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All Journal Jurnal Bisnis dan Pembangunan Manajemen : Jurnal Ekonomi Jurnal Bisnis dan Pembangunan
Andriansyah Andriansyah
Politeknik Kotabaru
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Environmental Science Social Sciences

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Pengaruh Stres Kerja dan Motivasi terhadap Kinerja Melalui Kepuasan Kerja Perawat Rumah Sakit Pangeran Jaya Sumitra Kotabaru Andriansyah Andriansyah; Irwansyah Irwansyah
JURNAL BISNIS DAN PEMBANGUNAN Vol 11, No 2 (2022): JULI 2022
Publisher : Universitas Lambung Mangkurat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20527/jbp.v11i2.14990

Abstract

ABSTRACT The purpose of this study was to determine and examine the effect of work stress and motivation on performance through job satisfaction of nurses at Pangeran Jaya Sumitra Hospital, Kotabaru. Using a quantitative approach with explanatory type. The sample was selected as many as 107 nurses with use technique Simple Random Sampling Hypothesis testing using Partial Least Square (PLS).The results of this study indicate 1) there is a significant effect of work stress and motivation on nurse job satisfaction, 2) there is a significant effect of job stress, motivation, and job satisfaction on nurse performance. Indirectly motivation has a significant effect on nurse performance through job satisfaction, but job stress does not significantly affect nurse performance through job satisfaction.  Keywords: Job stress, motivation, job satisfaction, performance
PENGARUH KERAGAMAN PRODUK DAN FREE SHIPPING TERHADAP KEPUTUSAN PEMBELIAN KONSUMEN SHOPEE (Studi Mahasiswa Politeknik Kotabaru) Andriansyah; Muhdar; Rosida
JURNAL BISNIS DAN PEMBANGUNAN Vol. 13 No. 2 (2024): Jurnal Bisnis dan Pembangunan
Publisher : Program Magister Ilmu Administrasi Bisnis FISIP Universitas Lambung Mangkurat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20527/02ec2s62

Abstract

This research aims to determine the effect of product diversity and free shipping on consumer purchasing decisions. The location of this research was carried out at the Kotabaru Polytechnic. This research used a quantitative approach. The samples taken in this study were 50 people using saturated sampling techniques. The results of this research show that there is an influence of product diversity and free shipping on consumer purchasing decisions on the Shopee online buying and selling site at Kotabaru Polytechnic.
Pengaruh E-Customer Satisfaction Dan E-Customer Trust Terhadap Online Repurchase Intention Pada Marketplace Shopee Andriansyah; Dayat Ikhsan H
JURNAL BISNIS DAN PEMBANGUNAN Vol. 13 No. 3 (2024): Jurnal Bisnis dan Pembangunan
Publisher : Program Magister Ilmu Administrasi Bisnis FISIP Universitas Lambung Mangkurat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20527/jbp.1313i3.42

Abstract

Abstract: The purpose of this final project is to find out whether E-Customer Satisfaction and E-Customer Trust affect the Online Repurchase Intention or the intention to repurchase Shopeeconsumers. In this study the authors used quantitative research methods. The sampling techniqueused is purposive sampling with a sample of 385 people obtained based on the Rao Purba formulabecause the total population is not known with certainty. Data collection techniques using onlinequestionnaires through google forms that have been tested for validity and reliability. The dataanalysis technique used is the classical assumption test, multiple linear regression analysis, andhypothesis testing with SPSS version 25 software.The results of this study indicate that e-customer satisfaction (X1) has a tcount value of10,557, where the tcount value is greater than the ttable value, which is 1,966 with a significancevalue of 0.000 <0.05, which means that e-customer satisfaction has a positive influence and alsosignificant to Online Repurchase Intention. E-trust (X2) has a tcount value of 5.846, where the ttablevalue is 1.966 with a significance value of 0.000 <0.05, which means that e-customer trust has apositive and significant influence on Online Repurchase Intention. The Fcount value obtained is402,384, where the Fcount value is greater than the Ftable value, which is 2.62, which means thate-customer satisfaction and e-customer trust together have a positive and significant effect on OnlineRepurchase Intention
Pengaruh Fasilitas Dan Promosi Terhadap Minat Berkunjung Masyarakat Pada Objek Wisata Pantai Gedambaan Kabupaten Kotabaru Andriansyah; Muhdar; Rosida; Rahmawardani
JURNAL BISNIS DAN PEMBANGUNAN Vol. 13 No. 3 (2024): Jurnal Bisnis dan Pembangunan
Publisher : Program Magister Ilmu Administrasi Bisnis FISIP Universitas Lambung Mangkurat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20527/jbp.1313i3.46

