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All Journal International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) JURNAL NAWALA POLITIKA
Muhammad Aris Muladi
Unknown Affiliation
Economics, Econometrics & Finance Social Sciences

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THE EFFECT OF EXPERIENCE QUALITY ON CUSTOMER PERCEIVED VALUE AND CUSTOMER SATISFACTION AND ITS IMPACT ON COFFEE TRUCK CUSTOMER LOYALTY IN LHOKSEUMAWE CITY Muhammad Aris Muladi; Jullimursyida; Ikramuddin; Naufal Bachri; Mariyudi; Sapna Biby
International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Vol. 5 No. 5 (2025): October
Publisher : CV. Radja Publika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijebas.v5i5.4403

Abstract

The purpose of this study is to examine the influence of Experience Quality on Customer Perceived Value and Customer Satisfaction, and its impact on Customer Loyalty in Lhokseumawe City. The data in this study were 135 Truck Cafe visitors who responded to a questionnaire distributed through Google Forms. The data analysis tool used Structural Equation Modeling, operated with Amos. The results showed that Experience Quality had a significant effect on Customer Perceived Value, Customer Satisfaction, and Customer Loyalty. Then Customer Perceived Value has a significant effect on Customer Satisfaction and Customer Loyalty. Furthermore, the direct test also found that Customer Satisfaction had an effect on Customer Loyalty. And in the mediation effect test, it was found that Customer Perceived Value and Customer Satisfaction were partial mediating variables between Experience Quality and Customer Loyalty of truck cafes in Lhokseumawe City, and full mediation between Customer Perceived Value and Customer Loyalty. The results of this study are expected to provide an important contribution for stakeholders in developing coffee shop business management strategies, especially for truck coffee .
The Political Economy of Development: State–Market Relations and Global Capitalism in The Scholarly Literature Muhammad Abrar; Muhammad Aris Muladi
JURNAL NAWALA POLITIKA Vol. 4 No. 1 (2026): Jurnal Nawala Politika
Publisher : Department of Political Science, Faculty of Social and Political Science, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/jnp.v4i1.2345

Abstract

The political economy of development is a significant field of inquiry that examines the interaction between political power and economic dynamics at the national and global levels. This study aims to map and analyze the development of the political economy of development literature, with a particular focus on state–market relations and global capitalism. The research employs a Systematic Literature Review (SLR) combined with bibliometric co-occurrence analysis of peer-reviewed journal articles published between 2000 and 2025. Bibliographic data were analyzed using VOSviewer to identify thematic clusters, conceptual linkages, and temporal research trends. The findings indicate that the political economy of development literature is structured around several core themes, including the role of the state and public institutions, global capitalism and economic globalization, and state–market relations in the formulation of development policies. The results further suggest that global capitalism shapes national policy spaces asymmetrically, leading state–market relations to be understood as a dynamic arena of negotiation rather than a binary opposition. Moreover, the growing use of bibliometric approaches reflects increasing methodological maturity and reflexivity within the field of political economy of development studies. This study contributes by providing a systematic mapping of the intellectual structure and research trajectories of the political economy of development, while offering a conceptual foundation for future research and the formulation of adaptive development policies in the context of global capitalist dynamics.
Co-Authors Ikramuddin, Ikramuddin Jullimursyida Mariyudi Muhammad Abrar Naufal Bachri, Naufal Sapna Biby