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All Journal Ta'lim: Jurnal Pendidikan Agama Islam dan Manajemen Pendidikan Islam Indonesia Economic Journal
Fitrotul Mukaromah
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Religion Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Social Sciences Other

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INOVASI PEMBELAJARAN TOLERANSI BERAGAMA MELALUI MEDIA INTERAKTIF TWISTER EDU PAI Fitrotul Mukaromah; Hartomo, Tanto; Nauval Aqsath, Diqa; Putranta, Himawan
Ta lim Jurnal Pendidikan Agama Islam dan Manajemen Pendidikan Islam Vol. 5 No. 2 (2025): Jurnal Ta'lim: Pendidikan Agama Islam & Manajemen Pendidikan Islam
Publisher : Prodi Pendidikan Agama Islam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59098/talim.v5i2.2403

Abstract

Penelitian ini bertujuan untuk mengembangkan serta mengevaluasi kelayakan media pembelajaran interaktif bernama Twister Edu PAI, yang ditujukan untuk pembelajaran Pendidikan Agama Islam (PAI) di jenjang Sekolah Menengah Pertama (SMP). Metode penelitian yang digunakan adalah Research and Development (R&D) dengan model 4D (Define, Design, Develop, Disseminate). Karena dianggap relevan untuk proses pengembangan media pembelajaran yang sistematis dan terstruktur. Data diperoleh melalui uji kelayakan yang dilakukan oleh validator (mahasiswa) dengan menggunakan instrumen angket, kemudian dianalisis secara deskriptif persentase. Hasil penelitian menunjukkan bahwa Media Twister Edu PAI dinila sangat layak sebagai sarana pembelajaran yang interaktif, inovatif, serta menyenangkan, dan terbukti mampu meningkatkan partisipasi serta pemahaman siswa terhadap materi tentang kerukunan antarumat beragama. Proses validasi oleh validator (mahasiswa) menunjukkan bahwa media ini telah memenuhi semua aspek kelayakan dari segi tampilan, bahan media, pembelajaran, dan materi.
Pengaruh Harga, Diskon dan Ulasan Produk Terhadap Keputusan Pembelian Konsumen di Marketplace Fitrotul Mukaromah; Herma Artika Putri; Jessica Valentina Darwis; Lulu Il Mufidah; Fikri Rizki Utama
Indonesia Economic Journal Vol. 1 No. 2 (2025): DESEMBER (in progress)
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/fke34c84

Abstract

The development of digital technology has shifted people's shopping behavior from conventional systems towards marketplace-based transactions. Competition among business actors emphasizes the importance of digital marketing strategies to attract consumer interest in the purchasing process. This study aims to analyze the influence of price, discounts, and product reviews on consumer purchasing decisions in the marketplace. The research method uses a quantitative approach with a survey technique through a questionnaire distributed to 100 respondents who actively shop on the Shopee, Tokopedia, Lazada, and TikTok Shop platforms. Data analysis was performed using multiple linear regression through IBM SPSS Statistics version 27. The results show that price and product reviews have a positive and significant influence on purchasing decisions, while discounts do not have a significant influence. Simultaneously, these three variables are proven to have a significant influence on purchasing decisions. These findings indicate that accurate digital information in the form of consumer reviews and competitive pricing are more decisive in purchasing decisions than discounts. This study provides implications for business actors and marketplace platforms to enhance the credibility of the review system and design pricing strategies that align with consumer preferences within the e-commerce ecosystem.
Co-Authors Fikri Rizki Utama Hartomo, Tanto Herma Artika Putri Himawan Putranta Jessica Valentina Darwis Lulu Il Mufidah Nauval Aqsath, Diqa