst high competition in the culinary industry in Bogor City. Keywords: business model canvas, restaurant, strategy, SWOT analysis, culinary
DAYA DUKUNG REGULASI DI INDONESIA DALAM RANGKA PEMBERLAKUAN REGULASI HALAL Endi Hari Purwanto; Febrian Isharyadi; Widia Citra Anggundari; Putty Anggraeni; Biatna Dulbert Tampubolon
JURNAL STANDARDISASI Vol 26 No 1 (2024)
Publisher : Badan Standardisasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31153/js.v26i1.998

Abstract

Kebijakan pemberlakuan wajib halal telah berlangsung 8 tahun, tentunya telah banyak memiliki daya dukung regulasi Kementerian dan Lembaga yang cukup banyak. Penelitian ini ingin mengetahui sejumlah regulasi pendukung regulasi halal secara wajib dikaitkan terhadap isu permasalahan halal yang belum terselesaikan hingga kini. Beberapa faktor menjadi masalah dalam merealisasaikan penunjang regulasi halal di Indonesia, seperti keanekaragaman produk dan layanan serta kesiapan infrastruktur dan pemerintah. Metode digunakan deskriptif eksplanatori dengan mencari fakta di lapangan sebanyak-banyaknya melalui studi literatur. Hasilnya menunjukkan bahwa pemberlakuan wajib halal didukung dengan 5 regulasi sektor pertanian-pangan, 3 regulasi di sektor perdagangan, 7 regulasi di sektor obat dan makanan, 6 regulasi di sektor kesehatan, 5 standar nasional di sektor pengujian kehalalan produk.
Co-Authors Arif Imam Suroso Biatna Dulbert Tampubolon Budi Setiawan Endi Hari Purwanto Febrian Isharyadi Putty Anggraeni