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All Journal JUDICIOUS: Journal of Management
Kharisma , Kharisma
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

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Strategi Pengembangan Sumber Daya Manusia pada CV. Bumi Desain Mandiri Sukabumi Kharisma , Kharisma
JUDICIOUS Vol 6 No 2 (2025): Judicious
Publisher : Neolectura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37010/jdc.v6i2.2119

Abstract

This research aims to analyze the human resource (HR) development strategy at CV. Bumi Desain Mandiri, a company operating in the construction sector. The research method used is qualitative with a case study approach. Data was collected through in-depth interviews with management and employes, as well as participato obesrvation and analysis of company documents. The research result show that CV. Bumi Desain Mandiri implements various human resource development strategies, including employes training and development, performance appraisals, and employes benefits programs. We hope that these results can help other construction companies in developing their human resources.
Upaya Peningkatan UMKM di Bidang Barang dan Jasa Berupa Kreativitas Buket Dengan Pemanfaatan Pemasaran Metode Teknologi Mintawati, Hesri; Desianti, Lisa Chandrasari; Kharisma , Kharisma; Simangunsong, Bonse Aris Mandala Putra; Handayani, Nur Rita
JUDICIOUS Vol 6 No 2 (2025): Judicious
Publisher : Neolectura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37010/jdc.v6i2.2120

Abstract

Micro and small businesses are one of the sectors that have an important role in the Indonesian economy. In this digital area, technology has enabled MKM to expand market reach and increase efficiency in various aspects of business, including marketing varied flower bouquets that can be developed according to the creativity of the maker. adding various contents and adding items that consumers want. This research uses a qualitative interview method with a case study approach. With competent interview and information methods, research is carried out to determine the value of each variable, either one variable or an independent one without creating a room or comparing the variables. others. Thank you for being chosen by Hai Bukit. The operation is in a fairly strategic location, contains and is neat, has a building large enough to accommodate all the high bouquet equipment, holds training on how to make bouquets, the ingredients used are materials that comply with quality standards and do not harm the equipment. used in good condition, production facilities store the necessary materials in a room that is kept clean. This journal discusses efforts to improve micro, small and medium enterprises in the field of goods and services, especially in terms of creativity in making bouquets. One of the strategies used is to utilize technology in This marketing activity is carried out to expand the marketing period and increase the effectiveness of sales of bouquet products
Co-Authors Bonse Aris Mandala Putra Simangunsong HANDAYANI, NUR RITA Lisa Chandrasari Desianti Mintawati, Hesri