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Strengthening Anti-Bullying Values Through Education and Social Campaigns at SMPN 7 Kota Bangun: Penguatan Nilai Anti-Perundungan Melalui Edukasi dan Kampanye Sosial di SMPN 7 Kota Bangun Jailani, Ahmad; Alza, Muhammad Gibran; Aulia, Alda Rizki; Al Farisy, Hanif; Zahra, Khansa Aprillia; Fatimah, Sindi; Wardhana, Nicko; Pramana, Muhammad Yoga Adhi; Nadirah; Rahman, Dela Juliarsih; Ahmad, Islamudin
Jurnal Abdita Naturafarm Vol. 3 No. 1 (2026): J Abdita Naturafarm
Publisher : B-Creta Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70392/jan.v3i1.30

Abstract

This study aims to strengthen anti-bullying values through education and social campaigns at SMPN 7 Kota Bangun. The method applied was a social campaign using presentations, interactive discussions, and educational posters, followed by evaluation through a post-test. The post-test results revealed that the majority of students understood that bullying, both physical and non-physical, negatively affects social relationships and the learning environment. Students also emphasized the importance of sanctions for perpetrators, the obligation to help peers, and the shared responsibility of the school community in preventing bullying. However, some students still held misconceptions that bullying is only dangerous if it is physical. Campaign documentation illustrated students’ active engagement during socialization sessions, the use of posters as media, and a spirit of solidarity in supporting anti-bullying values. Challenges encountered included limited time and students’ hesitation to report cases, while solutions proposed involved continuous campaigns, teacher involvement, and peer-to-peer approaches. Therefore, this program has proven effective in strengthening awareness and anti-bullying values, although further efforts are needed to ensure a more sustainable impact.
Pengaruh E-Wom, Brand Image dan Service Quality Terhadap Keputusan Berlangganan Platform Streaming di Disney+ Hotstar Pramana, Muhammad Yoga Adhi; Rahmawati, R.
Jejak digital: Jurnal Ilmiah Multidisiplin Vol. 2 No. 3 (2026): MEI 2026
Publisher : INDO PUBLISHING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/dz24at77

Abstract

The growth of technology in the current digital era has changed the way people consume TV series entertainment. Disney+ Hotstar as one of the main streaming platforms in this streaming market. In the world of marketing Disney+ Hotstar requires an effective marketing plan to attract consumer attention. The objectives of this study are (1) To determine the influence of E-WOM on the decision to subscribe to the streaming platform on Disney+ Hotstar. (2) To determine the influence of Brand Image on the decision to subscribe to the streaming platform on Disney+ Hotstar. (3) To determine the influence of Service Quality on the decision to subscribe to the Disney+ Hotstar streaming platform (4) To determine the influence of E-WOM, Brand Image and Service Quality on the decision to subscribe to Disney+ Hotstar. The method used is quantitative with multiple linear regression analysis. The sample in this study amounted to 108 respondents. The results of the study show that (1) E-WOM has a positive but not significant effect on the Subscription Decision. (2) Brand Image has a positive and significant effect on Subscription Decisions. (3) Service Quality has a positive and significant effect on Subscription Decisions. (4) Simultaneously, E-WOM, Brand Image, and Service Quality have a significant effect on Subscription Decisions.