Danang Apriliyanto
sekolah tinggi ilmu ekonomi Pemuda

Published : 3 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 3 Documents
Search

ANALYSIS OF PROFITABILITY RATIO AS A TOOL TO ASSESS FINANCIAL PERFORMANCE AT PT. TIGA PILAR SEJAHTERA FOOD TBK Ayi Hendriawan; Kurniawati Kurniawati; Danang Apriliyanto
International Journal of Economics, Science, and Education Vol. 1 No. 3 (2024): International Journal of Economics, Science, and Education (IJESE)
Publisher : CV Pena Jaya Pers

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Profitability ratio is a ratio to assess the company's ability to generate profits during a certain period. The types of ratios used in measuring company profitability are using gross profit margin, net profit margin, return on assets and return on equity. The purpose of this research is to analyze the financial performance of PT Tiga Pilar Sejahtera Food Tbk through profitability ratios. The method used in this research is descriptive qualitative, which is a method or way to conduct research on profitability ratio analysis to assess financial performance at PT Tiga Pilar Sejahtera Food Tbk. The results showed that gross profit margin increased, net profit margin decreased, return on assets decreased and return on equity decreased. Based on the results of the calculation of financial performance at PT Tiga Pilar Sejahtera Food Tbk during 2014 and 2015 when viewed from the pofitabilitas ratio is less efficient. The company is unable to evaluate or maintain the success of past financial performance.
THE EFFECT OF BTPN BANK CREDIT PROVISION ON THE WELFARE LEVEL OF TASPEN AND ASABRI PENSION CUSTOMERS Inka Mariska Abriyana; Waloyo; Danang Apriliyanto; Siswohadi; Abdul Manan
International Journal of Economics, Science, and Education Vol. 1 No. 5 (2024): International Journal of Economics, Science, and Education (IJESE)
Publisher : CV Pena Jaya Pers

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study aims to describe the effect of lending on the welfare of retirees and ASABRI. This research method uses quantitative methods, data collection techniques used are questionnaires. Bank BTPN KCP Magetan is a private bank that provides credit services for Taspen and Asabri retirees. The data analysis technique used is a simple linear regression technique. The results of this study are based on the results of simple linear regression testing, the value of the lending coefficient of 1.209 has a positive effect on the welfare of customers at Bank BTPN at KCP Magetan. Based on the results of the T test, it was obtained 0.000 so that the hypothesis was accepted. From the results of testing the coefficient of determination of the lending variable (X) has an effect of 77.7% on the customer welfare variable (Y) while the remaining 22.3% is influenced by other variables not examined by the researcher.
Pricing Strategy in Increasing Furniture Sales Volume at CV Sejahtera Abadi Jaya Eva Ventiana; Nur Aini Anisa; Danang Apriliyanto
International Journal of Economics, Science, and Education Vol. 2 No. 2 (2025): International Journal of Economics, Science, and Education (IJESE)
Publisher : CV Pena Jaya Pers

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This research explores the critical role of pricing strategy amid intense business competition, where economic development compels companies to optimize their business approaches. Pricing is a decisive factor influencing company sales volumes; thus, careful decision-making regarding price setting is essential to avoid negative impacts on sales. The study aims to describe the pricing process and analyze strategies used to increase sales volume. A qualitative method was employed, utilizing both primary and secondary data sources, with data collected through field interviews, observation, and documentation, particularly with company leadership. Findings at CV Sejahtera Abadi Jaya show that the company adopts a full cost plus mark-up pricing strategy, considering all production costs to set optimal prices. This approach has proven effective in increasing and maintaining sales volume over a six-month period (January–July), as evidenced by sales data, even though there was no increase in March, demonstrating the company’s ability to sustain consumer interest.