Abstract

The method used in this study is a quantitative method using linear analysis coupled with the help of SPSS version 25. The aim is to find out how the influence of facilities and promotions on people's interest in visiting the Gedambaan Beach tourist attraction in Kotabaru Regency. The research method used is a quantitative method with a type of descriptive research. Interest in Visiting (Y) is a bound variable, while Facilities (X1) and Promotion (X2) are independent variables. The results of the study show that based on the simultaneous/joint test (test proves that all independent variables, namely the Facility (X1) and Promotion (X2) variables, there is a significant influence on the bound variable, namely the Visiting Interest variable (Y) where it is known that the Fcal value is greater than the Ftable value or 35.097 > 3.09 with a sig value. F is 0.000 which is smaller than 0.05 or 0.000 < 0.05. Based on the test on a per-sial/individual basis (t-test), it turns out that the results of the study prove that the independent variables, namely the Facility (X1) and Promotion (X2) variables, have a significant effect on the dependent variable, namely Visiting Interest (Y). Statistically, it can be concluded that the Facility and Promotion variables have a precise/individual relationship with the interest in visiting the community. Based on the test of the determination coefficient (R2), it can be concluded that Facilities (X1) and Promotion (X2) have an effect of 40.8% on the bound variable (Y), namely Visiting Interest. Meanwhile, the remaining 59.2% was influenced by other variables that were not included in the study.
Analisis Pengaruh Price, Discount, dan Free Shipping dalam Mempengaruhi Keputusan Pembelian pada Marketplace Shopee (Studi Kasus Gen Z Kotabaru) Andriansyah; Dayat Ikhsan Hajati
JURNAL BISNIS DAN PEMBANGUNAN Vol. 14 No. 2 (2025): Jurnal Bisnis dan Pembangunan
Publisher : Program Magister Ilmu Administrasi Bisnis FISIP Universitas Lambung Mangkurat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20527/jbp.1414i2.85

Abstract

The emergence of marketplace applications has encouraged Generation Z to take advantage of digital promotions such as discounts and free shipping to enhance their shopping experience. With their cost-conscious characteristics, these factors influence their consumptive behavior. This study aims to determine the influence of price, discount, and free shipping on the purchase decisions of Generation Z in Kotabaru Regency on the Shopee marketplace. This research is a causal associative study using a quantitative approach. The number of samples required in this study was 385 respondents, selected through non-probability sampling using a purposive sampling technique. The data were analyzed using multiple linear regression analysis. The results of this study indicate that the variables price, discount, and free shipping have a positive and significant influence on the purchase decision variable, both partially and simultaneously, for Generation Z in Kotabaru on the Shopee marketplace.
HUBUNGAN KEPERCAYAAN DENGAN KEPUTUSAN PEMBELIAN PADA MARKETPLACE TIKTOK SHOP (STUDI KASUS MASYARAKAT KECAMATAN PULAU LAUT UTARA) Habiburrahman Habiburrahman; Andriansyah Andriansyah
Manajemen: Jurnal Ekonomi Vol. 7 No. 3 (2025): Manajemen : Jurnal Ekonomi
Publisher : Fakultas Ekonomi Universitas Simalungun

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36985/yrb72375

Abstract

Penelitian ini bertujuan untuk melihat bagaimana tingkat kepercayaan konsumen memengaruhi keputusan mereka dalam membeli produk di marketplace TikTok Shop. Faktor-faktor yang diukur dalam penelitian ini meliputi kejujuran, kemampuan dan keterampilan pelayanan, kesan dapat diandalkan, kesediaan melindungi konsumen, serta keterbukaan dalam memberikan informasi. Metode yang digunakan adalah metode kuantitatif dengan cara mengumpulkan data melalui kuesioner kepada 385 orang responden. Data yang diperoleh dari kuesioner kemudian diolah melalui beberapa tahapan, Selanjutnya, data dianalisis menggunakan regresi linier berganda untuk mengetahui pengaruh tingkat kepercayaan terhadap keputusan pembelian. Hasil penelitian menunjukkan bahwa kepercayaan konsumen memiliki dampak signifikan terhadap keputusan membeli, yang ditunjukkan dengan nilai thitung 5,846 lebih besar dari ttabel 1,966 dan nilai signifikansi 0,000 lebih kecil dari 0,05. Koefisien Beta sebesar 0,306 mengindikasikan adanya hubungan positif antara kepercayaan dan keputusan membeli. Dengan demikian, semakin tinggi tingkat kepercayaan konsumen, semakin besar kemungkinan mereka melakukan pembelian ulang, sedangkan penurunan kepercayaan dapat menurunkan keputusan membeli. Temuan ini membuktikan bahwa kepercayaan merupakan faktor penting dalam membangun kesetiaan konsumen terhadap TikTok Shop
Co-Authors Dayat Ikhsan H Dayat Ikhsan Hajati Habiburrahman Habiburrahman Irwansyah Irwansyah Muhdar Rahmawardani Rosida