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All Journal Dinasti International Journal of Education Management and Social Science Community Engagement and Emergence Journal (CEEJ) International Journal of Multidisciplinary Research of Higher Education (IJMURHICA)
Putri, Arimbi Kaniasih
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Humanities Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Social Sciences

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Navigating Technological Turbulence: A Systematic Review on SMEs’ Digital Capabilities and Market Performance Putri, Arimbi Kaniasih; Indrayana, Adimas Bagus; Isnaini, Santi; Mawariza, Putri Suci
International Journal of Multidisciplinary Research of Higher Education Vol 9 No 1 (2026): (January) Theme Education, Religion Studies, Social Sciences, STEM and Economic D
Publisher : Islamic Studies and Development Center in Collaboration With Students' Research Center Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/ijmurhica.v9i1.442

Abstract

The acceleration of digital transformation has created technological turbulence that challenges the sustainability of Small and Medium Enterprises. This systematic review aims to analyze how digital literacy, digital situational perception, self-efficacy, and organizational innovation collectively influence market performance under conditions of technological turbulence. Employing the PRISMA 2020 methodology, the study synthesizes evidence from 15 high-quality empirical studies. Findings reveal that digital literacy and digital situational perception serve as foundational individual capabilities enabling effective technological adaptation, while self-efficacy strengthens confidence in decision-making and fosters innovative risk-taking. Organizational innovation functions as a mediating mechanism that transforms individual capabilities into competitive advantage through dynamic capabilities. Technological turbulence emerges as a complex moderating factor—enhancing positive relationships in agile organizations but constraining those less adaptive. Theoretical contributions include the development of an integrative framework bridging self-efficacy theory and dynamic capabilities. Practically, the study offers strategic guidance for strengthening SME capacity and designing holistic policy support. Future research agendas highlight the need to explore causal mechanisms and longitudinal dynamics within the continuously evolving context of digital transformation.
From Traditional to Digital: How Baby Boomer and Generation X MSMEs Adapt to Online Marketing Indrayana, Adimas Bagus; Putri, Arimbi Kaniasih; Isnaini, Santi
Dinasti International Journal of Education Management and Social Science Vol. 7 No. 3 (2025): Dinasti International Journal of Education Management and Social Science (Febru
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijemss.v7i3.5918

Abstract

The acceleration of digital transformation has profoundly reshaped the operational logic and market engagement patterns of Micro, Small, and Medium Enterprises (MSMEs). Yet, adaptation to online marketing among Baby Boomer and Generation X entrepreneurs remains uneven and context-dependent. This systematic literature review (SLR) synthesizes findings from fourteen peer-reviewed studies published between 2019 and 2025 to examine how these generational cohorts navigate the transition from traditional to digital marketing ecosystems. Following the PRISMA 2020 protocol, the analysis integrates multilevel perspectives encompassing individual (digital literacy, motivation, and self-efficacy), organizational (leadership, orchestration, and digital transformation), and ecosystemic dimensions (policy, infrastructure, and inclusion). Results highlight that Generation X entrepreneurs demonstrate performance gains through competence-driven adoption and motivational reinforcement, while Baby Boomers exhibit stronger engagement through emotionally familiar and trust-based channels such as WhatsApp and Facebook. Generational tensions in transformation processes can be mitigated through transparent leadership communication, structured operational routines, and cross-generational mentoring. From these insights, the MOSAIC framework Motivation & Skills, Orchestration, Safety & Trust, Affiliation-based Content, Integration of Channels, and Cashless Conversion is proposed as an inclusive roadmap for sustainable MSME digitalization led by senior cohorts. This review contributes to bridging Generational Cohort Theory, Self-Efficacy Theory, and Dynamic Capability Theory, thereby offering theoretical integration and practical policy implications for advancing intergenerational digital transformation.  
Model Pengembangan Gastronomi Lokal Berbasis Komunitas Kawasan Solo Studi Kasus: Serabi Notosuman Putri, Arimbi Kaniasih; Indrayana, Adimas Bagus; Sholihah, Nilna Muna; Rachman, M. Alvano Arif; Reindrawati, Dian Yulie
Community Engagement and Emergence Journal (CEEJ) Vol. 7 No. 4 (2026): Community Engagement & Emergence Journal (CEEJ)
Publisher : Yayasan Riset dan Pengembangan Intelektual

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/ceej.v6i6.9720

Abstract

Serabi Notosuman merupakan kuliner tradisional yang tidak hanya berfungsi sebagai jajanan pasar, tetapi juga sebagai jejak sejarah yang diwariskan sejak tahun 1923 dan dipertahankan hingga empat generasi. Keberlanjutan kuliner ini menunjukkan pentingnya menjaga nilai-nilai budaya Jawa di tengah arus modernisasi. Melalui pendekatan gastronomi berbasis komunitas, Serabi Notosuman berperan dalam memperkuat identitas budaya, menyatukan masyarakat, serta membuka peluang ekonomi lokal. Faktor kunci yang mendukung keberlanjutan tersebut meliputi keterlibatan masyarakat, konsistensi keluarga pewaris, dan dukungan pemerintah. Berbagai strategi seperti pembentukan paguyuban, digitalisasi, pengembangan wisata edukatif, dan inovasi yang tetap berakar pada budaya mendorong Serabi Notosuman untuk berpotensi menjadi ikon kuliner nasional maupun internasional. Dengan demikian, Serabi Notosuman bukan sekadar makanan, tetapi sebuah warisan budaya yang hidup dan terus berkembang seiring waktu.
Co-Authors Dian Yulie Reindrawati Indrayana, Adimas Bagus Isnaini, Santi Putri Suci Mawariza Rachman, M. Alvano Arif Sholihah, Nilna Muna